3 Benefits of Facebook Analytics

Jon Loomer

With the incredible volume of new products and tools released every month, some folks might have missed the launch of Facebook Analytics. Facebook pitches Analytics as an informative tool intended for advanced advertisers. This complex data is possible with Facebook Analytics.

Discovering New Applications for Data and Analysis

Net-Savvy Executive

That's sort of how I look at data and analytical methods. Here's how it works: First, remember the basic building blocks of social media analysis : data, analytics, and application. Which analytic methods could make this source of data useful for that function?

Twitter: Real-Time Analytics And How It Can Help Your Business


The way a programme or application interferes or communicates with Twitter is through an Application Programming Interface (API). Programmers use Twitter API to make applications, websites and widgets that interact with Twitter.

The Fight for the Future of Influencer Analytics

Convince & Convert

Very easy to integrate into other applications. That is true, and I can look at the analytics from my Buffer and Argyle Social accounts to prove it. The Rise of Channel Influence Analytics. Twitter Influence Analytics. Pinterest Influence Analytics.

Text Analytics in the Cloud

Net-Savvy Executive

If you're a software developer (I'm not), you might find it easy to throw together a new application. If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn. Analytics as a service: AaaS?

Post Case Study: Triberr Visits vs. Google Analytics


Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics.

New Dashboards Blend Analytics Sources

Net-Savvy Executive

And increasingly, too many disparate sources of data, many with their own analytical tools. So it's interesting to see a new crop of startups offering tools that pull analytics data from multiple sources into a single dashboard for analysis and reporting. Too much information.

Don’t Blame Facebook: 10 Reasons Low Conversion Rates Are YOUR Fault

Buzz Marketing for Technology

Posted in Advertising Applications Branding Content Marketing Customer Experience Facebook Inbound Marketing Listening Personalization Social Media.

Talking Social Media Analytics at the Summit

Net-Savvy Executive

Considering the unresolved questions of measurement and analytics in social media, spending some time together sounds like a great idea. That's why I'm excited to be a part of the Social Media Analytics Summit , taking place April 17–18 in San Francisco.

Getting Towards a Mature Data Infrastructure

Buzz Marketing for Technology

Applications Big Data Customer Experience Data Data Analytics Data Mining Innovation Data Infrastructure Romi Mahajan TimeXtenderData is the watchword in organizations large and small.

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Driving Intelligence and Analytics with Omniscience

Net-Savvy Executive

Considering that the circle included social media, analytics, intelligence, geopolitics, and natural disasters—to pick a few—the label wasn't obvious. And although it looks highly theoretical, it's already suggested a practical application that I haven't seen on the market.

How Bloggers and Webmasters Violate Your Privacy With Google Analytics

Ari Herzog

of bloggers and other webmasters around the world use a free tool called Google Analytics to track website visitors and click-through metrics. You will have and abide by an appropriate privacy policy and will comply with all applicable laws relating to the collection of information from visitors to Your websites. You will comply with all applicable data protection and privacy laws relating to Your use of the Service and the collection of information from visitors to Your websites.

"Digital Marketing" Is Not The Same As Marketing

Twist Image

It's in the new reality that brands are building, websites, applications, platforms and experiences on new digital platforms that are - in essence - their business and brand experience all at once. Services like search, analytics, performance, new technology, digital commerce, customer experience, mobile and beyond all look and feel nothing like the marketing agencies of yesterday. analytics. application. mobile application.

The Data Is Watching You

Twist Image

Just how much data and analytics does a brand need? If newer analytics model tell us anything, it's which combination of these micro-transactions create the most efficient path to purchase. software to crunch information on everything from key card swipes to what applications people are using on their computers to understand how employees -- and the business as a whole -- operate.". analytics. analytics model. application. real time analytics.

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What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter is changing the number of times the application can do that from 350 per hour to 60. If you use a Twitter application to get to Twitter and post, it used to be that the application could make 350 “calls” to Twitter per hour.

15 Awesome Social Media Apps for iPhone

Razor Social

Some applications will just waste your time and some will benefit your business. The applications we have selected below will make you more effective on social media. View analytics in real time (e.g. Example Tweetbot analytics.

How to Master Evergreen Content Marketing to Grow Your Business and Save Time

Pam Moore

Evergreen content is content that is timeless, sustainable and has a shelf life longer than the latest Facebook feature or favorite mobile application.

Mind mapping: “What’s in it for professionals?”


Mind mapping can be used in any field or activity which involves brainstorming, analytical thinking, concept creation and development. To make things easier, any professional can get acquainted with mind mapping by using a mind mapping application. What is mind mapping?

