Sprout Social

NOVEMBER 29, 2022

According to The Sprout Social Index™ 2022 , company alignment with personal values is 74% more important to consumers today than it was in 2021. Alaska Airlines’ path to net zero emissions . One of Alaska Airlines ’ five core values is to “do the right thing”. Great #goals for an airline! Let’s dive in. But good start!

Examples 97

Examples CSR Airlines Collaboration 97

Sprout Social

AUGUST 26, 2021

Omsom, a company that creates pantry shortcuts for specific Asian dishes, is regularly tagged in consumer reviews and photos of people’s home cooked meals. They’re the best airline, even in crisis mode! Jumping on the right trending topic at the right time on social can be a jolt to brand awareness and customer engagement.

Research 144

Research Social Media Airlines Marketing 144

Sprout Social

JANUARY 10, 2024

For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees.

Reputation 106

Reputation System Brands Knowledge Base 106

Sprout Social

FEBRUARY 18, 2020

Social media monitoring entails keeping an eye on your brand’s mentions online and responding to any engagement around it. Have you ever Tweeted at a company and received radio silence? That must’ve been frustrating and impacted how you now perceive the company, whether or not you realized it at the time. Jordan [link].

Social Media 136

Social Media Strategy Brands Airlines 136

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. The Kiwi airline is well known for their lighthearted safety videos.

Airlines 210

Airlines Marketing Statistics comScore 210

Buffer Social

JULY 20, 2017

Businesses and organizations that are succeeding on social media now are the ones providing personalized social experiences to their fans such as KLM Royal Dutch Airlines, NASA, and Airbnb. And, in mind at least, that’s not a bad thing because: Social media is becoming an engagement channel. . Algorithms prioritize engagement.

Social Media 112

Social Media Engagement Brands Airlines 112

Sherrilynne Starkie

JUNE 11, 2018

How do we: attract, maintain and engage great people? Companies are doing away with the silo mentality by unifying goals. Companies are doing away with the silo mentality by unifying goals. They are bringing in new perspectives by implementing cross functional teams and engaging outside experts. do more with less?

Collaboration 152

Collaboration Chemicals Airlines Exercises 152

Keyhole.co

JUNE 19, 2023

It’s a place where businesses are sharing engaging content to grow their online presence and acceptance. billion people are engaged in various social platforms. is the best way to reach a large audience and engage them. is the best way to reach a large audience and engage them. Social media statistics show over 4.26

Social Media 52

Social Media UGC Content Loyalty 52

Convince & Convert

MAY 22, 2014

Hints such as airline, flight duration, and local time can assist in identifying the location, but also deduct time from the clock. The top 50 scores have a chance to win two free airline tickets to a destination of their choice. Once the user begins the game, they’re prompted with a series of location-based Instagram images.

Airlines 157

Airlines Instagram Tourism Hotels 157

Convince & Convert

DECEMBER 13, 2011

Mid-way on a Southwest Airlines flight home from a speaking engagement in Ft. Will Abraham’s parents ever fly any other airline? For companies that are social at their core, social media just lets the rich get richer. It wasn’t due to a delay, an uncomfortable seat, or peanut salt getting in my eye.

Airlines 167

Airlines Loyalty YouTube Social Media 167

Webbiquity SMM

NOVEMBER 27, 2018

Marketers use Twitter to build interest and attendance before the event; to share the experience in real time and increase engagement during the event; and to connect attendees with related content (e.g., At the other end of the spectrum, the reaction on Twitter was brutal when United Airlines forcibly dragged a passenger off a plane in 2017.

Team 160

Team Marketing B2B Eventful 160

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. It occurred to me that companies who think this way are missing the golden opportunity to focus on their customers first. . …launching a corporate blog.

Social Media 244

Social Media Airlines Sentiment Conference 244

Socialmedia.biz

FEBRUARY 24, 2019

Despite promising results, a significant number of professionals in leadership positions were skeptical of social media’s impact on a company’s growth. Engagement (keeps track of how your target audience responds to your content across multiple channels): Clicks, shares, replies, comments, retweets, messages and community growth.

ROI 132

ROI Social Media Airlines Proposal 132

Convince & Convert

MARCH 31, 2015

that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway. Plus, the company has a remarkable blog of their own , and the team at Buffer is widely recognized as leading the charge toward business transparency world-wide. In our nearly seven years, we have 0% turnover.

Company 60

Company Products Tools Collaboration 60

Social Media Strategies Summit

APRIL 21, 2023

Whereas you may have brainstormed your “regular” content weeks (or months) in advance, a well-timed response to a viral post or topic can be a shortcut to tons of impressions and engagement. If the answer is ‘no,’ then it’s probably not something we’re going to engage in.” Image source Eric at TGR has a similar process.

Conversation 130

Conversation Brands Authentication Trends 130

Pixlee

MARCH 30, 2022

Successful brands using video like Delta Airlines on TikTok make the most out of a video-centric marketing strategy by diversifying the types of videos shared by the brand and the avenues they’re shared on. . 82% of Gen Z’ers say they trust a company more if it uses images of real customers in its advertising .

Trends 75

Trends Retail UGC Authentication 75

Sprout Social

JANUARY 22, 2024

Fill this gap by tapping into frontline employee engagement on social media. When brands make frontline employees the stars of their posts and campaigns, it spurs greater audience engagement and strengthens your brand reputation. What does frontline employee engagement on social media look like?

Engagement 118

Engagement Social Media Airlines Authentication 118

The Realtime Report

JANUARY 9, 2013

The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. According to data provided by the company, campaign goals were exceeded: Facebook likes rose 27% to 571 (now at 579). Choose Relevant Content . Measure Results.

