Hootsuite

DECEMBER 9, 2020

In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year. But is your social strategy up to the task? Source: Hootsuite 2021 Social Trends Survey.

Questions 142

Questions Social Media Strategy Survey 142

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?), you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Be sure to follow Eric and the Buddy Punch team on Twitter.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Mindjumpers

AUGUST 3, 2012

This month, I surveyed end users to find out how they draw value from going social. Social enterprise platforms move conversations from someone’s inbox to the public, so management has continuous insight into the team’s progress. Then, they are continually rewarded as they watch project teams bring the idea to fruition.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. inventory, demographic-based sales, competitor pricing and social media posts) to pull highly relevant, time-sensitive insights.

Sentiment 105

Sentiment Analysis Patterns Price 105

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape.

Advertising 187

Advertising Social Media Tips B2B 187

Hootsuite

JULY 15, 2020

Google Analytics : See which social networks appear in your referral traffic report. Take some cues from the customer research your competitors have already done, using tools like: Buzzsumo : To search for top shared content across social networks, including engagement data. Active on social media.

Template 145

Template Templates How To Tourism 145

Social Media Marketing

APRIL 10, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 159

Social Media Flipboard Survey Journal 159

Mindjumpers

DECEMBER 18, 2012

Although the user growth is slowing down now, the next round of increase by the prosperity of mobile Internet can still be expected. In fact, 2012 could also be seen as China’s mobile Internet year, as mobile phone netizens in 2012 exceeded desktop counterparts for the first time, reaching 388 million users. . The Ariel case.

Content 208

Content Marketing Press Release Mobile 208

Hootsuite

AUGUST 2, 2022

Use Hootsuite Streams to track them across every social network. Your customer journey shows those folks often using their mobile to order groceries early in the week. Your tactics here would be to: Find a chatbot that works for you (Heyday, for example, integrates directly with your human team). Send out surveys.

Template 77

Template Templates Strategy HootSuite 77

Techipedia: Tamar Weinberg

APRIL 7, 2014

A new survey shows that the internet is edging out doctors as people’s primary source of information on clinical trials. Further surveys have shown that 80% of these e-patients would be interested in participating in a clinical trial. The effective implementation of social media has the potential to overcome these challenges.

Research 194

Research Pharmaceuticals Social Media Tools 194

Hootsuite

FEBRUARY 10, 2020

Note: I’ve included an iOS and Android link if the social media tools included a mobile application. Recommended by Hootsuite’s social marketing team lead Amanda Wood, Planoly is a visual planner for Instagram. Managing a Facebook page—or multiple pages—from a mobile device is a tricky task. Source: Planoly iOS.

Social Media 145

Social Media HootSuite Marketing Apple 145

Likeable

APRIL 23, 2019

Taking note of the upstart’s success, other social networks imitated the feature, with Instagram Stories debuting in 2016 and Facebook Stories arriving the following year. Is this vertical, mobile-friendly format the future of social media? So, are stories the future of social media? We’d say yes.

Social Media 87

Social Media Authentication Feed Feedly 87

Social Media Strategies Summit

AUGUST 31, 2021

In other words, unless they’re at a desktop computer, not everyone will have the technology to see your social ads. But only 3% of Americans don’t own a mobile phone. A busy social media feed can quickly lose those sorts of communications. That’s even higher than the proportion of households that own a TV !

Engagement 178

Engagement Study SMS Transportation 178

Social Media Marketing

JULY 31, 2013

The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. China is the top maker of iOS devices.

Social Media 166

Social Media Embedding CoTweet CoTweet 166

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Rebekah Radice

FEBRUARY 15, 2016

As someone who leads a team dedicated to maximizing social media, I saw this over and over and it broke my heart. What if you could position your company to navigate the choppy waters of social media with ease? Prepare your company and team for the huge change coming in 2016: obsessive social customer care.

