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Survey Reveals That 41.3% Of Startups Don’t Have a Digital Marketing Strategy

The Realtime Report

Survey Reveals That 41.3% Over 120 B2C startups were interviewed and surveyed at Seed and Series A funding rounds. This survey, called “Startup Marketing Research: Challenges and opportunities in digital promotion”, was conducted by Zorka.Agency marketing team together with SOLYANKA. Of Startups.

Startup 91
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Video + Survey: Measuring and Defining Earned Media in a Mobile-First Digital World

Talkwalker SM

Talkwalker teamed up with leading video content and distribution company D S Simon Media to better understand and tackle the ongoing complexities of garnering earned media in today’s rapidly evolving mobile and digital landscape. . But, how is earned media defined in the mobile-first social media age and how should it be measured?

Survey 60
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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. There were realtime web scoreboards for all 302 events, and realtime results and live torch relay tracking on the mobile apps. million tweets for 204 teams on desktop and mobile.

Mobile 182
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Five questions your marketing team should be asking about location-based technology

Visually SM

Now consider the gray area your marketing team will want to explore in the future. In this post are five questions every team should ask as they think about opportunities with location-based marketing. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees.

Team 124
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Should I stay or should I go? Marketers’ POV on how long they’ll stay in social

Sprout Social

Social media teams should brace for high turnover rates over the next few years. According to a Q2 2023 Sprout pulse survey, 42% of marketers plan to stop working in social media within the next two years, and 20% want to change careers within the next 12 months. A rising tide lifts all ships.

Survey 92
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Five questions your marketing team should be asking about location-based technology

Visually SM

Now consider the gray area your marketing team will want to explore in the future. In this post are five questions every team should ask as they think about opportunities with location-based marketing. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees.

Team 100
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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

P2P texting allows organizations to send one-to-one text messages at scale – for voter feedback, fundraising campaigns, or event attendance, for example – and then employ volunteers, text bankers, or a team of staff to engage in individual, personalized conversations with those that respond. Source: smscomparison.com.

Strategy 215