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31 free social media templates that will elevate your workflows

Sprout Social

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. Facebook marketing strategy template Facebook is synonymous with social media.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The reality? The more data you can gather, too.

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PRFilter Shows Press Release Buzzword Abuse Still Prevalent

Adam Sherk

It aggregates press releases from 10 wire services and distribution services and pulls them in directly from 60+ technology and media companies. The user interface is simple and easy to use and the sample queries I tried brought up decent results. Press release search engine PRFilter came out of beta last week.

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Tablets and Smartphones Account for One-Fourth of All Paid Clicks

Bill Hartzer

The quarterly report analyzes aggregated client data from various industries on paid search marketing trends across search engines and devices on a year-over-year (YoY—Q4 2011 to Q4 2012) and quarter-over-quarter (QoQ—Q3 2012 to Q4 2012) basis. Product Listings accounted for more than 14 percent of spend on Google.

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Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands

Likeable

Why Facebook Marketers Shouldn’t Panic About Clear History and ITP Updates. If a user opts out of tracking, that user will not be rejecting their actions being tracked as part of an aggregate—only in association back to their personal account for forward-looking purposes. First, the good news.

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Free Summer School For Marketers

Twist Image

Following are some of the richest and deepest places to grab a master''s level education in marketing. One of the marketing industry''s premiere trade magazines offers up a slew of free e-newsletters that are chock full of information and insight. Marketing Charts. Interested in marketing to moms? for free (free of cost.

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New Facebook Power Editor: A Complete Guide

Jon Loomer

Audiences: This aggregates all of your Custom Audiences, Lookalike Audiences and Saved Audiences. Reporting: A list of your saved reports lives here. Since there is no longer a list of campaigns, ad sets and ads on the left, the use of filtering becomes more important. More Room for Lists. Nothing new here.

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