Trends 114

Trends Social Media Survey Mobile 114

Hootsuite

MARCH 2, 2020

TikTok calls itself the “destination for short-form mobile videos.” Like any other social network, TikTok has a gamut of influencers and meme machines who cash in on views, likes, comments, shares—and virtual coin. In many cases, users share their content on other social networks like Twitter, Pinterest, Snapchat, and Instagram.

Brands 145

Brands Meme Hashtag Remix 145

Adam Sherk

JANUARY 19, 2010

I noticed that in addition to the email list users can sign up for text and voice updates via mobile phone. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. The key takeaway: the more ways you can bring your Facebook Pages to life, the better.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Oktopost

JUNE 4, 2020

How did this document, originally hated by employees, become such an important component of a brand’s overall social media strategy? Should employers suddenly change course and encourage employees to spend time on social networks during work hours? What is a social media policy for employees? Get everyone aboard.

Policies 146

Policies Social Media Guidelines Sentiment 146

Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Adam Sherk

FEBRUARY 9, 2010

The NYT could also just build this functionality into their own mobile apps, but partnerships offer greater cross-promotional and audience development opportunities. What else can news sites do with Foursquare and other forms of location-based social media? That’s just one idea. What Horrible Things Did Time Magazine Do in 1964?

Foursquare 111

Foursquare Badge Press Release Syndication 111

Janet Fouts

DECEMBER 30, 2014

Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. Mobile is the #1 platform of choice and apps like Amazon, Groupon and Shop Kick are top hits. They’re social. Is your website responsive and mobile ready? No excuses.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Hootsuite

NOVEMBER 25, 2015

It feels like every month a social network unveils a new social media advertising tool. Well, actually… Over 50 percent of B2B marketers rank social media as a “very” or “somewhat” low cost ad option. A 2014 survey asked 200 B2B marketers to rate the cost of demand generation channels based on the cost per lead.

Advertising 112

Advertising Social Media List Statistics 112

Mindjumpers

OCTOBER 21, 2010

Surveys showed that the Swedish people prays. People can send in their prayers via mobile texts or directly from the site, and other people as well as their local church will pray for it too. You can share your pray to different social media networks as Facebook, Twitter or to a blog. Find the tribe. Adapt to the tribe.

Social Media 195

Social Media Technorati Communities RSS 195

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Sprout Social

AUGUST 1, 2019

Reviews have only become more accessible with the proliferation of mobile apps and the addition of readily visible ratings in search results. According to BrightLocal’s Local Consumer Review Survey in 2018, 86% of consumers read reviews for local businesses. But what do people think about these reviews? They react with their wallets.

Review 102

Review Strategy Hotels Survey 102

Adam Sherk

JANUARY 14, 2010

Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. UPDATES: Mobile phone donations have gone very well. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 129

News Sites Digg Press Release 129

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Social Media Strategies Summit

NOVEMBER 18, 2022

TikTok is arguably more effective than any other platform for reaching new audiences because one in four users can’t be found on any other social network. Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Waxing UnLyrical

MAY 31, 2018

So long as your giveaway is “no purchase necessary,” you’re generally in the clear, but some states are very strict about what “No Purchase Necessary” means: even asking people to complete a survey might constitute a “purchase” that would make your giveaway an illegal lottery. I hope you can see that your legal team is on your side.

Creative Commons 179

Creative Commons Skills Influencer Hashtag 179

BeingOptimist

JANUARY 9, 2023

Promotion of assets that can be linked that were produced by your team. Publishing an infographic, case study, or survey and having that content picked up by an authoritative website are all examples of content marketing. Social media marketing. The following are some of the link-building strategies: Replacing broken links.

SEO 40

SEO Engineering Small Business Survey 40

Adam Cohen

JULY 12, 2010

Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success. Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too.

Research 265

Research Social Media Marketing Retail 265

Hootsuite

SEPTEMBER 7, 2022

We ran an experiment a few years back and found that having an active, engaged social media presence reflects well on your search ranking. Make sure your site is mobile-friendly. In 2021, Shopify reported that 79% of all Black Friday Cyber Monday purchases happened on mobile devices. Start your campaign early. Source: Heyday.

Strategy 104

Strategy Discount How To Retail 104