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Audience engagement: What it is and tips to improve it

Sprout Social

Here’s a peek at some of the many ways audience engagement can benefit your brand: Increase brand loyalty When your audience engages with your brand, especially more than once, they are more likely to stick around for the long term. Your target audience feels that your brand understands them and their needs, which leads to brand loyalty.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. They entice higher brand loyalty by enhancing ‘insider’ status. Now, community managers run WUGspace.

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Why We’ve Lost the Ability to Humanize the Customer Experience

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. With over 12 years of experience as an industry thought leader in customer advocacy, lifecycle marketing, social media/digital advertising, event marketing, digital marketing, and community management. Want to hear more from renowned B2B marketing leaders?

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. Whether a video or image of the product being used or something created with an Apple device, the result is stunning.

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

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Don’t Lose Value in the Hunt for EdgeRank

Mindjumpers

It’s a human need to create an identity in order to feel community belonging and gain self-esteem. People base their self-esteem on how the community sees them, which means that the community helps drive our identity. Having a Community Means Having a Brand: Listen to Feedback! Bring value to your users.