Sprout Social

FEBRUARY 19, 2024

How AI automation benefits businesses AI automation enables companies to automate workflows and get actionable insights through AI tasks like sentiment analysis so they can make tangible changes to drive growth. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Sprout Social

OCTOBER 19, 2023

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Keyhole.co

MARCH 11, 2024

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. In this blog, we will walk you through the process of creating a detailed monthly LinkedIn Analytics report, complemented by a free template to get you started.

Template 52

Template Templates Analytics LinkedIn 52

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

JANUARY 9, 2024

According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. Enter AI analytics.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Keyhole.co

FEBRUARY 13, 2024

That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. Brand reputation management As a brand, you can’t make everyone happy. The report also pointed out the most influential users for the hashtag.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. NER is also critical in tracking brand reputation. Add to that, tight budgets and limited manpower.

Brands 84

Brands Sentiment Analysis Marketing 84

Sprout Social

NOVEMBER 21, 2023

Analyze their product quality, brand reputation, customer service and online presence. Sprout’s sentiment analysis tool can also provide insights into how customers perceive your competitors. Step 4: Plot the timelines for reporting Finally, establish a reporting schedule for your competitive monitoring efforts.

Sentiment 96

Sentiment Metrics Analysis Trends 96

Keyhole.co

DECEMBER 15, 2023

From start-ups to small businesses and large enterprises to public figures, Mentionlytics can help manage a brand’s reputation and social media. Our platform also uses easy-to-understand graphs and charts to present data in reports. Monitoring and sentiment analysis are some of the features Brand24 offers.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

JANUARY 15, 2024

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. They pick up on any keywords, such as names or topics, that are important to your company and then report any relevant information back to you.

Sentiment 52

Sentiment How To Reputation Analysis 52

Hootsuite

APRIL 25, 2024

Want to share custom performance reports with your leadership team? Reputation management. You’ll be able to understand brand sentiment, collect feedback, and intervene before situations escalate. They can easily switch between clients and print custom reports for stakeholders. Analytics and reporting.

Curation 80

Curation Social Media Management Tools Social Media 80

Oktopost

MARCH 20, 2022

With social listening, you can measure and manage your reputation by monitoring brand mentions and seeing how the mention trend changes over time. By using Themes within your social listening query to layer brands or campaigns, you can understand the share of voice, comparative sentiment, geographical distribution, and more.

Conversation 118

Conversation Sentiment B2B Module 118

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. How Do I Report Social Media Analytics? To report social media analytics, you need a tool that can collect accurate data, share helpful insights, and allow your team to draw informed conclusions. Social Media Analytics Defined.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Keyhole.co

APRIL 2, 2024

With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors? In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. Use to: Learn insights about public brand perception and customer sentiment. How do you measure social listening?

Metrics 52

Metrics Sentiment Analysis Influencer 52

Sprout Social

AUGUST 9, 2023

Yet, raw data points or lengthy, stat-stuffed reports alone don’t tell a compelling story, which leads to data being underutilized. Executives need contextualized social media metrics like sentiment analysis, customer satisfaction and competitor benchmarks to make informed decisions. engagement rate and sentiment).

Social Media 78

Social Media Sentiment Metrics Data 78

Keyhole.co

MAY 16, 2023

Reputation management Brand monitoring on media looks after your online reputation, so you respond to negative feedback or complaints in a breeze. Even influencers can track negative comments or rumors about their personal branding online and respond to them before they damage their reputation.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

NOVEMBER 17, 2023

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. Forward-thinking businesses are taking advantage of this marketing strategy to engage audiences and manage brand reputation in real time. Knitters were often at the forefront of these complaints.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

The Realtime Report

APRIL 16, 2024

She advises that companies attempting to circumvent these standards risk penalties and significant damage to their reputation and credibility. She shares that it is essential to: Understand AI Capabilities: Be familiar with the capabilities and limitations of AI like ChatGPT.

