Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. This is a guest post from Alicia Lawrence. .

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Trends Content Marketing Press Release 37

Likeable

MARCH 23, 2021

Representatives from the company were quick to note that this was indeed a mistake, and a small test group had accidentally been made much larger. Visible engagement on its own has been steadily losing appeal as a key success metric since 2014, so this change would only hasten that decline. Subscribe to our weekly newsletter, #TBT.

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Instagram Metrics Influencer Campaign 91

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. More than 45,000 marketers and small business owners subscribe to our newsletter to receive our blog posts and exclusive email-only content. In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post.

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Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. This is a guest post from Alicia Lawrence. .

Trends 20

Trends Content Marketing Press Release 20

Likeable

FEBRUARY 9, 2021

Originally shown in 2014, the commercial was quickly banned in the company’s home country. A big bet for the alternative milk company, but it sure got people talking on social media. Subscribe to our newsletter. Seven years later, it made its U.S. debut during the Super Bowl for somewhere north of $5 million.

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Social Media Brands Reddit Compete 63

Convince & Convert

JULY 27, 2017

Companies would be wise to pay attention to the nature of consumer-to-consumer conversations surrounding their brands—particularly how emojis are used in those conversations. Although it was a fun idea in theory, the company knew it needed to release a translated version for readers to truly understand its message.

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Tips Marketing Press Release Influencer 119

Buffer Social

MARCH 30, 2022

Minority-owned companies account for 50 percent of these businesses. And while we wish we could highlight all the amazing women-owned companies out there, we’re excited to spotlight these six brands this Women’s History Month which — along with creating great products — are also pushing for positive social change.

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Small Business Instagram Press Release Communities 72

Convince & Convert

JULY 24, 2015

Fewer than half (44 percent) said they were “very involved” in establishing PR goals in 2014, according to the survey done in partnership with the Public Relations Society of America New Jersey Chapter. Get our Definitive email newsletter. Three-fourths say they spend a half hour or less each week discussing their PR strategy.

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Buffer Social

NOVEMBER 20, 2018

In 2014, Tommy’s Superfoods was born. The company sells non-GMO verified, seasoned frozen vegetables and its products are now available in popular retailers such as Costco, Bristol Farms, Kroger, and more. Creating a content plan.

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Convince & Convert

JANUARY 6, 2016

As marketers, we usually prefer popular brands or companies (such as those in the food, digital, or retail sector) whenever we handle advertising campaigns. Just like these companies, you need to think outside the box in order to maximize the efforts of your niche marketing project. Get our Definitive email newsletter.

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Strategy Marketing Real Estate Campaign 60

The Social Media Hat

APRIL 13, 2017

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. since 2014. The Complete Solo Build It! Review - An Insider’s Perspective.

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Waxing UnLyrical

FEBRUARY 9, 2015

And definitely sign up for his newsletter, it’s a great way to start your week. His new company, Jacobs Executive Coaching , focuses on teaching agency executives and leaders how to lead (sounds easy, but it isn’t). Bess Winston. Who could resist that?

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Convince & Convert

JULY 27, 2017

Companies would be wise to pay attention to the nature of consumer-to-consumer conversations surrounding their brands—particularly how emojis are used in those conversations. Although it was a fun idea in theory, the company knew it needed to release a translated version for readers to truly understand its message.

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Tips Marketing Press Release Influencer 60

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Hubspot has the answer.

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Convince & Convert

MARCH 4, 2016

It is important to have your marketing goals aligned with the overall company goals. Converting your visitors into leads and sales will prove that the spend is worthwhile to the company. A recent study found that in late 2014, only 18.7% Get our Definitive email newsletter. Aligned Goals. highlight to tweet).

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Writtent Blog

MAY 20, 2014

If you’re behind the content marketing curve, now’s the time to get caught up — here are 17 content marketing trends relevant to 2014. I would have expected company-centric content to have figured as the top or second-to-top topic, but instead it retains third place. newsletters, blogs, white papers, etc.), Image source.

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yMarketingMatters

FEBRUARY 10, 2014

It’s obvious that social media will continue to have a significant impact in 2014 on marketers and business owners: They now have the ability to reach out and communicate on a personal level with their target audience on a daily basis. Much has changed over the last year in social media, and it will continue to change in 2014.

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The Social Media Hat

MAY 21, 2016

Prominent influencers have been developing weekly shows and dedicated followings on the network, just as we saw with Google Hangouts On Air throughout 2013 and 2014. A new app was released, Bebo - Swipe To Chill , which was developed by the team at Blab and seems to shift the focus of the company to a different audience and different model.

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Convince & Convert

APRIL 7, 2015

Jay’s key message is that by providing help and value to customers (for free), companies will be able to cut through the incredible amount of content clutter that exists online and be top of mind when those customers are ready to buy a product or solution. Newsletters. Town Halls. Voicemails. Leadership Blogs. YouTube Channels.

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Convince & Convert

DECEMBER 11, 2015

For Vidyard’s 2014 holiday campaign, we included a video thumbnail as our call to action that showed a wrapped present with the recipient’s name on the gift tag. Forget the hard sell, and showcase your company culture and values in a way that makes people smile. Get our Definitive email newsletter. Make it personal.

