Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. Source: Facebook Groups. Platforms to use: Facebook Groups, Instagram Close Friends. 2 Growth of private communities and tight-knit tribes.

Trends 182

Trends Social Media Instagram Platform 182

Oktopost

OCTOBER 23, 2019

Facebook hints at removing “Like” counts. Following Instagram’s lead , Facebook is testing hiding the “Like” count. The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Here’s what you should know.

Marketing 110

Marketing YouTube Overview Instagram 110

Socialmedia.biz

FEBRUARY 11, 2019

More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow.

Social Media 88

Social Media Sentiment Analysis Study 88

Kikolani

JUNE 23, 2015

When a social networking site (read Facebook) has over 1.39 Whether you are a blogger, artist or a small business, marketing on Facebook could surely get you tons of exposure and leads for your business. If you are a small business owner and want increased exposure on Facebook, then read on. Get a fully optimized business page.

Small Business 60

Small Business Facebook Alltop Curation 60

Rebekah Radice

MARCH 16, 2015

As consumers actively look to sites like Facebook, Twitter and Google Plus prior to making purchase decisions, it’s no longer a matter of if you should get active, but how fast you can create a viable presence. Producing quality content, whether it’s created or curated, is essential to promoting and growing your business online.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Waxing UnLyrical

JULY 27, 2015

I took this photo during Steve Crescenzo’s presentation at the 2015 IABC World Conference. Twitter Facebook Google+ LinkedIn Monday Roundup: Influencer Relationships. Based in the Washington, D.C., area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Influencer 100

Influencer Consultant Curation Conference 100

Buffer Social

DECEMBER 19, 2017

Top 5 Facebook posts. Our Facebook Page Likes grew from 79,152 to 105,835 so far this year. Here are our top five Facebook posts: 803,196 people reached. One of the top posts drove a decent amount of traffic to our blog (with the help of Facebook advertising ). But Facebook is becoming less effective as a referral source.

Social Media 108

Social Media Study LinkedIn Instagram 108

Buffer Social

DECEMBER 19, 2019

The weekly newsletter is short and sweet — full of all the latest social media news from Instagram, Twitter, Pinterest, Facebook, and more, plus the newest tools and trends. This article was originally published in February 2015. Yes, this is the newsletter for the very blog you’re reading right now. Vox Sentences.

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Newsletter News Journal Curation 90

Twist Image

MARCH 23, 2018

On a regular basis, The Long Tales will curate and comment on what has been happening in the world of business innovation. Everything Facebook this week, right? Here are some of this week's best in business innovation: Facebook and Cambridge Analytica have just confirmed it: online privacy is dead - Macleans. Were they wrong?

Issues 51

Issues Journal Retail Reddit 51

Social Media Marketing

APRIL 3, 2013

Still, Facebook dominates in this space. Platforms Newsfeeder is a collection of the most creative Facebook posts from brands. Facebook Exchange (FBX) is an advertising service that allows brands to serve targeted ads based on interactions on Facebook. What's in question is how users will react to it.

Social Media 160

Social Media Flipboard Storify Reddit 160

Sprout Social

OCTOBER 4, 2016

To break it down, the next highest was Facebook at six interactions per 1,000 followers per post. However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours. Finding user-generated content to curate.

Engagement 93

Engagement Instagram Hashtag Loyalty 93

Convince & Convert

MARCH 5, 2015

The campaign is running across the company’s social media channels, including Facebook, Twitter, Instagram, and Tumblr with a series of curated images and quotes showcasing personalized Chuck Taylor All Stars. hannah (@ughjinxx) March 2, 2015. hannah (@ughjinxx) March 2, 2015.

Communities 60

Communities Case Study Tumblr Campaign 60

ProBlogger

AUGUST 30, 2015

Thanks to Tonya Grant from our Facebook community for that idea. Create a Facebook group to test the idea and build initial momentum. Facebook: Experiment with scheduling. Decide on specific times each day when you will interact with your fans on Facebook. Ask relevant friends to share your Facebook page.

