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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. Read on for all the key takeaways: Overcoming Common Higher Ed Collaboration Challenges. Image source.

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General Mills Embraces Collaborative Storytelling with “Hello, Cereal Lovers” Social Media Community

Convince & Convert

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. But still, how many competitors would even consider it in the name of interesting content?

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How to measure brand awareness

Sprout Social

Hairbrush brand, Tangle Teezer, collaborated with pet influencer @Noodle and Tilde to show how well their Pet Teezer brush works on dog fur. Whether co-branding, sponsorships or collaborative projects, a well-known brand is a huge draw. tangleteezer ? Fall vibes call for extra pampering!

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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

Using Sprout reporting to define and measure success Supercharging customer care Saving time with collaborative tools Championing community management Unearthing bolder paths to ROI Using Sprout reporting to define and measure success Before using Sprout, measuring performance was a convoluted task for Siegel’s team.

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15+ Tips to Grow On YouTube Shorts

Buffer Social

Use it to tease upcoming content or collaborations. Interviews : Host industry experts or collaborate with other creators to bring fresh perspectives to your channel. Explore collaborations with brands for sponsored content or product placements. Conduct thorough research to identify potential collaborators.

YouTube 113
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Take a stand with your employer brand: Introducing Glassdoor Reviews in Sprout Social

Sprout Social

An expert social media manager advocates for their brand beyond “traditional” social media —Facebook, Instagram, Twitter, etc. From there you can respond immediately or collaborate with your team to create an on-brand approved response. Faster responses influence your story. Even more critical is responding to what they’re saying.

Review 115
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7 Ways to Use Social Media to Create Buzz-Worthy Events

Convince & Convert

Collaborate with your speakers to produce teaser content. Actively promote the event hashtag and invite users to share their content on Twitter and Instagram. Create a Twitter list of all attendees, and update it each time a new person registers. But I love having a big Twitter wall in a central conference location.

Eventful 157