The Realtime Report

OCTOBER 17, 2012

Four Seasons Hotels and Resorts’ recently launched a new campaign – with a heavy focus on social media – targeting couples worldwide who are seeking a romantic getaway. ”The Spark” campaign includes a microsite, Facebook application, Twitter, Instagram, Pinterest and Facebook engagement advertising.

Campaign 170

Campaign Hotels Social Media Travel 170

Waxing UnLyrical

APRIL 13, 2016

According to a survey by Tomoson : Influencer marketing generates as much as $6.50 According to a survey by Tomoson : Influencer marketing generates as much as $6.50 81% of professionals who have launched at least one influencer campaign found influencer engagement to be effective. Heineken 100 marketing campaign.

Influencer 100

Influencer Campaign Marketing Fashion 100

Waxing UnLyrical

JUNE 24, 2019

In fact, 58 percent of brands have seen improved brand awareness and perception from influencer marketing campaigns. This is great news for marketers looking to increase the impact of their campaigns. In fact, a new survey from Uproar PR found 72% of people prefer micro-level social media influencers. Engagement. Authenticity.

Influencer 237

Influencer Authentication Survey ROI 237

Devumi

NOVEMBER 14, 2014

It’s mid-November, your social media holiday campaign planning has to start now. A solid social media holiday campaign plan is an essential, and I’m going to take you through a few tips you’ll need. Building your social media holiday campaign. watching Twitter for mentions from friends about what’s hot this year.

Campaign 113

Campaign Social Media How To Instagram 113

The Realtime Report

OCTOBER 8, 2012

Last week’s events revealed several interesting new statistics about Twitter, including information about mobile use and brand engagement on the platform. The highlights: 60% of Twitter users access the microblogging platform on mobile devices. In addition, more than half of all Twitter users now follow more than six brands.

Twitter 169

Twitter Brands Microblogging Statistics 169

Sprout Social

JANUARY 11, 2024

A sentiment analysis of reviews, social media comments and feedback surveys identifies areas that excite customers and those that need work. Here’s what these insights look like on our dashboard: This snapshot measures the impact of your actions—whether a new product launch, a marketing campaign or a change in customer service approach.

Brands 109

Brands How To Sentiment Metrics 109

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. Run customer surveys and benchmark them against your social listening data. Integrate trending topics in your marketing campaigns.

Sentiment 142

Sentiment How To Analysis Trends 142

Freelance Social Media

JULY 9, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Integrating Social Media in Email Marketing Campaigns by Meghan on July 9, 2009 Online marketers are increasingly seeing the benefits of integrating social media into their e-mail marketing campaigns, a recent study by StrongMail Systems Inc.

Campaign 138

Campaign Social Media Foursquare Marketing 138

Sprout Social

FEBRUARY 21, 2019

In this guide, we’ll review the benefits of social listening, specifically on Twitter, and how you can execute this for your own company. Value of social listening on Twitter. Using Twitter listening tools. Taking action from Twitter listening. Value of social listening on Twitter. Using Twitter listening tools.

Twitter 79

Twitter Sentiment Hotels Influencer 79

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. According to the LinkedIn Marketing Solutions report, Lead Gen Form campaigns have the potential to produce two to three times more conversions than typical Sponsored Content campaigns. Connect with Twitter. Over to You.

B2B 217

B2B Brands LinkedIn Influencer 217

Convince & Convert

NOVEMBER 30, 2023

ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign.

Advertising 105

Advertising Social Media Strategy Tools 105

Sprout Social

OCTOBER 25, 2022

Brand surveys. Brand surveys are routine (often biannual) surveys that assess what an audience thinks and feels about your brand. Data from brand surveys can be used to track brand perception over time, providing businesses with the insights needed to shape their company’s image in the right direction. Website traffic.

Strategy 131

Strategy Brands Hubspot Survey 131

Sprout Social

JULY 22, 2021

We’ll also share some insider tips on how to impress each generation to ensure your social media campaigns are consistent hits. Before we get started, let’s get familiar with the groups surveyed for the Sprout Social Index™ 2021: UK & Ireland Edition , which we’ll reference throughout.

Social Media 140

Social Media Survey Influencer Buy 140

Sprout Social

SEPTEMBER 21, 2020

Campaign Analysis. In addition to the imagery itself, the campaign also includes a strategy for amplifying these stories of joy (and the Black creative voices behind them) through brand and editorial partnerships, including Refinery 29’s Unbothered and Black Women Photographers.

Issues 136

Issues Survey Campaign Authentication 136

The Realtime Report

SEPTEMBER 3, 2020

Other methods include running a spam link campaign to bring on/cause a google penalty, or even hacking a website. The Survey. Our survey can reveal that 18.3% of those surveyed haven’t sabotaged a competitor, whilst just a tiny 0.3% Running a negative SEO campaign – 14%. The Main Findings. Encouragingly, 81.7%

Study 184

Study Reputation Survey SEO 184

Kikolani

JULY 30, 2012

What may come as a surprise, however, is that while 66% of all companies have a Facebook page and 51% have a twitter account, a mere 16% say that their marketing efforts have been fully utilized and integrated into their existing campaign strategies! Any marketing campaign is only as good as its effectiveness in reaching the client.

Campaign 155

Campaign Social Media Marketing Domain Name 155

SocMed Sean

JANUARY 21, 2019

Try identifying and following their employees on networks like Twitter and LinkedIn. This isn’t a new concept, it’s been around forever and have been successful (remember Faberge shampoo’s “and they told 2 friends and so on…” campaign?) Want to know when they launch a new product?

ROI 269

ROI Social Media CSR Knowledge Base 269

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services.