Training 20

Training Eventful Tips Analytics 20

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Facebook algorithm. You can read more about these tactics here.).

Organization 108

Organization Flipboard Social Media Company 108

Ignite Social Media

JUNE 1, 2016

Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape. So online marketers will be seen polishing their Facebook marketing skills to stay ahead of their competitors. Even well-known brands like Coca Cola focus on Facebook marketing. It’s All About Facebook.

Trends 60

Trends Social Media Strategy How To 60

Buffer Social

NOVEMBER 23, 2019

The weekly newsletter is short and sweet — full of all the latest social media news from Instagram, Twitter, Pinterest, Facebook, and more, plus the newest tools and trends. This article was originally published in February 2015. Yes, this is the newsletter for the very blog you’re reading right now.

Newsletter 52

Newsletter News Resources Project 52

Socially Sorted

DECEMBER 20, 2015

Twitter, Facebook, Instagram, Pinterest – whatever the platform, you need to make a decision about how often and where you will post – whether it is hourly, 3 times a day, daily or weekly. For example, in my business we were not posting consistently on Instagram, Facebook or Twitter particularly well. Let’s jump in!

Content 55

Content Instagram Curation Strategy 55

Buffer Social

NOVEMBER 7, 2017

I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. They also found that “Instagram use is especially high among younger adults” — to a greater extent than Facebook, Twitter, LinkedIn, and Pinterest. Here’s what I learned from my look at the research.

Study 111

Study Instagram Hashtag Research 111

Buffer Social

JULY 27, 2016

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? Something that Facebook mastered on its way to becoming a dominant mobile advertising network.

API 40

API Marketing comScore Video 40

Buffer Social

AUGUST 24, 2017

The most popular topics among young adults on Instagram are fashion/beauty, food, TV/films, hobbies, and music, according to a Facebook survey. Instagram users like to follow celebrities, get DIY inspiration, and look at travel photos, according to a Facebook study. Both offer powerful targeting and several ad formats.

Instagram 111

Instagram Cost Comparison Analytics 111

Sprout Social

NOVEMBER 15, 2016

Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Every day, 95 million photos and videos are uploaded to Instagram, over 500 million Tweets are sent on Twitter and more than 350 million photos are added to Facebook.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Convince & Convert

APRIL 7, 2015

are “actively disengaged” ( Gallup, 2015 ). Find out what informal communication channels exist in your organization and who curates them —those are the employees you want to get to know. Continue the conversation on our Facebook or Google+ pages. Recent statistics illustrate why: Although the percentage of U.S.

How To 60

How To Yammer Metrics Statistics 60

Waxing UnLyrical

DECEMBER 19, 2014

Now, for most of us who call social media “home,” often working in and on the business mean the same thing: spending more time online, tweeting more, blogging more, Facebooking more, etc. So I had to put in place for myself some system of curation similar to that I recommend to clients, or teach about.

Curation 258

Curation Consultant Social Media Activities 258

Rebekah Radice

JUNE 12, 2015

link] pic.twitter.com/WGtwyRVoiA — Paige Sandhu (@paige_sandhu) May 28, 2015. Beki Winchel (@bekiweki) June 11, 2015. Odd Duck Social (@OddDuckSocial) June 11, 2015. pinchat pic.twitter.com/IPZLCZmpw8 — Ahalogy (@Ahalogy) June 4, 2015. Kim Vij (@EducatorsSpin) June 4, 2015. A1) Optimization. Take it seriously.

Strategy 131

Strategy Tips Marketing Storify 131

Sprout Social

AUGUST 23, 2016

billion on social media advertising in 2015. People post Instagram pictures of themselves enjoying their favorite brands, check in on Facebook when they go out to local bars and restaurants and happily show off their brand loyalty. Curate content from other sites in your industry, share images and other types of media.

