Social Media Strategies Summit

FEBRUARY 28, 2023

Crisis management is one of the biggest challenges of social media for government agencies. Get it wrong, and you risk undermining confidence in your agency; get it right, and you’ll play a key role in mitigating the worst effects of the crisis. You’ll also position your agency as a trusted source working to keep your community safe.

Strategy 172

Strategy Construction Resources Press Release 172

Jon Loomer

AUGUST 21, 2023

Agencies, consultants, and advertisers: This message is for you… I know you’re territorial. And when the relationship with this client comes to an end (and it will), the agency retains ownership of the ad account, pixel, conversion events, and audiences. You’re valuable because new features are always rolling out.

CPC 144

CPC Advertising Campaign Eventful 144

Sprout Social

NOVEMBER 21, 2022

And with consumer preferences leaning towards short-form video, the demand for agencies who specialize in TikTok marketing remains high. 5 top TikTok marketing agencies (with case studies). 5 top TikTok marketing agencies (with case studies). Byte was acquired by Dept in February 2021. Case study: Fantastic Furniture .

Case Study 114

Case Study Marketing Directory Retail 114

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 78

Small Business Review Influencer Collaboration 78

Sherrilynne Starkie

AUGUST 26, 2013

They say that breaking up is hard to do, but when it comes time to part ways with your PR agency, it doesn’t have to be tough going. Do be honest with your agency. As in life, agency relationships come and go. Did Google just kill PR agencies? More PR Agencies Move Into Media Buying. 12 most-hated PR phrases.

How To 342

How To Project Meeting Feed 342

Social Media Strategies Summit

SEPTEMBER 14, 2021

We spoke to other federal agencies as well, just to get an understanding. Leveraging stories and some of the other channel features help us to get our message across better to the demographic on that channel.”. Stephanie Hill , Social Media Lead for the National Institutes of Health’s All of Us Research Program.

Brands 286

Brands Meme Research Social Media 286

Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. How have you been able to keep up with those changes and implement them for your government agency? Following peer agencies can help generate new ideas. Social media is constantly changing.

Engagement 149

Engagement Communities Video Tourism 149

Social Media Strategies Summit

SEPTEMBER 18, 2023

Given we’re a government agency , we couldn’t pay to bring these influencers in and have collaborations like you see on social media — we don’t have that kind of budget,” Abbey explains. “So Featured image by Pexels. So we needed other ways to work with them and entice them for coverage.”

Influencer 130

Influencer Travel Retail UGC 130

Social Media Strategies Summit

OCTOBER 21, 2022

For years, government agencies have been an attractive target for marketing campaigns. But increasingly, agencies realize the benefits of flipping the script, transforming themselves from prospects to marketers. And when it comes to marketing on social media for government agencies, one platform wins: LinkedIn. It makes sense.

Examples 150

Examples LinkedIn Social Media Overview 150

Social Media Strategies Summit

MAY 25, 2021

Government, political, and advocacy agencies all play an important role in the world: they work to keep people safe and informed. Whether you’re already using Facebook and Instagram or still considering it, this blog features some actionable tips on how your agency can best leverage Facebook through its many tools.

Communities 130

Communities Engagement Facebook Authentication 130

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Starting a social media agency is just the beginning.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Ignite Social Media

DECEMBER 7, 2021

Instagram now allows creators to collaborate on posts and reels by sending an invitation to fellow creators or brands, thanks to this new feature called “Collab”. But before you read along, make sure your app is updated to the latest version, and aside from this feature, here’s a round-up of all new Instagram’s newest features.

Features 155

Features Instagram Collaboration Influencer 155

agora pulse

OCTOBER 14, 2020

Is your pitch deck ready to wow potential clients for your social media agency? Make sure your agency pitch deck is everything it needs to be before you present it. Social media agencies typically offer high-value, detailed services to potential clients that could drastically impact their businesses. Table of Contents.

Case Study 119

Case Study How To Template Templates 119

Sherrilynne Starkie

MARCH 28, 2015

Here’s what I learned from PR agency life over the past five days: It never hurts to make a new friend. But are starting to get why I love agency life? Featured Headline public relations agency life career leadership PR' ’, I thought I’d publish my list for this week. A hungry man is a crabby man.

