7 best LinkedIn analytics tools

Unmetric

While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Download analytics reports on your LinkedIn performance with insightful charts and graphs.

The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Overall, Pinterest analytics aren’t too special.

Native Instagram Analytics Are Here…Sort Of

Ignite Social Media

If you are like the members of the analytics team here at Ignite Social Media, you’ve been anticipating the release of an official Instagram analytics platform ever since Facebook purchased the platform for a nice, round $1 billion. engagement.

Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Mobile use is disrupting the way people engage with brands.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? What content is truly engaging your audience?

How Can Twitter Analytics Tell You If Your Tweets Stink?

agora pulse

Let’s take a deeper look at your Twitter analytics, something that many of us rarely do — but need to. Twitter Analytics 101. Click on ‘analytics’ to get to the dashboard. From this dashboard, you can dig into the analytics of each tweet.

How to Track Mobile App Conversions

Convince & Convert

To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. Image via BigStockPhoto.com.

4 Invincible Ways Mobile Apps Fuel Business Growth

Convince & Convert

Mobile apps opened vistas of opportunities for small businesses. Today, from customer relationship management to documenting expenses to facilitating payments, mobile apps are playing an increasingly significant role in fueling business growth.

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Why you need to be using MonsterInsights for analytics

Razor Social

Are you using Google Analytics to check your content marketing efforts? Google even has a dedicated Analytics Academy to help you understand it. Previously on Razor Social, we’ve covered the most important terms and reporting in Google Analytics. Engagement.

5 Benefits Of Upgrading Your Google Analytics To Universal Analytics

Bill Hartzer

Universal Analytics was introduced as a public beta in March 2013, and since then many have debated on whether to upgrade or not. Here are 5 benefits of taking the plunge and upgrading to Universal Analytics. Web Analytics

How to Use LinkedIn Analytics to Better Connect With Your Audience

agora pulse

LinkedIn analytics can help with that. In this post, we’re going to look at how to use both the native analytics and Agorapulse’s new LinkedIn reporting tools to discover how to better connect with your audience on the biggest professional networking platform out there.

Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. What if none of them ever engages with your posts? Engagement. Is it mostly mobile devices?

Instagram analytics: 7 metrics every marketer should track

Talkwalker SM

The mobile photo sharing app now has more than 500 million active monthly users and it has firmly secured itself a place among the world’s most popular social networks. Engagement rate. In recent years, brands have embraced Instagram with phenomenal success.

15 most engaging Back-to-School social media posts

Unmetric

Huawei Mobile Services. The post 15 most engaging Back-to-School social media posts appeared first on Unmetric Social Media Analytics Blog.

Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Google Analytics.

13 most engaging Onam social media posts

Unmetric

Here’s a list which covers the best engaging Onam social media posts published by brands in 2018: Standard Electrical India. OPPO Mobile India. The post 13 most engaging Onam social media posts appeared first on Unmetric Social Media Analytics Blog.

How Do Smartphone Brands in the Philippines Get Engagement on Social Media?

Unmetric

Even though most of us witnessed the key moments that led up to smartphones becoming commonplace (like the time everyone got their first mobile phones that could withstand even kryptonite), it is very hard to think of a time when IM wasn’t a thing. Samsung Mobile Philippines had the most Fans.

Top 13 Most Engaging Ramadan Social Media Posts

Unmetric

To help you with your Ramadan 2019 social media campaigns, we’ve curated 13 of the most engaging pieces of related content that brands have done in the past. Their post around the product launch of their Ramadan collection did really well, and it sure did win them engagement. U Mobile.

5 Ways Analytics Are Important To Your Local Business

Small Business Mavericks

You should install an analytics program on your website and pay attention to the statistics that drive sound decision-making. Here are 5 ways analytics are important to local businesses: Track local engagement – Your website sits on the World Wide Web, but your business is local. You can track your local visitors, reach, and local engagement with analytics. Mobile traffic is relevant – Mobile engagement is not going away.

The Ultimate Guide to Instagram Analytics: Metrics, Insights, Tools, and Tips

Buffer Social

Instagram analytics are a key part of any Instagram marketing strategy. Without analytics , your Instagram marketing efforts can be a little hit-and-miss. Analytics are often essential for answering your questions. Instagram Insights) or other Instagram analytics tools.

The Mobile Imperative

Twist Image

There's a sad truth about mobile, but I don't want to hear it. Making things even more complex are the telco companies who are still charging confusing fee structures for mobile data. How long will mobile ubiquity take? analytics. mobile. mobile app.

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The Fight for the Future of Influencer Analytics

Convince & Convert

The new Klout is improved on this front, as it overweights action (clicks and other engagement) and underweights activity (tons of pointless tweets). That is true, and I can look at the analytics from my Buffer and Argyle Social accounts to prove it. Twitter Influence Analytics.

