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The Social Media Analytics Compass: What and How to Measure

Razor Social

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. Platform analytics.

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Writing Around the Web – Social Media SEO, Google Analytics, and Social Proof

Kikolani

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Featured Post – How to Optimize Social Media Profiles for SEO. Social Media. What’s at stake in this blogging contest? A nice cash prize of $1,000!

Analytics 113
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5 Social Media Management Tools and Services You May Not Know About Yet (But Should)

Kikolani

In this post, I’d like to introduce you to five social media tools and services I have mentioned in posts this year that have elicited that reaction and what you can (and should) be doing with them. is available on social media. Be sure to click to enlarge the images for a better preview!

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

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10 Ways to Support Charity Through Social Media

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 10 Ways to Support Charity Through Social Media Written on July 14, 2009 by Justin Levy in charity , mashable , social media 3 Comments - Leave a comment!

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12 Market Research Software Solutions Every CMO Must Know

Oktopost

These tools are helpful for investigating historical and current web technology trends; assisting in lead generation ; finding up-to-date keyword statistics; gleaning insights into the collective marketing hive mind; or generally improving your ecommerce marketing. Choosing the best solutions in such a crowded field can be difficult.

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The Pinterest Buy Button Might Rock Your Ecommerce

Convince & Convert

In fact, Pinterest users boast the highest average checkout value of all social media referral shoppers , and Pinterest-referred users spend an average of 70% more than their non-pinning counterpart (highlight to tweet). An eCommerce Edge These statistics beg the question: Why does Pinterest have an eCommerce advantage?

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