Google 91

Google Aggregator Authentication Collaboration 91

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

MAY 31, 2023

With AI, communications teams can gain a deeper understanding of the customer’s mind through social media sentiment analysis. Sentiment analysis tools use machine learning to gather information about consumer attitudes and assess their emotional state. Now, we’re changing our processes to accommodate state law.

Sentiment 122

Sentiment Press Release Analysis Team 122

Sprout Social

NOVEMBER 30, 2023

News mentions tell you about how your competitors are doing in the media and provide data for sentiment analysis (i.e., Sprout’s Competitive Analysis Listening tool offers a side-by-side competitor comparison of metrics like average positive sentiment. Online reviews also give you insight into brand sentiment.

Analysis 104

Analysis Sentiment Marketing How To 104

Sprout Social

JUNE 27, 2023

Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position. Profiles tab: View metrics at the individual profile level.

Review 127

Review Brands How To Analysis 127

Buzzlogix

SEPTEMBER 4, 2017

Here are five social media mistakes that you should avoid in order to protect your brand’s reputation. For this reason, they will often use social networks to report problems and ask questions. When you do, you build a sense of community among your audience that will lead to positive sentiment. Posting Inconsistently.

Reputation 49

Reputation Social Media Social Networking Sentiment 49

Sprout Social

AUGUST 22, 2023

Conversational analytics is actionable intelligence in the form of trends and reports derived from analyzing customer conversations using AI and machine learning. Track and manage brand health Measure and manage your brand reputation by regularly monitoring and engaging with customer conversations on social and review sites.

Analytics 84

Analytics Conversation Brands Sentiment 84

Hootsuite

SEPTEMBER 21, 2023

1 Analytics Tool for Growth Beautiful reports. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Just because you have a positive sentiment score doesn’t mean that your target audience likes you more than your competitor. Clear data.

Metrics 107

Metrics Examples Marketing HootSuite 107

Keyhole.co

NOVEMBER 7, 2023

It provides in-depth reports to help you make informed decisions on which tags to adopt for maximum impact. As more analytical reports flow in, you can identify which aspects of your hashtag approach worked and missed. These competitor and hashtag reports help you shape a more competitive, informed Twitter strategy.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

DECEMBER 13, 2023

Some users report limited features , particularly for LinkedIn. Awario Awario is another reliable alternative to Mention, with its advanced sentiment analytics and real-time social insights. Key features: Sentiment analytics: You can organize social mentions based on whether they’re positive, negative, or neutral.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

APRIL 26, 2024

The right social media management platform can help law firms leverage social media to boost brand awareness and bring in new clients, while protecting their reputation and integrity. 3 Reasons to bring social media marketing to your law firm You may think social media is for consumer brands.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. These tools allow you to get a more comprehensive view of your online presence and make data-driven decisions to improve your brand reputation and performance. Stay ahead of the game with the QuickTrends section.

Industry 52

Industry News Google Brands 52

Proactive Report

FEBRUARY 27, 2021

One of the duties of a PR person is to monitor the environment and give feedback to the executives of a brand so that they can align their vision and their activities with the trending sentiment of their publics. Now they have a reputation management issue on their hands. However, this can prove to be a tricky tightrope act.

Sentiment 64

Sentiment Reputation Training Issues 64

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. According to a report by Edelman, 43% of professionals said COVID-19 and the events of 2020 significantly disrupted their communications agenda.

Statistics 107

Statistics Skills Analytics Press Release 107

Sprout Social

MAY 24, 2022

Here are some reporting tips, plus sample metrics you can use to measure performance: Photo credit: Codesign. This can give you a more solid ground to report on. Measuring owned media largely depends on the channel you’re reporting on. The goal of earned media is to ensure sentiment around your brand is positive.

Sentiment 97

Sentiment Metrics Hashtag Review 97

Sprout Social

MARCH 7, 2022

Twice a year, you go on the brand health reporting equivalent of an excellent date. Routine brand health evaluations can help you better understand how an unforeseen event might impact your reputation. If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment.

Survey 91

Survey Brands Sentiment Template 91

Sprout Social

JANUARY 29, 2024

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy.

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Reputation Review Sentiment Software 120