Firebelly

DECEMBER 4, 2011

Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Our visualization of the candid, cerebral, caffeinated Alan K'necht.

SEO 224

SEO Sample Samples Analytics 224

Direct Marketing Observations

SEPTEMBER 9, 2010

Recently, Chris, our VP of Marketing sent me an email. Here is a snippet: The &# Transitional social media marketing document&# you sent me is way too vague for a rookie, and makes me go…Blink, Blink. There are a couple of problems with my “thinking&# and it starts with my blog. And that’s a problem.

SEO 164

SEO Industry Engineering Social Media 164

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more.

Tools 135

Tools HootSuite Price Template 135

Kikolani

OCTOBER 4, 2016

A lot of businesses fail to understand the importance of having a sound marketing strategy. These companies haven’t realized the value of having a marketing strategy to lead them forward. They rely on a combination of hard work and dedication (without marketing strategies) to reach their goals.

Strategy 156

Strategy Tips Marketing Resources 156

Harp Interactive

APRIL 20, 2010

Please add your tried and tested techniques to this blog post through the comments section. Create a spreadsheet to document the submission process, with fields that include: directory URL, Category submitted, URL submitted, date of submission, title/anchor text submitted, status. 7 WAYS TO MAKE DIRECTORY SUBMISSIONS LESS PAINFUL!

Directory 326

Directory Google NoFollow URL 326

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Before we jump into exploring the nuances of the lead generation game, let’s take a look at some of the proven methods of acquiring leads tried and tested by B2B marketers. Email Marketing. Content Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Convince & Convert

JANUARY 28, 2014

One hour later I had located about twenty different human resources and hiring blogs all citing the same figure. The closest I eventually got to locating a source for this statistic was a citation I found buried in a document from Google Scholar search: 1997 by Salgado, J.F. I just had the internet. Sounds easy right? Cooper and I.T.

Statistics 133

Statistics Content Hubspot Marketing 133

The Realtime Report

JANUARY 14, 2020

Content marketing is a preferred strategy for many entrepreneurs. No matter what size your business is or what niche you’re working in, content marketing is worth considering. With each year, content marketing remains the top strategy to promote an online business. 5 Essential Diagrams to Make the Content Planning Easier.

Diagrams 91

Diagrams Content Analysis Hubspot 91

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

Statistics 207

Statistics B2B Content Marketing 207

Convince & Convert

FEBRUARY 15, 2016

Ensure you include content at every level, including large scale “hero” pieces, “hub” content (like guides), as well as “hygiene” pieces, including blog posts. Use this information to test the topics for yourself, even if you start with something small, like social posts or articles for your blog.

SEO 60

SEO Engineering Strategy How To 60

Techipedia: Tamar Weinberg

JANUARY 11, 2012

See How to Hire Your SEO Partner from November. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills. Writers need to understand SEO copywriting and have the ability to write in a conversational and engaging style.

Social Media 168

Social Media How To Marketing Syndication 168

Kikolani

AUGUST 30, 2017

It is Niche Marketing. What is Niche Marketing? According to Wikipedia, a niche market is a subset of the greater market share. It is likely fair to say that Niche Marketing is a case of marketing to that niche that has been identified or defined. the Dental Marketing Guy) teaches (literally!).

Marketing 70

Marketing Affiliate marketing SEO Course 70

Razor Social

SEPTEMBER 11, 2019

Are you struggling with marketing productivity? If you are a digital marketer, then you must often feel like a juggler. . I know that we all spend hours of our working days logging in and out of different tools that help us manage, track, and analyze our marketing efforts. Invest in an SEO tool(s). But, guess what?

Products 77

Products Marketing How To Project 77

Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. Whether you’re creating a blog or a presentation to prove to your boss just why original articles are the future , you’re in luck. Source: CMI ). Source: eMarketer ).

Content 110

Content B2B Hubspot Marketing 110

Sprout Social

JANUARY 31, 2024

Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. You might be surprised at which social networks or marketing channels result in more eyes on your content. Likewise, you can assess whether your YouTube SEO is on point (but more on that later).

YouTube 100

YouTube Engagement Metrics Analytics 100

ProBlogger

MAY 22, 2017

5 Blogger SEO Tools. In today’s episode, I’ve got Jim Stewart from StewArtMedia back on the show to talk about SEO tools to help you to rank your blog higher. So in this episode we talk a little about the most commonly advised tool – the Yoast plugin, as well as two great browser extensions that are useful in SEO.

SEO 52

SEO Blogger Tools Groups 52

Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. The kind of win-win marketing content that provides real value to readers, and promotes you and your business at the same time. As marketers, we want our content to have the longest shelf-life possible.

Reputation 145

Reputation Content Curation Storify 145

Razor Social

OCTOBER 5, 2016

. … I’m going to give you all the details you’ll ever need to know about the H1s, including the SEO requirements which will help your onsite SEO. When you’re creating a document in Microsoft Word or similar programs, you can section off your document. How many H1s should you have in a blog post?

Google 105

Google How To SEO Analysis 105

Oktopost

JUNE 4, 2020

How did this document, originally hated by employees, become such an important component of a brand’s overall social media strategy? Social media policy found its origins in the early 2000s as a “blog policy”, little more than a warning of what employees could and couldn’t post on message boards and blogs.

Policies 146

Policies Social Media Guidelines Sentiment 146

Kikolani

AUGUST 29, 2017

We have all heard that guest blogging is one of those methods, but we are actually going to examine other methods and attempting to do it without only the guest blogging. That doesn’t mean that you shouldn’t use that as a method, but let’s play a game of identifying how we can do it without guest blogging, ok?

