Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team.

Collaboration 224

Collaboration How To Education Team 224

Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. For every video project purchased, ensure there’s an embeddable web version for improved sharing. Build community platforms around real communities of shared interest. Experiment with the value of live video like uStream.tv

Social Media 232

Social Media Press Release Marketing Widget 232

Sprout Social

JULY 6, 2022

Data points that could impact your pricing, sales strategy, product development and, of course, marketing. One Tweet might not mean a lot, but the aggregation of every post on a topic that’s relevant to your business can be magical. But those unstructured data points mean nothing in their raw, hashtagged format. Cast a wider net.

Social Media 107

Social Media Sentiment Survey Marketing 107

Buffer Social

OCTOBER 23, 2023

The beauty of short-form video is that it allows anyone to become a creator. Shorts also come with their own unique recommendation algorithm that could make your one life-changing video a reality. Speaking of hashtags , remember to use at least three per video.   This is as true for YouTube Shorts as for any other platform.

YouTube 113

YouTube Tips Collaboration Trends 113

Buffer Social

AUGUST 12, 2019

Reddit is one of the most vibrant communities on the Internet and a powerful source of attention. Yes, there are marketing tactics to drive meaningful traffic. But there are also a handful of other ways to benefit by learning from the community, engaging with the community, and building a thoughtful Reddit strategy.

Reddit 65

Reddit Strategy Marketing Authentication 65

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. Nike’s “Dream Crazy” Video.

Campaign 91

Campaign Social Media Brands Apparel 91

agora pulse

JULY 17, 2020

Social-savvy marketers. In-the-know marketers can easily understand in-depth information. Creating a community. Nurturing a community of followers can be a substantial asset for companies of all sizes, especially when launching new products or striving to increase the rate of return customers. Create a community.

Report 147

Report Social Media Metrics Aggregator 147

Buffer Social

OCTOBER 2, 2023

Enhancements like in-stream Bookmark button and a 'Verified Only' reply option are in the pipeline Twitter/X previews new community features , including private communities, improved reporting, and spam controls to boost niche engagement. Audio and video calls are set to become a premium subscriber-only feature.

News 80

News Report Social Media Instagram 80

Sprout Social

MAY 23, 2023

Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important. And social media marketers have always had to evolve how they work. In 2021, it meant gutting your social strategy to prioritize short-form video. You’re in charge.

Team 128

Team Social Media Management Skills Trends 128

Hootsuite

JULY 19, 2023

Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers. Hashtags can be used to aggregate social media posts like tweets into categories. Twitter Fun fact: Hashtags actually originated on Twitter as a way to aggregate tweets. What are realtor hashtags? We got you.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Convince & Convert

NOVEMBER 3, 2014

Youtility is marketing so useful, people would pay for it if you asked them to do so. That’s why I co-wrote Youtility for Real Estate: Why Smart Real Estate Marketing is About Help, Not Hype. I wrote this book with the sublime Erica Campbell Byrum , head of digital marketing for ForRent.com.

Real Estate 141

Real Estate Marketing Foursquare Groups 141

Ignite Social Media

FEBRUARY 27, 2017

In the world of social media marketing, it’s a misconception that we’re always hidden behind our computer screens scouring social channels 24-7. UGC Aggregator at the Venue. One of our favorite additions to this year’s event was the UGC aggregator that we created to engage the audience pre-show.

UGC 60

UGC Aggregator Fashion Eventful 60

Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Chances are you can find them here.

Social Media 104

Social Media Marketing URL Hashtag 104

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Likeable

MAY 27, 2020

It even released a restaurant locator that aggregates restaurants in any zip code offering takeout, and is rewarding anyone who orders from those restaurants with a rebate card to use on a Bud Light when the restaurant reopens. Serve one virtually with our new video hangout backgrounds, available for download. Link in bio.

Brands 95

Brands Aggregator Instagram Video 95

Sprout Social

JUNE 23, 2021

My romantic idea of innovation as something you could just recognize in your gut was out of sync with the tremendous amount of bet-hedging most brands needed to feel confident in a new product or marketing campaign. Kraft determined through traditional market research that they wanted to enter the grocery burger market.

Social Media 88

Social Media Focus Group Aggregator Research 88

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. It helps with market differentiation A unique brand experience separates you from the competition. These are aggregated so you get a holistic sentiment score for your brand and individual topics.

Brands 106

Brands Sentiment How To Analysis 106

Convince & Convert

JUNE 29, 2014

Since 2008, this blog and the community that surrounds it has grown from me and my Mom, to hundreds of thousands of marketers and businesspeople from all corners of the world. Today is the six-year anniversary of the Convince & Convert blog. It’s been an amazing ride, and I thank every one of you for your support.

