2013

Win tickets to NAC Orchestra Casual Fridays!

Sherrilynne Starkie

The folks at the National Arts Centre Orchestra recently invited me to a sneak preview of Casual Fridays. I just popped down the road from my office to the NAC LeCafe right from work, and it turned out to be a really fun time with some cool people, great music and fantastic food.

15 top tips for a successful PR career

Dave Fleet

Tweet. One of the things I enjoy most nowadays is having the opportunity to speak to the future leaders of the PR profession when they’re starting out. One of the questions I often get asked is “what tips would you offer to get ahead in this field?”

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What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity SMM

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content.

The Ugly Side of Social Media Sharing

Waxing UnLyrical

Guest post by Jenelle Conner. I am a social media advocate. It’s where I work. I love the collaborative energy, thoughts and community. But I hate the ugly side of social media sharing; especially when kids are involved.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

[Solved] Posting Photos To Instagram From Your Desktop

SocMed Sean

Well…it’s happened again. I’ve stumbled across another one of those social media tasks that should be soooo simple, yet isn’t.

How to Improve Your Facebook Page SEO

SocialFish

Facebook’s new Graph Search is very different from Google search. With Graph Search, you can combine keyword searches with friends who’ve shared content on Facebook related to that search.

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Apartment Marketing Predictions 2014: The New Breed Speaks

Firebelly

2014 is upon us. Here’s some of the top players in apartment marketing sounding off on what’s important. Mark Juleen, VP Marketing, J.C. Hart . The website Apartment Ratings will continue to gain ground on the traditional ILS.

Brands Rocking Instagram

Mindjumpers

Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. But how can brands benefit from this visual and colorful social medium?

Announcing The Socialized Business Podcast

Justin Levy

After a few months of brainstorming, planning and prepping, Jason Keath , Michael Brito and I are thrilled to announce the launch of The Socialized Business podcast. The first episode of the show is already live.

The True Story Of The Ugly Christmas Sweater Guy

Jason Yormark

For the past 6 years, every time the holidays rolls around, a new tradition has come upon me; an outpouring of emails and Facebook messages asking me if I know that my picture comes up on Google for ugly Christmas sweater. Or that my picture was used on a flyer for an Ugly Christmas Sweater party.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Getting behind United Way Ottawa

Sherrilynne Starkie

United Way Ottawa really does make change happen. I’ve been a supporter for a few years now, but this year I was delighted to accept role on the 2012-14 campaign cabinet to help out with marketing and communications. .

Burger King Twitter Hacking: Take A Chill Pill

Dave Fleet

Tweet. Burger King’s Twitter account was hacked today, with the hacker turning the company’s Twitter page into an offensive mock-up of a McDonalds Twitter channel.

18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011.

4 Free Tools to Measure Your Instagram Success

Waxing UnLyrical

For the past few months, my friend Ryan has been managing a boutique in a nearby shopping center called Apricot Lane. I know 80-90% of the stores in this area are out of my price range and, because they are so expensive, their typical customers are more likely to be women in my mom’s age group.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

I’ve been meaning to do this braindump for a while now.

5 Things You Should Know About Changes in Facebook Functionalities

SocialFish

There are new changes to Facebook almost every month that cause a lot of panic and irritation among its users. Although it has been seen that most of the users adjust to these changes in a while, the constant barrage of changes has become a sore point for quite a number or users.

Which Social Media Channels Should I Use For My Business?

yMarketingMatters

That is the million dollar question I get asked ALL the time. In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks.

The Most Common Google News Errors and How to Avoid Them

Adam Sherk

In working with publishers one of the things I’m most frequently asked to do is troubleshoot problems with Google News. Anyone on staff at a news or content site can attest to the importance of Google News and news search optimization.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Larger Pictures in Facebook Page Link Posts

Mindjumpers

So far the design of link posts on Facebook has not been very appealing nor visible in the user’s News Feed. However, Facebook has recently changed the design of page links posts – the size of the images has increased 4x on mobile and 8x on desktop.

Millennials: The Digital Natives That Are Always ‘On’ Social Media

Firebelly

There seems to be a lot of talk about the oddities of Generation Y, or the Millennials, but what really makes this generation stand out? The millennial generation is full of technology driven, social media fanatics.

My Switch From iPhone To Android: Part Two

Jason Yormark

Earlier this year I decided to make a switch to the Samsung Galaxy Note 2 from an iPhone 5.

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Five steps to viral video success

Sherrilynne Starkie

Want your video to go viral, but not sure how? Follow these five easy steps: 1. Make it entertaining. Make it informative. Make it funny. Make it useful. Make it like this… Related posts: Video: the Internet of you! Somebody that I used to know. YouTube introduces trends.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Thoughts on Boston

Dave Fleet

Tweet. I don’t know what I’m going to write here today; I just know that I need to write something – to get it out of my head – after the horror of yesterday. Close to home. Explosion at the Boston Marathon.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks.

15 Quotes from Shakespeare for Public Relations Pros

Waxing UnLyrical

When you realized today’s date, did you think of “the Ides of March ” and secretly decide to watch your back? If you did, then like me, you’re a fan of Bill the Bard. Except you probably know him by another name: William Shakespeare.

Cupcakes And Controversy: A Lesson In Business Social Media Etiquette

SocMed Sean

This week we welcome guest blogger Amy Stewart, Senior Manager of Social Media Strategy for Intouch Solutions & author of great Kansas City-focused blog at beyondtheplazalights.com. Amy also tweets at @amylynnstewart , so be sure to check out her blog & twitter account.

Solving homelessness, one tweet at a time

SocialFish

This is a guest post from Danny Alpert, Executive Producer, @home. Danny – thanks for sharing this valuable story. Three years ago, I started a journey with an incredible guy. His name is Mark Horvath – you might know him as @hardlynormal.

Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 billion users) providing the opportunity to reach and engage with highly targeted potential customers in an intimate, exceptional one-on-one way.

SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

Sponsored content in various forms is growing in popularity as publishers seek additional sources of revenue. Done well it can be a good fit for both publishers and advertisers, and dare I say even add value for users.

Where’s Social Media Going in 2014?

Mindjumpers

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. We’ve looked into our crystal ball and made predictions of what we think 2014 has to offer. Real time is king.

$100 Cup Of Coffee? Restaurant Cerulean Brings It

Firebelly

Restaurant Cerulean Brings Rare Yemen Coffee To Benefit Second Helpings. Millions of people have to have their cup of coffee every single day. And while many will pay upwards of four to five dollars daily for their caffeine fix, would you ever pay one hundred dollars?

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Increase Your Morning Productivity by Starting the Night Before

Justin Levy

If you’re like me, how you start your day usually provides the foundation for how the rest of your day will go. Sure, things inevitably come up which can steer the day in a different direction.