Sprout Social

NOVEMBER 21, 2022

In late 2021, TikTok surpassed 1 billion monthly users , making it one of the internet’s favorite applications. And with consumer preferences leaning towards short-form video, the demand for agencies who specialize in TikTok marketing remains high. 5 top TikTok marketing agencies (with case studies).

Case Study 114

Case Study Marketing Directory Retail 114

Social Media Strategies Summit

DECEMBER 16, 2022

93% of marketers agree that consumers trust content created by customers more than content created by brands. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. They’re on the platforms. UGC is especially effective in higher education.

Social Media 130

Social Media UGC Project Collaboration 130

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 112

Influencer Tools Marketing Software 112

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency. Many employees are already using free AI tools as collaborators to create more impactful content or to work more efficiently.

Policies 108

Policies Marketing How To Guidelines 108

Buffer Social

DECEMBER 14, 2023

  Here are two creators who have mastered the art of sharing industry news through LinkedIn carousels: Girl Power Marketing uses a distinct tone of voice and visual branding to share important social media updates.  Pretty Little Marketer shares their favorite marketing moments of the year in a visually engaging carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Hootsuite

NOVEMBER 9, 2020

Considering TikTok marketing for your business or organization? But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. You’re not alone. Oh you like strategy?

Strategy 145

Strategy How To Marketing Template 145

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

Social Media 118

Social Media Brands Marketing Meme 118

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. There are many online platforms and mobile-toting people. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

JULY 25, 2022

Not 100% sure what Instagram influencer marketing is all about? As creators continue to dominate the platform, brands need to know how Instagram influencer marketing works. What is Instagram influencer marketing, anyway? What are some examples of Instagram influencer marketing? Well, now’s the time to learn!

Influencer 110

Influencer Instagram Brands Marketing 110

Keyhole.co

NOVEMBER 17, 2023

Known for their active celebrity and athlete campaigns, it is no surprise Adidas has millions of followers across social media platforms. It shows how their social media marketing for Adidas Originals ties in with the current trends of athleisure wear. For example, take their collaboration with singer Pharell Williams.

Sports 59

Sports Social Media Strategy Apparel 59

Social Media Marketing

FEBRUARY 8, 2021

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

Sprout Social

OCTOBER 24, 2022

Communication and collaboration. This will inform which social platforms the candidate has experience with, what industries they’ve worked in and if they’re used to working with large or small follower bases. Ideally, you want to know that the interviewee has experience in the platforms you use. email marketer.

Social Media Management 87

Social Media Management Questions Social Media Skills 87

Buffer Social

OCTOBER 5, 2023

He found that people might be super engaged on one platform but unwilling to jump to another, even if they're intrigued. They're rooted in human psychology, so they're applicable across platforms and formats and easily repeatable. And don't underestimate the power of community and collaboration.

Collaboration 91

Collaboration Skills Authentication Communities 91

Keyhole.co

JANUARY 17, 2024

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Buffer Social

JULY 11, 2023

What I did have was years of startup experience, especially in marketing. Focus on evergreen and owned platforms Most creators default to publishing content on social media platforms first. Not to mention, you’ll always be at the mercy of these centralized platforms. of marketers use AI for article writing.

Startup 61

Startup Applications System Wiki 61

Sprout Social

SEPTEMBER 15, 2022

YouTube account verification can also unlock new features to boost your YouTube marketing strategy. . ” For example, YouTube might verify a musician’s channel that hasn’t built a large following on the platform, if the artist is popular on other platforms. Fill out the channel verification application.

YouTube 91

YouTube Badge How To Guidelines 91

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This helps promote collaboration while reducing redundancy and duplication of effort. the marketing team, legal department, outside clients, etc.)

Template 134

Template Templates Social Media Tips 134

Webbiquity SMM

APRIL 30, 2020

Here’s why you need various tools to support your Instagram marketing efforts, along with guidance to help you determine which tools are likely to work best for you. Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers.

Instagram 159

Instagram Tools Hashtag Authentication 159

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. I've broken it down into five sections: writing a job description, crafting a custom application, promoting the role, and the interview process. For one, it made applications much faster to review.

Social Media Management 82

Social Media Management Process Social Media Applications 82

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. More Access to Information = More Collaborative Decision Makers. Today: B2B buying decision model is highly collaborative where corporate and management are active participants in needs determination and evaluation.

Strategy 178

Strategy B2B Marketing Research 178

Buffer Social

JUNE 5, 2023

When I started my digital marketing company, BDY Consult , seven years ago, I kept running into a problem that’s all too common for mission-driven founders. So, I decided to launch a free content platform, For All Things Digital. As she put it, when it comes to marketing advice, the what to do is free.