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Campaign List Tips Embedding 60

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. If your app is accepted, one thing that can help initially is their inclusion of your app in their daily newsletter roundup. This week we welcome guest blogger Robert Everett.

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Writtent Blog

MAY 13, 2021

Many construction agreements call for one company to name another company as an additional insured. Notwithstanding the great importance of indemnification and additional insured provisions, companies all too often include them without performing the proper due diligence. The email address cannot be subscribed. Please try again.

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Real Estate Insurance Policies Compete 40

Kikolani

AUGUST 18, 2016

In 2014, an earthquake in Napa, California was detected in just 29 seconds by USGS thanks to their use of twitter in the process. If you own a company that distributes specialized baby toys, you’ll want to find all those people with babies. Now they use twitter data to get extremely fast confirmation and send out alerts in record time.

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Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

In 2014, an earthquake in Napa, California was detected in just 29 seconds by USGS thanks to their use of twitter in the process. If you own a company that distributes specialized baby toys, you’ll want to find all those people with babies. Now they use twitter data to get extremely fast confirmation and send out alerts in record time.

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Data Social Media Sports How To 60

ProBlogger

SEPTEMBER 23, 2014

Alternatively, you can send a weekly or bi-weekly newsletter highlighting your best posts within that period. Word of caution: make sure you ask for permission before you add an email to a newsletter or mailing list. In 2014, Facebook reported that the average user spends 17 minutes on the site every day. Get on social media.

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Sprout Social

NOVEMBER 1, 2016

Consider how you’ll align your social media efforts to other marketing assets, such as your website, email newsletter and event promotions. For example, Snapchat might not have appealed to Marriott Hotels at first, but we bet the company is glad it gave the app a chance. — Marriott Hotels (@Marriott) December 19, 2014.

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Buffer Social

JULY 20, 2016

With our initial Medium strategy last fall, we focused on republishing our latest articles onto Medium, like many other companies and brands. Go to Behavior > Site Content and change your date filter to see a full year (for instance, July 2014 to July 2015). Repost older , evergreen content from your blog archives.

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Tips Marketing Newsletter URL 40

Buffer Social

NOVEMBER 8, 2023

Newsletter metrics Email marketing is another excellent tool for that content marketer’s toolbox. Brands like Goldcast will often use high-value events to draw people into their leads ecosystem, perhaps using it to build out a newsletter subscriber base.  In 2014, we published 422 articles — eight blog posts a week!

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Metrics Content Marketing Newsletter 98

Later

SEPTEMBER 15, 2020

I had big companies reach out to me and start off with, ‘We really want you to be an ambassador for us…but there’s no budget.’ Ciara Johnson got started in content creation after a study abroad trip in 2014. Subscribe to Later’s free newsletter and get the latest social media news, trends, insights, and more! .

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Influencer Travel Marketing Instagram 65

Sprout Social

NOVEMBER 15, 2016

For example: Newsletter sign-ups. We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. This is why your social media strategy is so important. Make sure you have one in place with quantifiable goals.

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Sprout Social

FEBRUARY 10, 2022

This is a problem that many B2B brands and SaaS companies face. Branding is everything when there are dozens of companies offering near-identical services like yourself. Heck, ongoing rebrands are popular even among established companies. Check out the evolution of the brand’s Twitter from 2014 to 2021 below.

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Social Media How To Press Release Sentiment 118

Convince & Convert

APRIL 1, 2010

In a world where company employees from Legos reward their most die hard fans by engaging with them in their online communities, what better vertical to do something similar than with professional sports? Which leads me to what I think is a huge miss by most sports franchises, including the Twolves: the message boarders.

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Social Media Content Analysis Sports 120

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. by @jaybaer: [link] (via @ginidietrich) [link] Patrick Reyes The digital eco system can be applied to large companies too!

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Convince & Convert

MARCH 3, 2010

Forrester Research shows that from 2009-2014, U.S. Remember, the most important customer of EVERY company is Google. Companies often get so close to their own knitting that they cannot see the knots, and that brand of myopia is especially difficult to overcome in social media.

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Ignite Social Media

NOVEMBER 23, 2020

Then, when 2011-2014 came along, brands were able to publish organic content to their pages and generate anywhere from a 14-28% organic reach with their audience. It’s also unlikely that people are using their company email with their Facebook account, so you’re out of luck on trying to create a matched list.

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Advertising Social Media Tips B2B 187

Myrland Marketing

JULY 6, 2018

This survey of in-house counsel was answered by the following: 85 corporate counsel, with 51% from companies with 2017 revenue of $10 billion or more. 72% work for companies with 5,000 or more employees. 17% work for companies with 1,000-5,000 employees. 6% work for companies with 500-1,000 employees. 23% from the West.

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Later

JUNE 27, 2019

Fleur has been a fan of the brand since 2014 and has shared her passion for their fragrances with her followers over the years: . The two fragrances I’ve chosen are divine alone (Wood Sage has been a favourite of mine since it launched in 2014) but also work so well layered together. View this post on Instagram.

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