Interview with Gregg Thaler from RingLead

Buzz Marketing for Technology

When you think about the performance efficiencies of all of those applications operating on, what for most people, is a completely non-standard set of data. That contributes to very poor application performance which would then translate into poor performance across the entire marketing stack.

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What Is an API & Why Does It Matter for Social Media?

Sprout Social

API stands for application programming interface. This is a concept in software technology that essentially refers to how multiple applications can interact with and obtain data from one another. Interface : How you interact with the application. Analytics Sprout Engineering

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A Surefire Way to Get Verified on Twitter

agora pulse

Before you start the application, go to your Twitter profile and make sure it has all of the following: A verified phone number. My initial application was rejected based on the fact that I applied for verification of @Charli_Says using my gmail address instead of a company email.

The most important social media metrics to track

Sprout Social

Consider these as the basic metrics to build your approach to social media analytics around. 11 of the best social media analytics tools for brands. Every social media platform has its own native analytics for you to dive into. In Twitter, you navigate to Twitter Analytics.

gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition


You witness your brand being used NOT as intended in others, which leads to new applications of your product to include in your communications.”. Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online.

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Three Ways To Wag The Long Tail Of Content

Dave Fleet

It (I hope) is useful stuff; content that people find applicable and helpful. social media statistics analyticsTweet.

How To Leverage Your Social Networking Sites When Visiting.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on!

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How to Prove Your Social Media Impact

Convince & Convert

Web analytics services such as Google Analytics will tell you how many people visit your site by clicking links from social media. You can do this with many event-tracking services, but Google Analytics is also great at this. Mobile applications do not provide a referrer.

Twitter announces #NewTwitter


How to Guarantee Your Editorial Calendar Works

Convince & Convert

Last fall I wrote a review on InboundWriter ; a web-based application (and sponsor of the Content Pros podcast) that forecasts how content will perform before it’s written. The Economic Benefits of Predictive Analytics. Image via BigStockPhoto.com.

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Using Insights to Tame the Strategic Planning Beast

Buzz Marketing for Technology

Luckily, this can be done through the application of a more modern approach to strategic planning as we’re about to cover now.

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Getting Big Data to Actually Work

Buzz Marketing for Technology

This is because traditional data warehouses were never designed to handle the volume, variety and velocity of today’s data-centric applications. Big Data Data Mining Marketing Analytics Marketing Scientists Possible TimeXtender

Data 165

How Social Media Data Gives FMCG Brands an Edge Over Their Competitors

Talkwalker SM

However, the applications of data from social networks go far beyond campaign measurement. For more information, download our report “ 6 New Ways to Use Social Media Analytics for FMCG Companies ”.

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

more website traffic driven by social media) and 2) actionable analytics (measures that enable you to determine whether you should do more a specific activity, do less, or do it differently). Integration with other applications. Salesforce.com ), marketing automation tools and web analytics packages. Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless.

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Paul Dunay joins Networked Insights as the CMO

Buzz Marketing for Technology

So I started looking at the social media analytics space for social technology that can provide real insights. You can read about all of my findings in my post on Monitoring vs. Analytics [Infographic].

Augmented Reality needs to jump the shark

The Way of the Web

→ Augmented Reality needs to jump the shark August 11th, 2010 · View Comments Augmented Reality is still the hot new technology which is getting a lot of people excited when it comes to smartphone applications, and there are lots of cool ways it is increasingly being used.

How to Find the Best Twitter Hashtags

Sprout Social

However, in order to take full advantage of this, you’ll need to know which hashtags will work best for you using our Twitter Analytics and more tools on this list. Twitter Analytics. If you’re looking for more hashtags, you’ll need to use a third-party application.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Analytics. 10 Indicators Your Business Should Rethink Its Twitter Strategy (Klout): Megan Berry of influence analytics provider Klout provides some best practices on how to build loyal Twitter followings. Analytics.

How to Measure the Quality of Your Content

Proactive Report

Make it Valuable and Applicable. Tracking Success with Analytics. Google Analytics can help you discover how well your content is performing. With digital analytics it’s possible to know exactly how effective your content is.

Five Reasons Why I Love Wordpress


Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS). Digitalia | Indianapolis Social Media Marketing « You can’t fight the power of video. It’s bigger than all of us.

5 Highly Effective Hashtag Tracking Methods

Sprout Social

This may not always be applicable, but when possible, choose a hashtag that encourages conversation and engagement. Hashtags are much more than just a way to make Tweets and Instagram posts more entertaining.

Learn to Measure What Matters

Proactive Report

Measurement and analytics are now a requirement in many PR jobs advertised. Give yourself that edge – be the applicant who can talk numbers and results. Digital PR analytics blog content content strategy digital PR metrics training