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The Value of Facebook Pixel Events

Jon Loomer

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events? How can events benefit your marketing?

Eventful 167
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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. Tap into the right YouTube metrics to understand what your audience values and how to keep them engaged.

Metrics 145
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11 Ways to Boost Engagement with Twitter Polls

Hootsuite

No matter how many followers you have , encouraging engagement on any social platform can be tricky. Or tap the create Tweet logo in the top right corner of the mobile app — just like you would for any Tweet. How to use Twitter polls to boost engagement (ideas + examples). We promise. Start a Tweet. Start your poll. Play a game.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? How much of your web or blog traffic is coming from mobile devices?

Analytics 167
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The Ultimate Guide to Facebook Analytics

Later

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Events Insight. Facebook Analytics: What They Are and How to Access Them. Let’s get started!

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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

Unlike some popular social media apps, there’s nothing “light” about the Sprout Social mobile app. With the Sprout Social mobile app, you can bring your calendar with you wherever you go. For Blue Corona , a full-service digital marketing agency, the Sprout Social mobile app is a must-have. “If

Mobile 139
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Engaging the Right Audience on LinkedIn

Adam Cohen

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. This week LinkedIn launched two new products that allow companies to more effectively engage the followers they have. Engagement to the Next Level. Imitation is Flattery.

LinkedIn 239