article thumbnail

Top five: social networks are cleaning up their acts

Sherrilynne Starkie

Top five: social networks are cleaning up their acts. In this week's top 5 must-know social media news, we see major social networks rolling out initiatives to protect privacy and increase transparency. It provides information from publishers' Wikipedia entries, related articles, engagement metrics and more.

article thumbnail

Study shows social media drives sales

Sherrilynne Starkie

Photo credit: Wikipedia). The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. Social media in call centres. Wikipedia rules the waves. The Air Miles program logo in Canada since 2009.

Study 377
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sitting in a tin can: Chris Hadfield returns

Sherrilynne Starkie

Hadfield Mission Specialist Canadian Space Agency (CSA) (Photo credit: Wikipedia). He uses social media to share photographs from space and shares his experiences of life on the space station as they happen. Canadians, and people around the globe, are more than engaged…they are enthralled. Astronaut Chris A. He is himself.

Klout 281
article thumbnail

Writing tricks for content marketers

Sherrilynne Starkie

Photo credit: Wikipedia). Engagement is improved too. Studies show that longer articles tend to achieve more retweets and shares in social media and attract more comments. The shorter the better, is one popular opinion, and this makes sense when you consider the fierce competition for readers.

Content 304
article thumbnail

Become a Fearless Online Community Leader

The Realtime Report

Yet, with the demand for new communities and the never-ending desire to increase engagement, such best practices for moderation become overlooked. Gimmicks, games and luck aside, sustainable engagement requires skill and intelligence. They create opportunities to engage. They ask thoughtful questions and respond to comments.

article thumbnail

Mayor Jim Watson named 2014 communicator of the year by IABC Ottawa

Sherrilynne Starkie

Photo credit: Wikipedia). Mayor Watson is an open and accessible elected representative who genuinely enjoys engaging with residents and media on issues that matter to the community. I’m very fortunate to live in a city full of engaged citizens who want to interact with its elected representatives both online and offline.”.

Wikipedia 186
article thumbnail

Why Facebook’s Community Pages Could Give Brands Headaches

Dave Fleet

Right now the content from the pages is pulled from Wikipedia (if available) and from your friends’ updates, so they’re often pretty bare but apparently Facebook plans to enable users to add content in the future. The social network launched roughly 6.5 million of these when they first launched.