Sentiment 103

Sentiment Analysis Patterns Price 103

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. By installing it on your website , you can track different conversions and glean useful information about your ad campaign’s performance. Are Facebook Ads Right for B2B? Know Your Goal. Target the Right Audience.

B2B 118

B2B Facebook How To Campaign 118

Likeable

OCTOBER 19, 2021

In recent years, organic social tactics have gotten a bad rap—and with organic campaigns on Facebook having an average reach of just 5.5 According to a Sprout Social survey, customers who feel connected to brands are more likely to: Buy from the brand over a competitor (76%). percent , that bad rap is at least somewhat warranted.

Organization 103

Organization How To Discount Influencer 103

Postcron

JANUARY 10, 2020

A recent Local Consumer Review Survey revealed that 91 percent of 18 to 34-year-old consumers trust online reviews as much as personal recommendations. An effective email campaign can be used to power a firm’s online review strategy. Find him on Twitter @DholakiyaPratik for a quick chat. . Refer to this chart. . Source: [link].

Review 123

Review Apparel Reputation Survey 123

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Twitter Followers. Twitter Retweets. Twitter Conversation (measured in @mentions). Blog Comments.

Analytics 350

Analytics Social Media Trendrr Digg 350

Techipedia: Tamar Weinberg

APRIL 7, 2014

A new survey shows that the internet is edging out doctors as people’s primary source of information on clinical trials. Further surveys have shown that 80% of these e-patients would be interested in participating in a clinical trial. Advanced campaign tracking tools make it much easier to identify issues and correct them.

Research 194

Research Pharmaceuticals Social Media Tools 194

Sprout Social

DECEMBER 6, 2023

It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). We’re not claiming that a well-executed B2B influencer marketing campaign will get prospects happy-dancing over your request for proposal (RFP). You just need to be prepared for them.

B2B 118

B2B Influencer Brands Marketing 118

Laurel Papworth

APRIL 25, 2021

Instagram Reels and surveys, Pinterest and Shopify, Twitter and #StopAsianHate (impact of media and politicians on hate groups), TikTok employs an Influencer for 3 months Influencer campaign and other stuff. and their Shopify store Debate on declarative surveys vs behavioural analysis? Newsfeed feedback.

News 52

News Social Media Instagram Survey 52

Sprout Social

AUGUST 26, 2021

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. And annual surveys reveal little about what current events or trending topics are most relevant among consumers right now. There is Dunkaroos and Pokémon cereal now.

Research 144

Research Social Media Airlines Marketing 144

agora pulse

JANUARY 14, 2020

Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. billion views certainly proved that TikTok was the right space for this type of campaign.

UGC 139

UGC Hashtag How To Meme 139

Buffer Social

OCTOBER 27, 2022

Kinfield organized a campaign featuring over 30 small businesses in an easy-access directory Kinfield , a skincare brand, created the Better Together campaign to help customers find female- and BIPOC-owned brands to shop from during the holiday season. Let us know what worked for you this year on Twitter or Instagram @buffer!

Small Business 93

Small Business Discount Directory Collaboration 93

Sprout Social

MAY 10, 2022

Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. The ad made the brand a trending topic on Twitter and amassed thousands of views and shares on other platforms. The #RIPeanut hashtag was used more than a million times on Twitter. The spot earned over 5.1

Social Media 118

Social Media Brands Marketing Meme 118

Sprout Social

NOVEMBER 29, 2022

Depending on the cause, this can mean anything from corporate sponsorships to volunteer days to awareness campaigns. Bumble’s anti-cyberflashing campaign. Use survey tools and social listenin g to zero in on what matters to your fans and use your brand’s platform to show you have their back. Subaru’s #SubaruLovesPets campaign.

Examples 96

Examples CSR Airlines Collaboration 96

agora pulse

AUGUST 17, 2020

Or maybe you are going to start your very first social media campaign? What types of interactive content are they using ( polls , surveys, games, contests , etc.)? Survey your current customers regularly to get to know them better. You can also set up free surveys using Google forms.). What Is a Social Media Strategy?

Social Media 171

Social Media Strategy Marketing How To 171

Sprout Social

MAY 5, 2019

Influencer marketing agency Mediakix surveyed marketers at the end of 2018 to see what their feelings on influencers were for the new year. Of those surveyed, 89% said ROI from influencer marketing was comparable to or better than other networks. The same survey noted that 65% of marketers plan on increasing their budgets for 2019.

Influencer 112

Influencer Marketing Survey Campaign 112

Sprout Social

APRIL 12, 2022

Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Web analytics tools like Google Analytics and Twitter Analytics are common PR aids, along with SEO platforms like Moz and Ahrefs. versus 2.87 on a five-point scale).

Statistics 107

Statistics Skills Analytics Press Release 107

Firebelly

DECEMBER 16, 2013

Include all platforms (Facebook, Twitter, YouTube, etc.). In a survey, these were the top reasons for negative experiences with influencers: Campaign was not organized. Let influencers tell an authentic story. Be transparent – think “always on”. Have clear action you want your audience to take. Influencer disliked the product.

Influencer 233

Influencer Marketing Authentication Survey 233

Sprout Social

NOVEMBER 8, 2023

Understanding customer sentiment also lets you create targeted campaigns around topics customers feel strongly about and respond to feedback more empathetically, which improves their overall experience with your brand. This could range from online reviews and social media posts to customer support tickets and survey responses.

Sentiment 110

Sentiment How To Analysis Review 110

Keyhole.co

MAY 9, 2023

A recent survey reveals Instagram is the “ #1 platform ” for building brand relationships. An Instagram giveaway is a promotional campaign that helps brands and creators boost their engagement, following, reach, and more on the platform. Promote the giveaway: Leverage your social media channels (Facebook, LinkedIn, Twitter, etc.)

Instagram 52

Instagram UGC Hashtag Guidelines 52