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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

83% of people care as much about how a brand treats them as they do about the quality of its products. Produce posts that will encourage your audience to reach out and connect. Use social listening tools to discover opportunities to forge new connections. So, how can you use this to improve your social media marketing strategy?

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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Threads Facebook Post Display & Branded Content Tags Threads is integrating with Facebook by displaying posts and testing branded content tags, expanding its reach and advertising potential. Familiarize with these new verification steps to maintain your account integrity and platform access.

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Top Five: social networks push new shopping features

Sherrilynne Starkie

Top Five: social networks push new shopping features. This week's top five must-know social media news come from LinkedIn, Instagram, Facebook, Google and Pinterest. Businesses can tag products to lead shoppers to more information (like price and availability) and to actually make a purchase right from the Instagram app.

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How to Grow on Threads: 9 Learnings from the Buffer Team

Buffer Social

Introducing a clever tags system — a bit like a marriage between hashtags and subreddits — and a host of handy new Threads features has been a catalyst for growth in recent months, with more to come. Tap the paper plane icon below any threads you post to share it to your Instagram Stories or straight to your feed. 

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How to use Instagram Collab Posts in your Social Media Strategy

Buffer Social

An important part of growing your Instagram is connecting with other brands and accounts on the platform, and doing so just got easier with Instagram Collab posts. There are a ton of occasions where sharing an Instagram collab post can be more powerful than simply tagging another account. What is an Instagram Collab Post?

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Instagram shopping: how to set up a store that attracts more customers

Sprout Social

It’s no secret that consumers rely on Instagram to browse new brands and hunt for products. In this guide, we’ll break down how to set up Instagram shopping and best practices for promoting your products. With Shops, new fans can start browsing your products as soon as they land on your profile.

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Optimizing Your Pinterest Strategy for Holiday and eCommerce

Ignite Social Media

Provide effective CTAs, eye-catching imagery, and inspiring messaging, while keeping your product and brand voice front and center. See below for an example post illustrating how you can utilize these 5 aspects to generate pins that motivate action. Tracking/Measurement Features. Creator Tools.

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