Social Media 186

Social Media Strategy Case Study Airlines 186

Convince & Convert

FEBRUARY 22, 2016

In an effort to promote the airline’s expanded year-round service to Palm Springs from San Francisco and New York, Virgin America is asking customers flying to and from PSP to play dress-up. To be fair, the airliner anticipated results like these. Business: Virgin America Launches #LetModFly. Calling all Mad Men fans!

Apple 60

Apple Airlines iPhone Hashtag 60

Firebelly

NOVEMBER 15, 2012

Incidentally, for the brand managers and agencies reading this — if your favorite company took two hours to answer the phone when you called, how would you feel about them? Social media is easy for companies that produce soft drinks and TV shows. But not so much for airlines, phone companies, B2B companies and retailers. .

Social Media 241

Social Media Hotels Retail Airlines 241

Rebekah Radice

APRIL 27, 2015

The chance for increased engagement, interaction and shares. Marie Forleo actively uses video to engage her audience. Check what time is best to post and what type of content receives the most engagement. You have the chance to immediately convey the details about your company to anyone landing on your page.

Small Business 131

Small Business Facebook How To Airlines 131

Webbiquity SMM

SEPTEMBER 1, 2016

The smartest companies are always looking to reach untapped markets. These days, most are finding success by engaging new global consumers through digital channels. Indeed, to best engage global consumers, brands need more than online linguistic fluency. Guest post by Charles Whiteman. They also need cultural fluency.

Marketing 100

Marketing Metadata Retail Airlines 100

Convince & Convert

NOVEMBER 14, 2013

While the beauty of this project is that it’s an artistic endeavor, the principles of cultivating a shareworthy experience can inspire companies and brands. This campaign could have easily come from a tourism board, an airline, or a hotel chain. About the Jessica Gioglio: Follow @savvybostonian.

Project 155

Project Instagram Tourism Airlines 155

Unmetric

MAY 28, 2019

Its social team extensively uses pop culture references and also target their posts to get high engagement levels. But its posts and tweets always engage well. In recent years, the company has improved vastly from what it was several years ago. Who would have thought a logistics company would be great at social?

Social Media Management 111

Social Media Management Social Media Brands Class 111

Webbiquity SMM

NOVEMBER 5, 2013

In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people. Last year , we narrowed our focus to honor the top 50 men and top 50 women engaging on Twitter on behalf of the tech sector.

Twitter 187

Twitter Airlines Syndication Blogger 187

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

CSR 128

CSR Airlines Loyalty Hashtag 128

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

CSR 127

CSR Airlines Loyalty Hashtag 127

Twist Image

AUGUST 14, 2012

The Halifax-based musician wrote a song and created a YouTube viral video sensation with United Breaks Guitars in 2008 after his guitar was busted during a trip on United Airlines. So, is United Airlines now a decimated brand? Do you think any less of the airline? Yes, his career seems to be growing strong. to 3.26).

Airlines 92

Airlines Wikipedia Publishing Price 92

Hootsuite

DECEMBER 7, 2022

Using Engagement , you can get even more precise. Engage in risky replies. Let’s say you run a DIY craft company in Vancouver, BC. For example, 2022 was notoriously bad for airlines losing luggage due to the post-restriction travel surge. You can also choose to show tweets either with or without links. Discover trends.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Social Media Strategies Summit

MAY 10, 2019

This keeps their audience engaged no matter where they are. “When customers engage with us across stores and online, on average they spend 5-times more and profitability per customer doubles,” says Blake. Neiman Marcus engages luxury customers across all channels. Source: Luxury Daily. Source: Medium.

Brands 109

Brands Retail Marketing Mobile 109

Waxing UnLyrical

JANUARY 3, 2013

Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. There are many established companies online that already deliver this service, but iPinion allows you to do it straight from your smartphone. Easy Shift.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

ProBlogger

SEPTEMBER 26, 2011

Bloggers worldwide are proving to be fierce competition for mainstream media, as companies decide how to get the best return on investment for their marketing buck. If you have the following seven things, then your blog and social media networks will be highly valuable digital assets, sought after by major companies.

Company 49

Company Travel Airlines Blogger 49

Convince & Convert

APRIL 4, 2013

JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. JetBlue communicated its surprise offer in a simple, yet eye-catching status update and linked back to the company’s BlueTales blog for more information.

Airlines 123

Airlines Travel Forums Curation 123

Sprout Social

AUGUST 9, 2019

Public APIs are released by companies like Slack and Shopify in hopes that developers will use them to build on their platforms. The company will share a set of inputs that you can use to achieve certain outputs. Private APIs are used internally at a company. There are Multiple Types of APIs. Need to save time managing social?

API 110

API Social Media Banking Software 110

Pixlee

SEPTEMBER 23, 2017

Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. Leveraging partnerships with travel influencers can help hospitality and travel brands reach a wider audience and boost engagement and bookings all while showcasing the brand in an authentic and organic way.

Travel 66

Travel Influencer Brands Airlines 66

Buzz Marketing for Technology

DECEMBER 19, 2012

One of the best examples of this growth in e-commerce is the airline industry, which was once dominated by call center activity. E-business owners have about seven seconds to capture the attention of an online visitor and engage their interest. It is imperative that companies integrate customer data across all channels.

Insurance 206

Insurance Banking Airlines Loyalty 206

Rebekah Radice

OCTOBER 19, 2015

If you’ve struggled to build momentum and increase Facebook engagement , there’s hope. Just as great customer service sets your company apart, so does transparency. KLM Airlines gets this. Review company goals and determine what you’re trying to accomplish and how Facebook marketing will move you towards those goals.

Facebook 114

Facebook Marketing Airlines Metrics 114