Mindjumpers

FEBRUARY 12, 2014

Pinterest is a great platform for brands to be featured on; the platform allows you to display non-tangible aspects all of which can be related to your product or company through lifestyle portrayals and inspiring mood boards. If there is one thing that can create audience engagement for a brand, it’s contests.

Tips 235

Tips Brands Loyalty Fashion 235

Convince & Convert

DECEMBER 20, 2013

Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013.

Social Media 148

Social Media Collaboration Class Retail 148

Proactive Report

OCTOBER 14, 2013

According Forbes the top new marketing job recruited and hire in 2014 will be a Director of Content. Know how to research the landscape around the brand. Content Marketing content marketing content strategy media training visual' So what exactly is expected of a Director of Content? Google Plus.

Tips 100

Tips Content Training Marketing 100

Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

Content 201

Content Marketing B2B Journal 201

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

Sentiment 52

Sentiment Analysis Brands How To 52

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Pixlee

SEPTEMBER 3, 2020

Inclusive marketing is more than just a buzzword. Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. Check out how these four brands are embracing diversity in their content and marketing campaigns.

Brands 77

Brands Content Authentication Campaign 77

Ari Herzog

JANUARY 5, 2014

With over 4,500 people and companies following me on Twitter at @ariherzog , why did I create a new account at @ariherzogdotcom last week and ask people to follow me there instead? With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that?

Social Networking 148

Social Networking LinkedIn Groups Groups 148

Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides. by GO Marketing.

Strategy 226

Strategy Content Marketing BuzzStream 226

Bill Hartzer

JANUARY 14, 2014

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. Jennifer is frequently hired to to consult and educate executives and brands about the new TLDs. The IT folks, marketing, CEOs need to think differently. In the brand space, what could be happening?

Domain Name 87

Domain Name Airlines Insurance Microsoft 87

Convince & Convert

MAY 8, 2014

As Snapchat continues to grow and evolve, so does its user base of brands that are engaging with fans through the app. 3) GrubHub Uses Snapchat to Find a Summer Intern GrubHub.com, an online food ordering company, is using Snapchat this week to look for an intern with “Snapchat Skillz.” What’s your favorite company on Snapchat?

Brands 167

Brands Case Study Upcoming Forums 167

The Realtime Report

JUNE 6, 2014

Millennials Are 56% More Likely To Find Brand Content On Social Networks. The average millennial checks their smartphone about 45 times a day, and is 56% more likely to find brand content on social networks than on search engines or other online news feeds, according to SDL’s global study. Please email marissa@modernmedia.co

Social Networking 181

Social Networking Tumblr Brands Content 181

Writtent Blog

MAY 7, 2014

To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. We’ve listed 25 of the best practices of 2014 below. In 2014, SEO copywriting is about quality – well-written optimized content that appeals to humans. They can also enhance credibility and authority. Write First.

SEO 110

SEO Engineering Guidelines Industry 110

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Admittedly, Danielle Morrill isn’t technically a current CEO –– right now, she’s CTO and co-founder of FirstParty , which does marketing automation for developers. Only 12% disagree. Doug Conant.

Social Media 211

Social Media Startup LinkedIn Telecommunications 211

Convince & Convert

JANUARY 29, 2014

I recently toured Austin-based Quantum Digital , a company that integrates digital technologies with direct mail, print, online, and mobile to optimize consumer response. I applaud the decision by a company with digital DNA to recognize when an analog solution is still best. This post is an excerpt from Power Branding by Steve McKee.

Marketing 155

Marketing Sentiment Cost Brands 155

Convince & Convert

JULY 27, 2017

Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. Companies would be wise to pay attention to the nature of consumer-to-consumer conversations surrounding their brands—particularly how emojis are used in those conversations.

Tips 122

Tips Marketing Press Release Influencer 122

Twist Image

SEPTEMBER 28, 2014

My level of respect for his thinking about business, marketing, and branding grows with every tweet, blog post, article and book that he writes. The Project50 (thanks for turning me on to this, Andy Nulman ) and The Brand You50 are the ones that have sent me deep down the rabbit hole of business non-fiction books. fast company.

Brands 88

Brands Marketing Project Google 88

Firebelly

APRIL 19, 2016

We receive a lot of questions from bars, restaurants and breweries about marketing on Instagram. Search for those tagging your brand in their photos or updates. A common thing we’ve seen negatively impact many brands is purchasing followers. Never forget the Instapurge of 2014 ! Happy gramming!

Instagram 100

Instagram Tips Marketing Hashtag 100

Likeable

FEBRUARY 9, 2021

While the teams are competing for the Lombardi Trophy, big brands compete for everyone’s attention with iconic TV ad spots. In recent years, though, brands are increasingly incorporating social media marketing efforts into their Super Bowl advertising. But the brand still capitalized. Oatly’s Big Break?