Klout 82

Klout How To Influencer List 82

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Bill Hartzer

FEBRUARY 10, 2015

Most of those SEO techniques are now listed in Google’s Webmaster Guidelines as being unacceptable. I’m still amazed that so-called SEO firms are sending out UCE Spam (unsolicited commercial email) spam advertising their SEO services for higher search engine rankings. Still others have nothing to do with SEO.

SEO 60

SEO Press Release Directory Engineering 60

Sprout Social

APRIL 6, 2023

Calendars can also help streamline collaboration and track marketing performance. Let’s dig into the purpose of a content calendar, the role it plays in content marketing and how to create an effective content calendar. A content calendar is a framework used to effectively manage your content marketing program.

Content 82

Content Collaboration Project Template 82

Hootsuite

OCTOBER 18, 2022

This blog post will dive into some of the best Shopify apps available and how they can help you grow your business. The average documented online shopping cart abandonment rate is 69.99% ! So how do you boost sales in an unpredictable market? Best apps for Shopify marketing. Plug In SEO – SEO Optimization.

FAQ 97

FAQ Price Loyalty Review 97

Convince & Convert

JANUARY 8, 2012

Since then, I have worked on over a dozen publications, enjoying the role of editor for newspapers, magazines, newsletters, and corporate blogs over the course of 15 years. Today I am the main editor for SocialFresh.com , a blog that has welcomed 150 contributors over the past three years. Platform - How are blog posts submitted?

Tools 128

Tools Guidelines WordPress Metadata 128

agora pulse

APRIL 30, 2020

For a few months, we members of Agorapulse’s Marketing team had a week in April circled on our calendars for our in-person work retreat. Our CMO, Michael Angiletta , had the challenge of converting our real-life event into a virtual retreat and also of making sure the Marketing team’s enthusiasm didn’t wane.

Marketing 114

Marketing How To Survey Team 114

Kikolani

OCTOBER 4, 2016

A lot of businesses fail to understand the importance of having a sound marketing strategy. These companies haven’t realized the value of having a marketing strategy to lead them forward. They rely on a combination of hard work and dedication (without marketing strategies) to reach their goals.

Strategy 60

Strategy Tips Marketing Resources 60

Oktopost

MARCH 20, 2021

Now, more than ever before, marketers must get creative to accelerate growth in the face of a shifting global business landscape. According to a survey conducted by CoSchedule , 74% of marketers say they set marketing goals, but only 3% admit to reaching them. Growth hacking isn’t prescriptive.

Strategy 144

Strategy Metrics Process B2B 144

Keyhole.co

MARCH 11, 2024

In this blog, we will walk you through the process of creating a detailed monthly LinkedIn Analytics report, complemented by a free template to get you started. Regularly monitoring analytics helps you gauge the effectiveness of your branding and marketing efforts. Is your content resonating with your target market?

Template 52

Template Templates Analytics LinkedIn 52

Convince & Convert

JANUARY 8, 2012

Since then, I have worked on over a dozen publications, enjoying the role of editor for newspapers, magazines, newsletters, and corporate blogs over the course of 15 years. Today I am the main editor for SocialFresh.com , a blog that has welcomed 150 contributors over the past three years. Platform - How are blog posts submitted?

Tools 114

Tools Guidelines WordPress Metadata 114

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. This has made producing social media content a top priority for 95% of B2B marketers. Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing.

ROI 52

ROI B2B Social Media How To 52

agora pulse

JUNE 9, 2020

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. Only 28% of marketers use Pinterest. Here’s a rundown of the Pinterest marketing tools you may have missed. Pinterest for Content Marketing. That’s what I used to think.

Engagement 138

Engagement Retail Case Study How To 138

Jason Yormark

AUGUST 25, 2010

Like many bloggers, I’ve gone in and out of writing, and that doesn’t help with maintaining a consistent flow of traffic to your blog. At the end of the day, driving eyeballs to my blog isn’t really the ultimate goal, writing useful and appreciated content is. 9 of my top 10 blog articles are social media related.

Data 184

Data Postrank WordPress Course 184

Writtent Blog

APRIL 1, 2014

An estimated 88% of brands today are using social media for marketing. The study illustrated above indicates that today’s marketers are most likely to use social media for brand recognition, customer loyalty, driving sales, and improving their SEO. Small business content marketing. SEO and Keyword Research.

Social Media 98

Social Media Strategy Tips Curation 98

Writtent Blog

SEPTEMBER 20, 2013

If we had to describe the pulse of the marketing industry, which was on full display last week in Cleveland at the Content Marketing World 2013 conference, it would be the concept of pushing yourself a bit further than ever before. Or as Marketo’s Maggie Jones who attended Content Marketing World 2013 puts it “1.

Content 72

Content BuzzStream Marketing Sports 72

Later

NOVEMBER 5, 2020

Discover 6 ways to grow your business using LinkedIn today: What Is LinkedIn Marketing and Why Is It Important? For businesses, this pivot opens up new marketing opportunities and the chance to build a strong network of professional followers. Discover 5 new LinkedIn features you might have missed in this blog post. #5:

LinkedIn 76

LinkedIn How To Hashtag Real Estate 76

Buffer Social

AUGUST 16, 2023

So, instead of trying to cater to every Tom, Dick, and Harry, I identified a specific target market where I could excel and establish my expertise clearly. By focusing on a niche, we were able to: Position the agency as an industry expert by creating specific valuable content, speaking at PR conferences, and hosting free marketing webinars.

Strategy 74

Strategy Press Release Startup Reputation 74