Hootsuite

MAY 21, 2020

Social media monitoring helps you track key social metrics like brand awareness and social share of voice. You can also use this information to test messaging and measure ROI. Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. Reputology.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation 125

Reputation Chemicals Issues Consultant 125

Pam Moore

MARCH 19, 2020

How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter! The social networks are making it easy for us. The competition is getting heavy! Voice search.

Trends 78

Trends Video Marketing Influencer 78

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Brands in this camp have throttled up their social media programs without taking into account the risk to reputation and cost of non-disclosure.

Social Media 127

Social Media Reputation URL Badge 127

Pam Moore

MARCH 31, 2017

Do you have social media problems? . Overwhelmed with constantly changing social networks and technology? Unclear what social networks to focus on? Tired of wasting money on social media training only to find 50 random videos thrown at you that make no sense? With Social Profit Factor YOU will… .

Training 165

Training Social Media Brands Small Business 165

Small Business Mavericks

APRIL 17, 2011

These include forums, blogs, community websites where industry news can be published, wikis, etc. It could be an industry social networking website, it could be an industry wiki or encyclopedia site, or it could be a simple blog. The Internet is a huge place.

Company 142

Company Wiki Case Study Press Release 142

Sprout Social

NOVEMBER 11, 2021

The good news is that these challenges are fixable—and don’t have to come at additional cost. Social commerce. Drive more sales opportunities by extending your storefront into social networks with the collective power of social media and commerce. Q: How do you measure referral traffic from social media?

Social Media Management 120

Social Media Management Social Media Platform Review 120

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Start Your Free Trial. Brandwatch.

Tools 52

Tools Social Media Sentiment Price 52

Buffer Social

MAY 30, 2023

It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Sixty-three percent of marketers say trendy videos related to news stories and powerful cultural moments generate the most engagement. What is short-form video content?

Video 76

Video Film Meme Trends 76

Laurel Papworth

JUNE 1, 2010

Ford Australia and spam is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , campaign , Facebook , Ford , Online Communities , social media , spam. Australia ROI: Investment and Revenue in Social Networks (5). Australia ROI: Investment and Revenue in Social Networks (5).

Social Media 98

Social Media iPad Web 2.0 Social Networking 98

Sprout Social

JUNE 15, 2020

Many marketers rightfully look at Google Analytics data to glean their ROI from social media. However, that data can become muddled if you can’t attribute visitors to social media or monitor your social traffic’s behavior.

Social Media 132

Social Media Privacy Marketing Policies 132

Social Media Network Marketing

AUGUST 14, 2010

Saturday, August 14, 2010 How To Measure Your Social Media Efforts Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. Typically in business terminology called Return On Investments or ROI. The whole ROI debate is an interesting one. Unported License.

Social Media 93

Social Media How To ROI Reputation 93

The Social Media Incubator

AUGUST 1, 2011

It’s often easy to see how using the social networking site LinkedIn to find new potential customers could be very beneficial to sales & marketing teams. How can you use LinkedIn to your benefit and the benefit of your company if your role within your company is not directly tied to bringing in new customers?

LinkedIn 106

LinkedIn Reputation How To Marketing 106

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Social Media Network Marketing

MAY 29, 2010

Saturday, May 29, 2010 The Social Media Strategist Develop comprehensive social media strategy, leveraging the major social networks (LinkedIn, FaceBook, Twitter, YouTube, MySpace), blogs, video, stand-alone social newtorks, social commerce and more. Unported License.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

MAY 18, 2010

I see more and more people complain about not being able to measure social media ROI and I wonder what they may be doing wrong. I think when businesses get experimental and do some SWOT analysis of their social media engagements, they will be able to know which areas to keep on experimenting to find a better strategy.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Laurel Papworth

DECEMBER 17, 2009

And social media – true social media, not agencies using our channels to continue broadcasting – has more in common with Girl Guide cookie fundraisers than it does with say, mining or manufacture. Caring but not committed, KPI (Key Performance Indicators) often unclear therefore so are ROI (Return on Investment).

Industry 64

Industry Social Media Influencer Mobile 64

Convince & Convert

MAY 4, 2010

There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. Is the same true in adoption of new technologies? The ROI of many Enterprise 2.0 For other technologies, the ROI is a bit tougher to quantify. Great question.

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. Transparency is a brand currency on the social web. That’s where the Pitch™ comes in.

