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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

million Facebook: 15 million YouTube: 17.6 And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. Brickfilms, stop motion, and animations thrive in the age of YouTube and other video-based social media platforms. Instagram: 10.3

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Writer and analyst Kevin Allocca works with YouTube trends. He tracks viral content and connects that content within the so called ‘viral planets’ of YouTube’s universe. Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. The Viral Gold Formula. ” Click To Tweet. Social Triggers.

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

And for another, the business community seems to like it too. Mary Barra has been chair and CEO of General Motors since the start of 2014, making her the first female chief exec of a so-called “Big Three” car manufacturer. I am so excited about our new campaign Work It Out @JCWI_UK. Only 12% disagree. Brian Scudamore.

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The Importance of Local Activation on Social Media: West Africa/Nigeria

Mindjumpers

This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. million users it had in 2014. I’m one of these users living in Nigeria and I’ll tell you how we use the internet socially to push a campaign here in Nigeria. Brands move in on the Nigerian social media.

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Why Business Is About to Boom for Social Media Agencies

Convince & Convert

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). When social media was all about the writing, much of social media was performed by employees, with agencies providing strategic counsel and campaign support.

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20+ Creative Social Media Contest Ideas and Examples

Hootsuite

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Tag a friend.

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15 Top Digital Marketing & Branding Trends for 2020 [podcast]

Pam Moore

Influencer marketing is a dynamic, living and breathing community where interactions, transactions and relationships ignite between content creators, brands and customers. There are influencers on every platform including LinkedIn, Twitter, Facebook, YouTube and Instagram eager to work with brands for collaboration. Another 21.3%

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