Which Instagram Analytics Tool Will Work Best for Your Business?

agora pulse

Historically, Instagram hasn’t offered a central place for businesses to view their analytics. Instagram business pages are slowly being rolled out and will include analytics, but they might not be enough for most marketers. When you do an analytical deep-dive, you need a dashboard.

How To Think About Mobile Advertising

Twist Image

Mobile ads are not Internet ads. Mobile ads are not like other ads. As a consumer, how often have you clicked on a mobile ad. that was a total waste for the brand, and it''s going to throw off their analytics. Still, what we, primarily, see when it comes to measuring advertising on mobile platforms is the same as advertising on the Web. Does this make any sense for mobile? This fails dramatically when it comes to mobile devices. analytics.

10 Ways to Increase Facebook Engagement that Work

Sprout Social

Have you noticed your Facebook engagement has been on a downward spiral lately? For example, Facebook is explicitly fighting against engagement bait and spammy tactics which they see as undercutting their algorithm. Let’s take a look at how to increase engagement on Facebook: 1.

10 Top Tips for Smarter Social Media Marketing with the Buffer Mobile App

Buffer Social

If you like creating and scheduling social media posts with your phone, we would love for you to try our mobile apps. In this post, you’ll learn more about the Buffer mobile apps ( Android and iOS ) and the top 10 features for smarter social media marketing.

Facebook Metrics: New Ways to Measure Ad and Page Engagement

Jon Loomer

Facebook has announced several metrics that will give marketers better insights into user engagement with their ads and page. It’s one more step to further clarify click engagement. Click engagement often confuses advertisers.

Engaging the Right Audience on LinkedIn

Adam Cohen

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. This week LinkedIn launched two new products that allow companies to more effectively engage the followers they have.

Instagram Video: The Ultimate Guide to Creating Engaging Content

Hootsuite

This format is short (15 seconds or less, though Instagram will split longer videos into sequential clips automatically) and as far as aesthetics go, audiences aren’t miffed by DIY, born-mobile quality. Start with the most engaging clip.

An Open Letter To Brands: Be Mobile-First. Now.

Twist Image

The discrepancy between what I see when I engage with a brand "out in the wild" (meaning, when I shop, search and try to inform myself) verses what I see when brand leaders get up on stage to talk up the marvellous marketing initiatives that they are engaged with during an industry event, could not be further apart. In short, your mobile experience is lacking (at best) and pretty sucky (on average). . Most consumers don't use us on their mobile devices!". analytics.

Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. What if none of them ever engages with your posts? Engagement. Is it mostly mobile devices?

The Hitchhiker’s Guide to Tracking Website Engagement

Convince & Convert

The concept of “engagement&# follows a similar storyline and is quickly becoming one of those words that makes you throw up a little in your mouth. Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers.

Digital PR Measurement Lessons from News Analytics

Proactive Report

News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. These unique stories capture 30% higher engagement: 62% more page views and 101% more shares.

The Hitchhiker’s Guide to to Tracking Website Engagement

Convince & Convert

The concept of “engagement&# follows a similar storyline and is quickly becoming one of those words that makes you throw up a little in your mouth. Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers.

Reach vs Impressions: Understanding Engagement Terms

Sprout Social

Also, many people still feel a little unsure about these terms in regards to social media engagement. They’re commonly used when referring to analytics, but they also pop up in a lot of marketing conversations around strategy. Engagement

How to Master Evergreen Content Marketing to Grow Your Business and Save Time

Pam Moore

Evergreen content is content that is timeless, sustainable and has a shelf life longer than the latest Facebook feature or favorite mobile application.

Why Apps Fail and Other Mobile Marketing Truths

Convince & Convert

It’s Jay Baer from Convince & Convert live today with my friend, a very special guest, Simon Salt , who is a digital strategist and the CEO of IncSlingers and the author of the brand new e-book, “The Shorty Guide to Mobile Marketing” Simon, how are you, good sir? It’s called, “The Shorty Guide to Mobile Marketing” Are there other Shorty Guides or did you pick that name, or is that sort of a category? No mobile foundation whatsoever.

How Engaging Pinterest Content Can Triple Your Website Referral Traffic

Convince & Convert

With this data captured in Pinterest Analytics, companies can then compare the top pinned content from their website with their own top performing Pinterest content to ensure alignment, or even identify a trending product or service as it becomes popular.

7 Levels of Social Media Engagement

Laurel Papworth

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. I put together this diagram to show the steps from shallow engagement such as just monitoring to full engagement including co-creating products and services.

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