Social Media 63

Social Media Brands Reddit Compete 63

Twist Image

FEBRUARY 7, 2014

It''s a concept often written about in these posts and it''s an ideology that was created to force brands to start thinking about true customer-centricity instead of business and brand-driven silos (also check out my second business book, CTRL ALT Delete ). What is the point of a website in 2014? The one screen world.

Mobile 104

Mobile Analytics Conversation Engineering 104

Ignite Social Media

JULY 14, 2017

We’ve previously discussed how and when brands should engage with certain holidays through their social media presences. Today, we’re exploring how these brands in the know play their hand and jump on board some of the strangest holidays out there. — Pirate's Booty (@piratesbooty) September 19, 2014. — U.S.

Brands 87

Brands Proposal Sports Authentication 87

Bill Hartzer

JANUARY 14, 2014

Question: Are the best years and the huge paydays of domain 2ndary market behind us? The marketing, education and the communication of these new gTLDs is necessary and important: we need to continue to build the demand. Working together to create marketing and education is key, and collaboration is key. Jeff from Unigestry.

Domain Name 94

Domain Name Marketing Price Buy 94

Webbiquity SMM

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

Social Media 100

Social Media Marketing Survey Metrics 100

Mindjumpers

APRIL 12, 2016

For brands, adopting the same practice can negatively affect perception and ultimately – sales. So how can brands cut through all the sensational copy and deliver successful results without falling prey to creating clickbait themselves? The same goes for brands on social. Relevance is key.

Brands 100

Brands Feed Feedly Publishing 100

Waxing UnLyrical

MARCH 4, 2015

Content marketing does much more for your brand than just aid your marketing. Effective content marketing shapes your brand by giving it a face to know, like, and trust. Content marketing and becoming human. Sure we go to lots of big box stores, and buy from faceless companies every day.

Content 100

Content Marketing Cost Buy 100

Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014.

Trends 37

Trends Content Marketing Press Release 37

Buffer Social

AUGUST 16, 2023

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. Since 2014 our team has grown from 34 to 78 team members. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897.

Price 70

Price Buy Insurance Cost 70

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. Multiply these numbers – give or take – for all music events, including Bonnaroo, Lollapalooza and Stagecoach, and companies have themselves a gold mine for capturing the attention of a large, young and hip audience. $704 million Generated by Coachella and Stagecoach.

Engagement 110

Engagement Brands Hashtag Eventful 110

Twist Image

FEBRUARY 14, 2014

How well do you think brands are doing? Brands are going to have to face the music. People just don''t care or think that much about brands. People just don''t care or think that much about brands. If people loved brands, there would be no need to advertise, right? " Are you surprised by this?

Brands 101

Brands Loyalty Advertising Embedding 101

Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. In this episode, Holly Liss Jammet , founder and CEO of Enlisst, tells listeners the FIVE things your brand needs to do to be successful on social media?—regardless

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Convince & Convert

MAY 29, 2014

There has been a lot of hype over real-time marketing (RTM) over the past two years and it doesn’t seem to be slowing down. I had the pleasure of speaking on the topic at Social Media Marketing World and as evidenced by the sold out room, it is a hot topic for marketers these days.

Strategy 158

Strategy Marketing Case Study Trends 158

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. B2B messaging gets personal.

B2B 110

B2B Social Media Marketing Survey 110

Mindjumpers

APRIL 25, 2014

To deliver the right content at the right time and at the right place has become the focal point of digital marketing these past years. Ever since Oreo proved to the world that their cookie was the most versatile, brands have been attempting to reach a similar level of ‘social media nirvana’. Where’s Social Media Going in 2014?

Engagement 203

Engagement Tumblr Activities Communities 203

Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. Read on for our tips to determine if influencer marketing is for you. The value of influencer marketing.

Influencer 111

Influencer Marketing Survey Campaign 111

Buffer Social

JULY 20, 2017

When marketers first started using social media as a marketing channel, there was less content, less noise, and people were willing to click on almost everything they saw on their news feed. Social media is often seen as a solution to every marketing problem. Then, we hit content shock. Low organic reach and referral traffic.

Social Media 112

Social Media Engagement Brands Airlines 112

Keyhole.co

MARCH 26, 2024

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. DC movies and LEGO?

Construction 52

Construction Social Media Strategy Collaboration 52

Buffer Social

NOVEMBER 20, 2018

When Tommy Williams was growing up in Austin Texas, he probably didn’t think his love for cooking and local farmers markets would lead to starting a nationally-recognized food brand. In 2014, Tommy’s Superfoods was born. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty.

Hashtag 100

Hashtag Campaign Brands Retail 100