Exercises 150

Exercises Cost Publishing Feed 150

Keyhole.co

AUGUST 30, 2023

XHiring is Twitter’s new feature that aims to streamline the job recruitment process. The feature capitalizes on the vast reach and influence of X, ensuring maximum visibility for job listings while providing job seekers with direct access to opportunities. We’ll see how quickly companies adopt these new features.

Features 64

Features Twitter Press Release Influencer 64

Keyhole.co

NOVEMBER 30, 2022

For social media agencies managing multiple clients, gathering and measuring data from different social media platforms is critical to evaluate the effectiveness of marketing strategies. If you’re looking to try new Brandwatch alternatives for your social media agency, keep reading on. Key features. Key features.

Social Media 52

Social Media Analysis Sentiment Analytics 52

Sprout Social

FEBRUARY 11, 2021

It’s that time of year when I have the privilege of announcing our Agency Partner Program Value Award Winners. At Sprout, we’re lucky enough to work with an all-star cast of agency partners who continue to impress us with their dedication to their clients and communities. SproutPartner MVP. Cultivate Award.

Campaign 109

Campaign Groups Groups Communities 109

Ignite Social Media

DECEMBER 2, 2020

Read on for a roundup of some of the shoppable features available on each platform. Facebook and Instagram both have shoppable features like product tags. Businesses can also create a Shop experience by featuring their shoppable products on their profile. Facebook & Instagram. Shops are set up and managed with Catalogs. .

Features 154

Features Social Media Instagram Products 154

Ignite Social Media

MARCH 12, 2021

While most marketers know about Stories , Discover , and Lenses , we’re breaking down 5 specific features you’re likely missing out on. 5 Snapchat Features to Know. With over 75% of Snapchatters engaging with augmented reality on a daily basis, dipping your toes into some of Snapchat’s AR features is a logical route to take.

Features 155

Features Social Media Marketing Activities 155

agora pulse

SEPTEMBER 24, 2020

What can clients expect from a social media marketing agency? Let’s look at the expectations that clients have of social media agencies (and what social media agencies need to be clear about providing to customers). Most social media marketing agencies offer set services for flat fees. Table of Contents.

Social Media 99

Social Media Marketing Social Media Management Report 99

agora pulse

SEPTEMBER 2, 2020

You’re ready to move from daydreaming about starting your own social agency to making plans for it. Here’s a step-by-step guide on how to start a social media marketing agency. . Want to start your own social media marketing agency? How to Delight Clients at Your Social Media Marketing Agency. A Brief History.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Ignite Social Media

MAY 21, 2020

LinkedIn’s new features provide some exciting opportunities for B2B Marketers to continue to grow their businesses. LinkedIn’s New Features. LinkedIn officially announced polls are one of it’s latest features and we see this as a great way for brands to tap into their audience. LinkedIn Polls.

B2B 113

B2B LinkedIn Features Marketing 113

Ignite Social Media

JUNE 13, 2019

Instagram is constantly keeping all of us on our toes with new features to the platform, changes to their algorithm, and so much more. Because there are constant changes to stay up to date with, we’ve put together a list of all the recent changes and features to make your life easier. Source: Social Media Today. We’re here to help!

Features 145

Features Instagram Groups Groups 145

Buffer Social

AUGUST 1, 2022

According to Beccy Gibson, managing director at marketing agency Tempt , these characteristics can give a small agency the edge in delivering results for clients. We spoke to Beccy about life as a marketing agency founder and how Buffer helps their team keep their clients happy. The marketing agency world is a competitive space.

Marketing 79

Marketing Social Media Management Analytics Report 79

Ignite Social Media

MARCH 16, 2021

Twitter’s New Features. Some of the new features that are headed to Twitter (or already arrived) are unique to the platform, ideas they’ve had in order to continue pushing the market forward. Let’s take a look at the list of new Twitter features that we should all be keeping an eye on in the near future.

