Pam Moore

FEBRUARY 24, 2018

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. Facebook 2018 is all About Engagement.

Feed 167

Feed Feedly Metrics News 167

Buzz Marketing for Technology

FEBRUARY 9, 2010

Trust is not a new thing in the world of sales either – its a fact that people enjoy buying from people that they trust and in B2B Marketing part of our job is to shorten the time spent building trust so sales can have an easier time and focus on selling. Social Media changes that and elevates Trust to the individual level.

B2B 178

B2B ROI Communities Marketing 178

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. The fourth most-popular social network for Canadians is Instagram. Before 2005 our goal was to get our clients in the news.

Marketing 195

Marketing Syndication Adwords News 195

Keyhole.co

JULY 20, 2023

While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. This is particularly useful for brands that want to track their social media presence, track competitors, and monitor customer feedback in real time. all in one easy-to-use dashboard.

Industry 52

Industry News Google Brands 52

Kikolani

JUNE 19, 2012

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. If you enjoy it, please be sure to leave a comment and share it on Twitter, Facebook, Google+, or your other favorite social networks. BlogEngage.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Pam Moore

APRIL 3, 2018

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You feel as if you constantly spin your social media wheels with little real business results. You don't know where to start to build your social media plan. Does this sound familiar?

Social Media 164

Social Media Strategy How To Training 164

Oktopost

JANUARY 10, 2022

Jennifer Gutman, Director of Social Strategy at Oktopost, joins host Olivia Messina on Behind the Post to clear the air about some common social media misconceptions that are still floating around our highly social world. Can you actually measure the ROI of social media? The more followers, the better?

Social Media 158

Social Media B2B Social Media Management Hosting 158

Sprout Social

SEPTEMBER 13, 2016

For some, the social network might not be the right fit, but for millions of others, it’s a must. But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working. What Is Facebook ROI?

ROI 40

ROI Facebook How To Analytics 40

Sprout Social

APRIL 4, 2023

Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. And, with the right brand advocacy strategy, you can realize a stunning ROI. With Advocacy by Sprout Social, it’s easy to upload photos, videos and links for your employees to share to their networks.

Brands 128

Brands ROI UGC Authentication 128

Pam Moore

NOVEMBER 19, 2018

How often should you publish content related to industry trends and hot news? Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. . Social Profit Factor Training Academy and Marketing Nutz Can Help! .

ROI 60

ROI Content Training Statistics 60

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? Good news is we have real answers! We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

NOVEMBER 19, 2018

How often should you publish content related to industry trends and hot news? Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. . Social Profit Factor Training Academy and Marketing Nutz Can Help! .

ROI 60

ROI Content Training Template 60

Pam Moore

SEPTEMBER 18, 2017

It is not generating new leads. It is not driving ROI. Marketers and business owners responsible for the success of their social media, marketing and content efforts need to step up and own the results. It is not driving business. It is not driving real traffic to your blog or website. It is not helping grow your email list.

Content 162

Content Training How To ROI 162

Pam Moore

MAY 12, 2017

Marketers have no guarantee their content will be seen on any medium, platform or social network. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. These spammy tactics no longer work like they use to.

Feed 162

Feed Feedly Content Training 162

Pam Moore

FEBRUARY 21, 2017

It is literally jam packed with the exact sizes you need to use for all of the top social networks including Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest and more! We also created and are sharing with you Adobe Photoshop templates for all of the top social networks, also sized perfectly for you to start using today!

Template 167

Template Templates Social Media Social Networking 167

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Purchase or develop an in-house tool to automate processes such as email responses, customer updates, product surveys and ROI measurement.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

The Social Media Incubator

DECEMBER 9, 2013

You may have heard about Facebook updating their News Feed algorithm. If your on Facebook (which you should be), then this new algorithm could affect your posts and who sees them. The changes by Facebook are directly related to posting more high quality content in a user’s News Feed that they will be more interested in.

Tips 140

Tips Meme ROI Feed 140

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is where we go for breaking news and to connect with journalists, policymakers and politicians. We focused on this almost entirely.

