Remove Groups Remove Report Remove Reputation Remove Sentiment
article thumbnail

Higher education social media strategy: How Gettysburg College makes the grade

Sprout Social

It’s an opportunity to participate in the broader conversations surrounding your school’s brand and reputation. It’s a key audience, but if they only created social content with traditional college students in mind, they’d miss the opportunity to engage other important groups, like parents and alumni.

Education 102
article thumbnail

How to supercharge your marketing strategy with AI automation

Sprout Social

How AI automation benefits businesses AI automation enables companies to automate workflows and get actionable insights through AI tasks like sentiment analysis so they can make tangible changes to drive growth. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How To Create Monthly LinkedIn Analytics Report + Free Template

Keyhole.co

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. In this blog, we will walk you through the process of creating a detailed monthly LinkedIn Analytics report, complemented by a free template to get you started.

article thumbnail

How To Leverage Social Listening For Managing Crisis

Keyhole.co

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. They pick up on any keywords, such as names or topics, that are important to your company and then report any relevant information back to you.

article thumbnail

Competitive monitoring: tracking the competition to stay ahead

Sprout Social

For instance, you might spot some niche market segments your competitors might be neglecting, like a different age group or interest. Analyze their product quality, brand reputation, customer service and online presence. Sprout’s sentiment analysis tool can also provide insights into how customers perceive your competitors.

article thumbnail

Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

From start-ups to small businesses and large enterprises to public figures, Mentionlytics can help manage a brand’s reputation and social media. Our platform also uses easy-to-understand graphs and charts to present data in reports. Monitoring and sentiment analysis are some of the features Brand24 offers.

article thumbnail

CEOs: If you’re not asking for a social media scorecard, you need to be

Sprout Social

Yet, raw data points or lengthy, stat-stuffed reports alone don’t tell a compelling story, which leads to data being underutilized. Executives need contextualized social media metrics like sentiment analysis, customer satisfaction and competitor benchmarks to make informed decisions.