Features 171

Features Twitter Strategy Newsletter 171

Sprout Social

SEPTEMBER 12, 2022

When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media. If you don’t have the resources to grow or train a social team, an agency is a must. Whether you’re looking for a long- or short-term partner, hiring an agency is a big investment.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

agora pulse

JUNE 22, 2020

Whether you’re shopping for your first social media management tool or you’re ready to upgrade an underperforming tool, you need to make sure that your preferred social media dashboard has these nine essential features. But with so many social media management tools on the market, how do you choose the best app for your company or agency?

Features 147

Features Social Media Social CRM Social Media Management 147

agora pulse

JANUARY 22, 2021

Social media managers often overlook these important Instagram features. Part of its meteoric rise can only be attributed to its commitment to continually advancing the platform, offering new features left and right at a nearly break-neck speed. “Restrict” Accounts & Other Moderation Features.

Features 124

Features Instagram Hashtag Social Media Management 124

Keyhole.co

DECEMBER 10, 2022

It is a no-brainer that any modern marketing agency or a marketer, for that matter, needs an arsenal of tools under their belt to create, publish, monitor, and analyze their content. From campaign monitoring to influencer marketing or from brand monitoring to market research, Keyhole has features to track and analyze multiple metrics.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

agora pulse

FEBRUARY 27, 2020

These highlights from the Twitter Agency Playbook can give you great starting points to grow your Twitter business. A major portion of the Twitter Agency Playbook is all about paid campaigns. This makes sense because plenty of agencies may struggle a bit in this area. Want to know how to best use Twitter? Campaign objectives.

Twitter 125

Twitter CPM Campaign Organization 125

Social Media Strategies Summit

FEBRUARY 23, 2024

YouTube Shorts is YouTube’s answer to TikTok and Instagram Reels, featuring vertical videos of up to 60 seconds in length. Either way, we’ve rounded up 10 of the best, most unique examples of YouTube Shorts to inspire you, covering everything from household name consumer brands to government agencies and higher education institutions.

Examples 201

Examples YouTube Transportation Video 201

SocMed Sean

MAY 8, 2017

If you have every worked in a digital agency, the infographic below will probably entertain more than anything. The fine folks over at @thewebsitegroup had a little fun putting together the various roles in the digital agency and combining them with Lego characters. Just curious…which character would you be?

Social Media Management 191

Social Media Management Social Networking Education Groups 191

Social Media Marketing

SEPTEMBER 14, 2018

This is where digital marketing agency steps in and assures that online marketing, from building websites to assuring that they get high search engine rankings, is served to clients as a one complete package. Search engine optimization is the greatest benefit of using services of a digital marketing agency.

Marketing 107

Marketing Engineering Organization Strategy 107

agora pulse

FEBRUARY 18, 2020

Agencies, want a simple way to collaborate with your clients on social media content? Social media agencies are constantly looking for ways to set themselves apart. From content scheduling tools to managed comments, and team functions, the options available to social media agencies today have been a game-changer. Click To Tweet.

Social Media 104

Social Media Social Media Management Upcoming Collaboration 104

Keyhole.co

NOVEMBER 2, 2022

Sprout Social is an all-in-one social media management platform used by agencies, marketers, and social media managers to automate their workflow and streamline their social media publishing. A robust reporting and analytics feature. Key Features. Key Features. Key Features. Let’s dive in. Integrates with your CRM.

Brands 52

Brands HootSuite Social Media Management Price 52

Ignite Social Media

MARCH 22, 2019

Snapchat location ads have been around for about a year, but they recently added additional features for brick and mortar locations. New Features for Location Ads. One of the exciting new features that Snapchat has added to location ads is retargeting previous visitors to their stores. Snapchat Location Ads.

Features 117

Features Retail Privacy Advertising 117

Pixlee

JULY 28, 2021

And while agencies are still playing a vital role in content creation, brands are getting creative with campaign creatives. Combining UGC with agency or studio content combats these challenges and adds value to your marketing strategy in a variety of ways. Regardless of Agencies: Brands Need a User-Generated Content Strategy.

UGC 98

UGC Brands Content Authentication 98