Social Media 40

Social Media Avatar Social Networking Compete 40

Myrland Marketing

JULY 6, 2018

Alerts: 70% (87% in 2017, 77% in 2015, 63% in 2014). Newsletters: 59% (67% in 2017, 76% in 2015, 77% in 2014). He said that data suggests it is better to err on the side of “more curated” versus “more inclusive” when trying to decide how many stories to reference. Bios on the firm’s website: 69% (90% in 2017, 89% in 2015).

Survey 54

Survey Content Research Curation 54

Rebekah Radice

JANUARY 11, 2016

. — Samuel Pavin (@SamPavin) November 18, 2015. — Ivana Taylor (@DIYMarketers) November 18, 2015. A7) Create #content AND curate to support it. — Dana Detrick-Clark (@Serious_Vanity) November 18, 2015. — Bob Rothman (@RothmanBob) November 18, 2015. Give before you receive. 8dkdlwvowN.

Social Media 121

Social Media Loyalty Hubspot Campaign 121

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. So, instead of giving you high level descriptions of Facebook, Twitter and LinkedIn (you can find that anywhere!),

Types 145

Types Social Media Statistics HootSuite 145

Oktopost

APRIL 4, 2023

We curate our feeds and, for the most part, decide who will get that free and regular access to us. We’ve gone from Facemash to Facebook to Meta, from Musical.ly A staggering 82% of Gen Z (that’s 1996-2015 for those not up-to-date on their gens) say they find brands that use real photos of their customers more trustworthy.

Social Media 118

Social Media Marketing B2B Banking 118

Unmetric

SEPTEMBER 27, 2019

Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So it comes as no surprise that brands all over the world vie for their consumers’ attention to their Facebook pages. Top brands on Facebook. Samsung – 160 million followers.

Brands 96

Brands Facebook Campaign Sports 96

Hootsuite

JUNE 21, 2023

Linking to third-party websites Curated content is a great way to round out your social media content calendar. They fined him $5,000 and suspended him for 10 business days because of a series of posts on his public Facebook Page. In that case, you have “adopted” the comments. So, you need to provide testimonial disclosures.

Social Media 100

Social Media Guidelines Tips HootSuite 100

Unmetric

SEPTEMBER 27, 2019

Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So it comes as no surprise that brands all over the world vie for their consumers’ attention to their Facebook pages. Top brands on Facebook. Samsung – 160 million followers.

Brands 72

Brands Facebook Campaign Sports 72

agora pulse

JANUARY 4, 2018

Ephemeral content literally means disappearing content and it’s already been seen through Snapchat, Instagram, and Facebook stories. However, it’s also true that Facebook is budgeting more than $1 billion in 2018 to produce programming for Watch, a new hub for television shows. Ephemeral content will drive social media managers crazy.

Social Media 125

Social Media Social Media Management Net Neutrality Curation 125

Webbiquity SMM

DECEMBER 1, 2015

And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. Facebook, Twitter and Pinterest drive the most social media referral traffic back to websites. billion on social marketing in 2015. iMedia Connection ).

Social Media 100

Social Media Social Networking Real Estate CPC 100

Buffer Social

APRIL 11, 2017

The rise of stories across Snapchat, Instagram, Whatsapp, Messenger and Facebook is the perfect example of this. Facebook, for example, didn’t invent the vertical scrolling feed. What Facebook actually popularized was the algorithmically-sorted feed, which they pioneered in 2006 with the release of their News Feed.

Feed 110

Feed Feedly News Social Media 110

Webbiquity SMM

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. Social Media Marketing Guides. I would be so good at your job!,”

Social Media 245

Social Media Tumblr Marketing B2B 245

Buffer Social

AUGUST 11, 2016

People watch more than 100 million hours of video on Facebook. In the past 30 days, the average reach on our Facebook video posts is 2.7x Tips for creating video on Facebook, YouTube, Snapchat, Instagram, and Twitter. The five big social media video channels are Facebook , YouTube , Snapchat , Instagram , and Twitter.

Video 40

Video Twitter Content Facebook 40