Aggregator 166

Aggregator Analysis Communities Cost 166

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

agora pulse

DECEMBER 23, 2019

This will require every organization to fundamentally reexamine their social strategy and will usher in a rebirth of the community manager role. Joel Comm: “The majority of social media users aren’t aware of the alternative channels currently on the market, or soon-to-be-released. ” website | Twitter.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Idaconcpts

MAY 4, 2011

Users generate Karma when they get positive votes, Karma which can be used as an indicator of how much value that user is adding to the community. On April Fools’ Day of 2011, one prominent user suggested the community link to a YouTube video, send it lots of traffic, and add lots of positive comments. click for larger image).

Reddit 157

Reddit Digg Aggregator Journal 157

Absolute PA

FEBRUARY 8, 2011

My Social Media Week kicked off last night at the Tag Tribes workshop ‘Video SEO and Blogging for Business’ Skillfully organised and compered (as always) by @BernieJMitchell, the sold out event took place at the smart TalkTalk business centre in the heart of London’s Soho. Most events are free and open to everyone.

SEO 68

SEO Social Media Video Aggregator 68

Jon Loomer

JULY 29, 2019

Many marketers agree that compelling creative is more important than bidding, audience diversification, and funnel mapping, so if that’s truly the case, how are we all supposed to stay on top of things? If you’ve never created UGC, you just need to pull together two things: creative from your community and their reviews!

UGC 167

UGC Facebook Upcoming CPA 167

Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. Video is now ubiquitous, Slideshare has become a prominent resource, ebooks are easy to create, and there’s a plethora of tools and sites with which to share the fruits of a digital author’s hard work.

Reputation 145

Reputation Content Curation Storify 145

Keyhole.co

MARCH 7, 2023

This can help you tailor your content and marketing strategies to better appeal to your audience, leading to increased engagement and success on Instagram. These short, attention-grabbing videos are the perfect way to showcase your brand’s personality and creativity. Brands like GoPro extensively use UGC to promote their product.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Sprout Social

SEPTEMBER 12, 2018

Despite the growing importance of social advertising—particularly on Facebook and Instagram—marketers are still faced with a familiar nemesis. Paid social has much more to offer than increased impressions, clicks, video views and conversions. But this is short sighted decision making. Just Taking Off.

Instagram 76

Instagram Tools Facebook Report 76

Sprout Social

MARCH 8, 2019

And while you may not think of these platforms as social sites, bear in mind that they do represent active communities with profiles, comment sections and opportunities to engage with businesses. As video content continues to take over the web, YouTube represents one of the fastest-growing communities online.

Reddit 97

Reddit Tumblr YouTube Review 97

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. Not only do they build cool marketing campaigns but they can connect to your sales process. HiveLive has a very different take on Enterprise Communities.

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Buffer Social

OCTOBER 1, 2018

In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. Test new social media networks. Or Tik Tok?

Organization 108

Organization Flipboard Social Media Company 108

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

Social Media 105

Social Media Marketing Digg MySpace 105

Pixlee

NOVEMBER 21, 2017

We’d like to share a few of Pixlee’s unintentionally best kept secrets to make your marketing even more effective. Here you can see aggregate data of engagement rates and follower counts for each influencer, as well as performance of content collected using your brand hashtag. Collect Photos from Facebook Comments.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Razor Social

AUGUST 10, 2017

The following chart is taken from a survey conducted by Curata (content curation and content marketing platform), showing how businesses share curated content with their customers and prospects. This summary could include tweets, Facebook updates, pictures, videos and much more. Feedly is an excellent tool for aggregating RSS feeds.

Curation 111

Curation Curata Storify Tools 111

Social Media Marketing

APRIL 22, 2011

Essentially, it is a rewards system that makes what we already do on the web - create and share content - fun by making it a stock market-like atmosphere. It's a chance to connect and brainstorm with others by finding affinity groups ("Communities") within Empire Avenue. What is it?

Social Media 167

Social Media Klout Flickr Radian6 167

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Cause or Community. Some types have standardised schemas, such as music , video and article.

Social Media 47

Social Media Facebook Marketing CPM 47

Bare Feet Studios

FEBRUARY 27, 2010

via @KaimanaPine ) Extended Family: Online communities like Twitter and Facebook serve as extended families – smart and caring to boot! Via @JohnGarcia ) Hashtag Aggregation: People create hashtags to help aggregate related content from disparate sources so the world (and all of its relevant subsets) can be easily informed.

Social Media 92

Social Media Aggregator Upcoming Conference 92

Twist Image

FEBRUARY 7, 2011

If you own media and if you publish content, you need to understand that pushing people where you want them to go in a world where anyone and everyone can publish content in text, images, audio and video is an impossible task. Original video? citizen journalism online community. online video. More sections? More sections?

Content 111

Content iPad Findability Publishing 111

Buzz Marketing for Technology

SEPTEMBER 24, 2008

Main My Page Members Forum Videos Photos Groups Events. Introduce yourself to the rest of the community. Upload and share a video or photo. Matt Blackstock added a video: LIfe after Death by Powerpoint. Week 4-- Aggregators and RSS Feeds. View Videos. for Learning Professionals. GETTING STARTED. Clark Quinn.

Web 2.0 206

Web 2.0 Badge Social Bookmarking Forums 206