Small Business 81

Small Business Newsletter Resources Consultant 81

Social Media Marketing

OCTOBER 2, 2019

However, another sector that’s thriving in the domestic market, but doesn’t seem to get as much recognition is the gaming industry of India. It estimated that in 2018, the mobile application industry in India generated revenue of $5.7bn. With a rich history and culture, you often hear about India’s prospering music and TV industry.

Company 83

Company Applications Mobile Reputation 83

Hootsuite

FEBRUARY 16, 2022

If branded content and influencer collabs are part of your Facebook marketing strategy in 2022, Brand Collabs Manager should be on your radar. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. When applications reopen, you can apply here.

Brands 95

Brands HootSuite Project Metrics 95

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Hootsuite Hootsuite is one of the longest-standing and most popular social media management platforms.

Tools 84

Tools Sentiment Hubspot Price 84

Buzz Marketing for Technology

OCTOBER 5, 2013

and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. When I play a serious game, I’m trying to solve some kind of a business problem like managing a complex sale or developing a product-marketing plan. The following is a transcript of our conversation.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Mention is a good example of a platform helping brands track and post to social media apps. The tool helps you manage your social media accounts with the help of market insights. Managing your brand’s online presence and reach can be a challenging task.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

The Realtime Report

FEBRUARY 17, 2022

TikTok has gained popularity among various audiences and is becoming one of the most trending platforms globally. It would help if you strategized well before launching any campaign on TikTok or posting any content on the platform. TikTok eventually expands the video’s viewership if it performs well in this limited market.

Brands 91

Brands How To Hashtag Influencer 91

Sprout Social

MAY 31, 2023

There’s been a lot of discussion around the role of artificial intelligence (AI) in marketing and communications and for good reason: AI has the potential to reshape the corporate communications landscape. Here are three practical corporate communications applications that can help your team save time.

Sentiment 122

Sentiment Press Release Analysis Team 122

Writtent Blog

JANUARY 12, 2024

If you’re drawn to informing and educating, content creation may be your focus, involving blog posts, articles, or marketing materials. This specialization not only enhances your writing skills in a specific domain but also opens doors to collaboration and opportunities within that industry.

How To 52

How To Skills Journal Education 52

Keyhole.co

NOVEMBER 2, 2023

Influencer marketing is a powerful tool for businesses to connect with their target audience. Once you’re able to find an influencer that aligns with your brand, working with them can be quite beneficial to your marketing and lead generation campaigns. Consider metrics such as the influencers’ follower size.

Influencer 52

Influencer Tips Collaboration Campaign 52

Sprout Social

FEBRUARY 24, 2022

Follow this guide to understand the do’s and don’ts of creating a social media marketing resume. Using metrics in your resume to quantify the impact you made in past positions differentiates you from other applicants in the stack. Social media professionals can come from a range of diverse backgrounds—some never studied marketing.

Template 106

Template Templates Data Social Media 106

The Realtime Report

DECEMBER 5, 2022

Facebook, YouTube, Telegram, Netflix, and many other websites and platforms were banned in Iran long ago. Now, given the severity of their current situation, Iran has restricted people’s access to two major social media platforms: WhatsApp and Instagram. Secure remote collaborations (Meetings, calls, emails, etc.).

Privacy 91

Privacy Hosting Data Applications 91

Buffer Social

JANUARY 18, 2024

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.  I love creating content on the platform, plus I’ve just launched a podcast for B2B marketers that I’m keen to, well, market.

LinkedIn 88

LinkedIn Review Badge Analytics 88

Ignite Social Media

NOVEMBER 8, 2022

While BeReal’s content resulting from their “share now” notifications may not be as exciting as what you’ll find on platforms like Instagram or Snapchat, that’s precisely what makes it so refreshing. Not applicable for long-term brand strategy. At least not as the platform is right now.

Curation 85

Curation Patterns Notification Apple 85

Sprout Social

MARCH 30, 2023

Going forward, the work of tech giants will make AI functionality widely accessible and applicable to a variety of industries, functions and needs. More than ever before, these innovations are becoming available for software vendors of all sizes to integrate into their own platforms. We’re only at the beginning of this new AI era.

Software 119

Software Training Energy Team 119

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Sprout Social

NOVEMBER 23, 2022

Quick thought experiment: when I say jobs, thought leadership and networking, what social platform comes to mind? There’s a reason 68% of marketers say their company has an advocacy strategy. LinkedIn is easily the most important platform to prioritize your advocacy strategy. I’m willing to bet it’s LinkedIn.

LinkedIn 113

LinkedIn Tips Curation Training 113