Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

Analysis 71

Analysis Data Sentiment Metrics 71

Sprout Social

JUNE 27, 2023

Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant.

Review 126

Review Brands How To Analysis 126

Buzzlogix

SEPTEMBER 4, 2017

Here are five social media mistakes that you should avoid in order to protect your brand’s reputation. After creating a profile on popular social networks, some companies expect to receive avalanches of followers and likes that will translate into lucrative sales. Article located on Buzzlogix Social Media Marketing Blog.

Reputation 49

Reputation Social Media Social Networking Sentiment 49

Keyhole.co

NOVEMBER 17, 2023

But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers. But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Knitters were often at the forefront of these complaints.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Some users report limited features , particularly for LinkedIn. Awario Awario is another reliable alternative to Mention, with its advanced sentiment analytics and real-time social insights.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

MARCH 7, 2022

Twice a year, you go on the brand health reporting equivalent of an excellent date. Routine brand health evaluations can help you better understand how an unforeseen event might impact your reputation. If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment.

Survey 91

Survey Brands Sentiment Template 91

Keyhole.co

NOVEMBER 7, 2023

It provides in-depth reports to help you make informed decisions on which tags to adopt for maximum impact. As more analytical reports flow in, you can identify which aspects of your hashtag approach worked and missed. These competitor and hashtag reports help you shape a more competitive, informed Twitter strategy.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

MAY 21, 2020

Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Talkwalker. Reddit search.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Sprout Social

FEBRUARY 20, 2020

Reputation management. When Sprout’s own social team began expanding their listening strategy, Social Media Manager Rachael Samuels set up interviews with key partners like the corporate sales and customer success directors and product marketing managers. . Improve sentiment around customer service. Lead generation.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

JANUARY 29, 2024

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy.

Reputation 117

Reputation Review Sentiment Software 117

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Source: Hootsuite’s Digital Trends report 2. What are dark social strategies?

HootSuite 120

HootSuite URL Analytics Forums 120

Unmetric

AUGUST 19, 2019

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy, and automating tedious tasks like reporting. Pricing: N/A.

Social Media 91

Social Media Tools Price Hashtag 91

Sprout Social

FEBRUARY 6, 2023

Top features social media apps have in common Analytics and reporting All the major apps offer analytics that inform how well your content performed as well as demographic information about your audience. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

Features 98

Features Social Media Curation Geotagging 98

Waxing UnLyrical

NOVEMBER 20, 2018

Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters. Guest Post by Dan Beltramo. Sales and Marketing are measured by their business impact, and PR will be, too.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. The Social Media Monitoring Lighthouse. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Social Analytics.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Keyhole.co

MAY 25, 2022

Social media analytics is the collection and analysis of data shared on social channels to measure the performance of your social media accounts — and improve your strategies. A typical social media analytics report looks like this: Source. As you know, social media is about people sharing their lives with others.

Analytics 52

Analytics Social Media ROI Metrics 52

Bill Hartzer

MAY 26, 2010

Trackur – With Trackur you can get social monitoring tools in just 60 seconds, but the amount of market data you can collect after setup is mind boggling. Some of the great things about this social media monitoring site is that it has tools that companies can use to automate their online reputation tracking system.

Cymfony 152

Cymfony Social Media Tools SM2 152

Sprout Social

MARCH 13, 2019

Behind every @mention notification is some sort of sentiment or feedback your business can learn from and act on. Customers and critics are anything but shy on social media. Customers and critics are anything but shy on social media. Oh, and this also includes those “secondary” networks like Reddit. The takeaway?

B2B 103

B2B How To Sentiment Reddit 103

Razor Social

MAY 15, 2019

What can social media influencers deliver? An often referenced report is the one that states that every $1 spent on influencer marketing yields $7.65 Warning: When Twitter reports ‘impressions,’ those are not actual impressions. They report the potential impressions. Thats sounds amazing. But is it true?

Influencer 104

Influencer Social Media How To Campaign 104

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

JUNE 15, 2020

How does GDPR affect marketing on social media? The connection between GDPR and social media might seem a bit fuzzy, but it’s important to understand the impact for efforts like paid advertising and reporting. Below we’ve highlighted some specific ways that GDPR impacts marketers in the social space. Good question!

Social Media 131

Social Media Privacy Marketing Policies 131

Buzzlogix

MAY 15, 2017

Hootsuite is a very popular free social media monitoring software that can track activity across a number of social networks and platforms. Those networks and platforms include LinkedIn, Twitter, Facebook, Google+, Foursquare, and WordPress. Klout is social media monitoring software that must be mentioned.

Social Media 40

Social Media Tools Klout HootSuite 40

Sprout Social

FEBRUARY 7, 2024

According to Crayon’s 2023 State of Competitive Intelligence Report, 66% of stakeholders say competitive intelligence (CI) is important to their success. Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics.

Tools 92

Tools Sentiment Marketing Reputation 92

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. It’s the scenario no business wants to face.

Press Release 91

Press Release Banking Reputation Marketing 91

Oktopost

MAY 12, 2024

For example, your plan could include what to write and share on a social media platform or how to engage with users in a specific situation. Social media governance is designed to protect a company’s reputation and manage risk while empowering employees to leverage social media to achieve business goals.

Company 62

Company Social Media Guidelines B2B 62

Sprout Social

JANUARY 11, 2023

Example: demonstrate positive changes in brand reputation). Example: sentiment). Ultimately, you should have multiple social media dashboards for different stakeholders and purposes. For example, one for tracking monthly changes in brand reputation and sentiment, as seen in the example above. Example: one month).

Template 124

Template Templates Social Media Brands 124

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. In this article, we’ll explore how banks can use social media monitoring tools to protect their reputation, connect with their audience, and elevate their social strategy.

Banking 82

Banking Social Media HootSuite Sentiment 82

Diva Marketing Blog

NOVEMBER 16, 2011

Brian Solis has earned a reputation as guy who digs deep and comes up with insights that result in head nodding. is those published experiences in social networks that become not only searchable, but also impact the considerations and decisions of those who are either connected or those who find it in social search or simply by asking.

Klout 78

Klout Social Media Social Networking Influencer 78

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI. But which social media monitoring tool is the best for your brand?

Tools 98

Tools Social Media Sentiment Price 98

Hootsuite

JANUARY 24, 2022

Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Reports are clear and concise, and you can export and share them with your team. Twitter analytics tool that allows you to find, filter and sort tweets or followers by categories like location, sentiment, or engagement.

Directory 145

Directory Tools HootSuite Twitter 145

Sprout Social

JULY 6, 2023

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. What are the benefits of social media data collection? The report gives a comprehensive overview of your team’s social care efforts.

Data 131

Data Social Media Metrics Analytics 131

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. Makes sense to me.

Class 233

Class Campaign Klout Influencer 233

Keyhole.co

JANUARY 5, 2023

With more than one billion active members, Instagram is one of the most prominent social networking channels among brands. Thus, many businesses use this photo and video-sharing site for social media marketing. Benchmarking your competitors is easy and streamlined with side-by-side comparison reports. Sprout Social.

Analysis 52

Analysis Instagram Tools Sentiment 52

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. This powerful platform scours social media data to deliver actionable insights in minutes.

Comparison 78

Comparison HootSuite Hubspot Price 78

Sprout Social

JUNE 8, 2023

Managing your reputation starts with people talking about your brand online. Most tools connect with the major social networks and support collaboration to to help agents effectively organize, delegate and respond to requests in one place. Let’s dive into our list of customer service social media tools to consider.

Social Media 115

Social Media Tools Brands Knowledge Base 115