Marketing 199

Marketing Syndication Adwords Social Media 199

Laurel Papworth

APRIL 16, 2012

Is Social Media just people mucking around on Facebook with their mates or does Social Media make share prices go up or down? Tell your CEO to get a basic understanding of ROI in online community discussions and activities or pay the price. But your CEO “gets” social media, right? Eventually.

ROI 84

ROI Social Media Price Case Study 84

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Plus, social listening mines the web for conversations you wouldn’t otherwise know about.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

AUGUST 30, 2021

Maximize marketing ROI. But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. Social marketers are inherently multichannel marketers as they strategize, publish and engage on several social networks at a time.

Campaign 141

Campaign Social Media Social Media Management Team 141

Webbiquity SMM

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? Twitter is compelling for certain verticals, news, politics, sports.

B2B 306

B2B Influencer Platform SMS 306

Pam Moore

JULY 13, 2020

It's also how you achieve a positive ROI on every piece of content you produce. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. This is how you establish authority in your niche, regardless how crowded it is!

eBook 141

eBook Content Findability Template 141

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. 4 main components of social media intelligence Social media intelligence is composed of four main components: monitoring, collecting, analyzing, and taking action.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Webbiquity SMM

JULY 9, 2012

Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. Many clients will even agree to provide information about their implementation and results (ROI, cost savings, time savings, etc.) AT&T or Verizon).

B2B 189

B2B Case Study Telecommunications Study 189

Almost Savvy

DECEMBER 15, 2011

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. The good news is that we can all learn from their mistakes, a few of which have led to… Signs Your Business Should Not Be Using Social Media (Yet). You’re Obsessed with ROI.

Social Media 273

Social Media ROI Construction Reputation 273

Pam Moore

AUGUST 16, 2018

Yet do you wonder why your ROI (return on investment) is close to zero and you have no yummy frosting to lick? Just because you see others wasting time 24/7 trying to become social media rich and famous, doesn't mean that is where your focus should be. The truth is the ROI comes in the hard work.

Social Media 132

Social Media Training ROI Meme 132

Firebelly

AUGUST 1, 2011

ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. By Josh Constine Most engagement with branded content happens on the news feed, not Pages, yet the average brand in the top 100 Facebook Pages reaches only 16% of their fans per week if they post five days a week. The 10 Traits of Successful Social Marketers.

comScore 183

comScore Social Media ROI Feed 183

Almost Savvy

DECEMBER 8, 2011

The good news is that there is at least one workaround. If you enjoyed this post, sign up to receive free updates by email here so you don’t miss any future Almost Savvy social media updates and news. If you aren’t able to find their name, it is impossible to remove and ban them from the group.

Groups 250

Groups Groups Facebook How To 250

Talkwalker SM

MAY 12, 2016

But despite this vast expenditure, measuring the ROI of sponsorship remains a tricky business , especially with social media changing the game when it comes to measuring the reach of a brand or logo. We’ve previously written about how brands can get some idea of sponsorship ROI through using text-based social listening.

Sports 60

Sports ROI Metrics Social Networking 60

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

Social Media 167

Social Media Nielsen Press Release News 167

Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Then there’s the new kid on the block, Instagram. engagement rate.

Instagram 101

Instagram Strategy Facebook Social Networking 101

Oktopost

MARCH 15, 2021

Social platforms have provided effective and coronavirus-safe ways for businesses to share and connect. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn.

B2B 136

B2B Social Media Strategy LinkedIn 136

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. However, generating cross-network insights can be time intensive, hard-to-digest and just plain tough.

Strategy 97

Strategy Aggregator Overview ROI 97

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 ROI is still tough to measure. 70% of the U.S.

Social Media 100

Social Media Marketing Survey Metrics 100

The Realtime Report

APRIL 16, 2014

The challenges each site faced were essentially different; Mark Zuckerberg and Facebook were out to show that his “social network” was more than just an experiment; meanwhile, Twitter was looking to prove that it could be a platform more meaningful than trending topics and celebrity gossip.

Twitter 187

Twitter Small Business Facebook Cause marketing 187