Webbiquity SMM

JANUARY 23, 2024

Image credit: Mohammad Metri on Unsplash Effective customer retention methods can enhance loyalty and generate better word-of-mouth advocacy, ultimately boosting profits. This post outlines 10 key steps in using social listening to satisfy and retain more customers. This list should also include industry-specific keywords.

Sentiment 142

Sentiment How To Analysis Trends 142

agora pulse

MAY 16, 2016

There’s a new dilemma among social media professionals: S hould you focus on increasing your following or maximizing your user generated content (UGC)? Ryan Goff , SVP, Social Media Marketing Director at MGH, writes, “They matter because they represent potential. It will boost customer loyalty and attract new people. (We

UGC 110

UGC Social Media Content Hashtag 110

Jason Yormark

AUGUST 2, 2018

By now, most small business owners are well aware that using the social media can be crucial for getting your message out to the masses, and for engaging with your target audience to promote brand recognition and loyalty. gorilla when it comes to social media marketing, simply because it has more than 1.5

Small Business 128

Small Business Tips Facebook Hashtag 128

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. A recent survey by BrandFog revealed that when executives are active on social media, consumers develop a higher level of confidence in the company’s leadership.

Loyalty 60

Loyalty Twitter Brands Sample 60

Buffer Social

AUGUST 30, 2023

Cultivating deeper connections with and between your followers can inspire brand loyalty and boost brand awareness, engagement , growth, and reach — not to mention that it feels really great to bring like-minded people together around a shared purpose. He uses the example of Taylor Swift to illustrate the difference.

Communities 78

Communities Social Media Community building Groups 78

Hootsuite

APRIL 3, 2023

A Facebook engagement post is a type of social media post that increases your Facebook Page’s engagement rate by encouraging your followers to take action. Sure, there are tons of stats out there about how low organic reach is nowadays, but Facebook is still the world’s most popular social media platform. Need a photo?

Engagement 110

Engagement UGC Facebook HootSuite 110

Jason Yormark

AUGUST 2, 2018

By now, most small business owners are well aware that using the social media can be crucial for getting your message out to the masses, and for engaging with your target audience to promote brand recognition and loyalty. gorilla when it comes to social media marketing, simply because it has more than 1.5

Small Business 100

Small Business Tips Facebook Hashtag 100

Socialmedia.biz

MAY 4, 2017

A business gathering in London to discuss social media. T here are now more than 2 billion active social media users around the world. If you’re a business owner and just beginning to use social media to promote your company, take heart: You haven’t missed the bandwagon. Photo by JD Lasica).

Social Media 72

Social Media Loyalty Hashtag Eventful 72

Oktopost

APRIL 9, 2019

Especially on social media, which is uncharted territory for many B2B brands, it’s going to be increasingly important for agencies to show exactly how a presence on social networks will yield clicks, conversations, and conversions. Here’s where social media reports come in. Reporting by Social Media Channel.

Report 95

Report Social Media B2B How To 95

Buffer Social

DECEMBER 19, 2016

We are very grateful for all the research that has been done on social media. Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. 79% of U.S.

Study 40

Study Social Media Marketing Research 40

Sprout Social

JANUARY 26, 2023

This makes referral programs an excellent way to build loyalty, as well as increase your customer base. High customer lifetime value A study from the Wharton School of Business shows that referred customers have a 16% higher lifetime value than average customers. Be sure to factor in some costs for incentives and planning.

Discount 120

Discount Marketing How To B2B 120

Keyhole.co

JANUARY 20, 2024

Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. Screenshot taken from Instant Pot’s Facebook page You can use a Facebook group to start discussions, add events, upload media, and provide instructional guides. Their Facebook group has 3.2

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. 12 proven strategies to increase brand awareness with social media.

Strategy 125

Strategy Brands Hubspot Survey 125

Sprout Social

APRIL 4, 2023

Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. This could be through word-of-mouth , or by posting to their social media networks, in blog posts, on review sites and other corners of the internet. These are loyal brand followers who can sing your praises.

Brands 121

Brands ROI UGC Authentication 121

Sprout Social

DECEMBER 6, 2023

However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies. Most social platforms have their own professional communities, both formal and informal. It expands brand reach According to a recent study from Gartner , B2B buyers value third-party interactions 1.4

B2B 111

B2B Influencer Brands Marketing 111

Hootsuite

AUGUST 15, 2022

Bonus: Get a free, in-depth guide to The Why, What, and How of Social Commerce. Learn how to sell more products on social media and delight your customers without relying on cookies. Use social media marketing to promote your sales in advance. Try selling directly on social media.

Strategy 101

Strategy Discount Marketing Retail 101

agora pulse

JANUARY 3, 2020

But these tips can help you expand your Twitter follower count and boost positive social interactions. But, as with all the social media networks, competition is fierce. So, Twitter is alive and kicking, but how can you grow your Twitter profile without racking up an unsightly social media budget?

Twitter 129

Twitter Tips Influencer Hashtag 129

Sprout Social

OCTOBER 8, 2018

Let’s take a look at how five fitness brands are winning at social media. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts. Their Instagram account is by far the most popular of their social media accounts. Brand takeaways.