SEO 115

SEO Social Media Consultant Social CRM 115

Techipedia: Tamar Weinberg

JULY 21, 2009

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. If a company wants to have a stellar reputation today , they better think about giving good customer service.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Convince & Convert

SEPTEMBER 22, 2010

That’s because Facebook’s EdgeRank formula ensures that only status updates from companies that consumers routinely interact with show up in their news feed (unless the Facebook member changes their News Feed preferences to “Most Recent&# – anecdotally Facebook acknowledges that fewer than 5% do so).

Social Media 137

Social Media Strategy Social CRM Consultant 137

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

Tagged as: blogs , college , forums , law school , seminars , social media , vbulletin , wordpress { 2 trackbacks } What Can I Do For You, Commentators? | SEO ROI Services December 3, 2008 at 5:38 pm What Can I Do For You, Commentators? He’s also getting ready to launch a WordPress membership plugin.

Social Media 189

Social Media Class Forums Microblogging 189

Convince & Convert

JULY 5, 2010

link] Hot In Marketing I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C. link] [link] Hot About TV I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C.

Community building 116

Community building Social CRM Consultant Posterous 116

Koka Sexton

APRIL 6, 2015

When they do stumble upon a salesperson’s profile online, they will perform at least a brief social background check to check if the salesperson has a knowledgeable or impressive digital footprint, before getting in touch. Dedicated research through news, blogs and even videos will land any salesperson enough content.

Education 40

Education LinkedIn B2B Banking 40

Koka Sexton

APRIL 6, 2015

When they do stumble upon a salesperson’s profile online, they will perform at least a brief social background check to check if the salesperson has a knowledgeable or impressive digital footprint, before getting in touch. Dedicated research through news, blogs and even videos will land any salesperson enough content.

Education 40

Education LinkedIn B2B Banking 40

Convince & Convert

MARCH 4, 2010

Also, I think another viable category for blogging for reputation, or to establish a voice of authority. Also, I think another viable category for blogging for reputation, or to establish a voice of authority. effective social media campaigns that left no question of their effectiveness. What do you think? What do you think?

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

MAY 12, 2010

I feel like the other guy in the story- will you try social media if I give you some great case studies? Will you embrace Twitter if I can show you ROI? link] Social-Media.alltop [link] JobShoots Would You Try It With a Fox? link] #news #socialmedia [link] JobShoots Would You Try It With a Fox?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Keyhole.co

APRIL 20, 2023

Every day, there is new content coming your way. These produced materials, particularly news, can significantly affect the way you live and run your life. Reports and news from journalists, the media, and other reliable key persons play a big role in the world we live in. News is everywhere, and people can access it anytime.

Aggregator 52

Aggregator News Trends Social Media 52

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. It's like any other social network, right? population).

Social Media 160

Social Media Statistics Strategy Research 160

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

SEPTEMBER 21, 2010

There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social media is hard False.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

AUGUST 2, 2010

[link] [link] Community Strategies Facebook Success Summit – 22 Sessions on Everything Facebook: Is Facebook important to you and… [link] [link] [link] JobShoots Facebook Success Summit – 22 Sessions on Everything Facebook [link] #news #socialmedia [link] JobShoots Facebook Success Summit – 22 Sessions on Everything Facebook [link] #news #socialmedia (..)

Facebook 122

Facebook Social CRM Consultant MySpace 122

Convince & Convert

JULY 27, 2010

Business News "Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting." Great example right from his blog [link] [link] Mike Ellis RT @ginidietrich: Does your blog offer enough voices asks @jaybaer? link] [link] Lanc.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 138

CSR Social Media Strategy Consultant 138

Bare Feet Studios

MAY 19, 2009

That’s worth sharing too – it only enhances your independent reputation for people like me. Carnival of Social Networking Tips : Buzz Networker - Social Networking Tips and News for Your Business, Product or Yourself June 19, 2009 at 6:19 am [.]

Blogger 40

Blogger Google NoFollow Upcoming 40

Sprout Social

JULY 20, 2022

In the interest of time, we’ll stick to the top three features enterprise organizations need for org-wide strategic alignment: Data analytics : Sprout’s analytics tools provide deep metrics, flexible customizations and features that increase transparency for faster reporting across all social networks ( even TikTok ). What is it?

Organization 79

Organization Social Media Tools Hubspot 79

Techipedia: Tamar Weinberg

MARCH 17, 2010

A Community Manager who does use social platforms needs to be able to track its effectiveness in… um… getting people through the door. I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics.

Communities 237

Communities Twitter Web 2.0 ROI 237