Social Media 88

Social Media Brands Instagram Training 88

Keyhole.co

MARCH 18, 2023

It’s important to study your audience’s pain points so that you can create content that solves your ICP’s (Ideal Customer Persona) immediate problems and offers them solutions. Also, keeping an eye on the latest social media trends is a must if you want to get better reach from your audience.

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Keyhole.co

MARCH 18, 2023

It’s important to study your audience’s pain points so that you can create content that solves your ICP’s (Ideal Customer Persona) immediate problems and offers them solutions. Also, keeping an eye on the latest social media trends is a must if you want to get better reach from your audience.

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Convince & Convert

JUNE 12, 2014

The Purdue University Football team is taking the spirit of celebrating student superfans to a new level by offering an exclusive opportunity to be featured on the team’s helmet during the special September 27 “Social Media Game” against Iowa. This is not the first time Purdue University has hosted a social media game.

Team 148

Team Features Sports Case Study 148

Hootsuite

JULY 6, 2022

Social commerce is a subset of eCommerce. It involves buying and selling over social media. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. 50% of participants in a study reported being more interested in a brand when they see ads for it on Instagram.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

JUNE 26, 2023

In a world where social media and technology have leveled the playing field between brands large and small, leaders know the only true differentiator is customer experience (CX). AI capabilities scan millions of data points from various sources such as social media and review websites to spot hidden patterns.

Sentiment 98

Sentiment Analysis Patterns Price 98

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Definitely.

Questions 104

Questions Banking Insurance HootSuite 104

agora pulse

JULY 9, 2019

Savvy social media managers, however, know how vital metrics and reports can be to seeing what works, what doesn’t, and what needs adjusting in their social media campaigns. So, at Agorapulse, we recently added downloadable reports and metrics for Instagram Stories to help social media managers do just that.

Instagram 75

Instagram Social Media Metrics Engagement 75

Pixlee

NOVEMBER 15, 2018

The NYTimes defines nanoinfluencers as social media users with between 1,000 and 5,000 followers — who can drive sales and brand loyalty. Brands have always sought ways to authentically reach their audience – social media influencers have been a natural extension of that game plan.

UGC 63

UGC Hotels Nielsen Authentication 63

Keyhole.co

MAY 11, 2023

Instagram has emerged as one of the most powerful social media platforms for businesses of all sizes. Instagram marketing is one aspect of the digital marketing process that uses the popular social media platform, Instagram, to promote a brand, product, or service. Track your branded hashtags with Keyhole 5.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Sprout Social

NOVEMBER 11, 2019

Listen: Gen Z’s massive spending power and dependence on social media speak for themselves. Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. 10 social strategies for marketing to Gen Z. Translation?

Marketing 85

Marketing How To Authentication Discount 85

Pixlee

SEPTEMBER 17, 2018

More than 15 million Instagram posts currently carry the #JustDoIt hashtag and much of this User-Generated Content (UGC) can help Nike spur social media followers and comments, additional inquiries into the brand, store visits, and sales. The sports apparel brand can also leverage these photos directly on social media platforms.

Campaign 67

Campaign UGC Apparel Content 67

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. Tylenol – Building customer loyalty When it comes to pain management, Tylenol has been one of the go-to options for consumers for many years.

Examples 59

Examples Brands Sentiment Reputation 59

Buffer Social

OCTOBER 9, 2023

For example, if several of your top videos used lots of hashtags, then that’s a sign that you should use that tactic going forward. Again, the higher the Viewed percentage, the more you should study that video for what you did right. Viewer loyalty : Consistent subscriber growth reflects viewer loyalty.

Analytics 85

Analytics YouTube Overview Metrics 85

Pixlee

NOVEMBER 15, 2016

Social media marketers are often encouraged to develop and curate user generated content, but what is user generated content and why is it important? Integrating UGC into campaigns has become a popular -- and inexpensive -- way to develop brand awareness and loyalty. Why to Use User Generated Content.

Content 41

Content UGC Loyalty Nielsen 41

Convince & Convert

JULY 16, 2015

The video is supported by website and social media content using the hashtag #lovefreebies. Imagery for the social and digital channels supports the video theme, albeit in a more polished, sophisticated way that is more in line with a luxury brand. After all, as the campaign proves, we all love a good, legal freebie!

Retail 60

Retail Loyalty How To Newsletter 60

Pixlee

JUNE 7, 2021

Create a working hashtag strategy. Hashtags are a very important part of social media platforms, especially Instagram, where people search through and follow hashtags to see content in a particular niche. However, creating an effective hashtag strategy is no piece of cake. Here’s a simple checklist for you!

Instagram 52

Instagram Hashtag Feed Feedly 52

Later

JULY 15, 2020

Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. And according to a Facebook study, 66% of people see Instagram as a platform for connecting with brands. Do you collect customer feedback on Instagram?

Instagram 78

Instagram UGC Travel Transportation 78

Sprout Social

AUGUST 30, 2016

Additional data from eMarketer showed 35% of social media users trust brands and are influenced by retailers. While that number might seem low, influencing one-third of your social media followers through channels like Instagram can have serious payoffs. Here are 11 ways to improve your Instagram branding efforts: 1.

Instagram 69

Instagram Brands Collaboration Hashtag 69

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Why You Should Know the Best Times to Post on Social Media.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40