Sat.Mar 10, 2018 - Fri.Mar 16, 2018

What’s the Right Social Media Scheduling Tool for Your Business?

Webbiquity SMM

Guest post by Lilach Bullock. With so many different social media scheduling tools to choose from, there’s something for everyone. Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives.

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Employee Evangelists: Your Secret Social PR Weapon in a Crisis

Waxing UnLyrical

Guest Post by Laurel Kennedy. Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. The proliferation of new media outlets has changed everything about how companies communicate.

Badge 213

Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Special Tricks. Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Trick 1: Be specific when setting goals.

The Key to Writing Must Read Blog Posts for Your Business

The Realtime Report

The Key to Writing Must Read Blog Posts for Your Business. Nearly every business maintains a blog to some extent these days. At this point in time, it’s simply good practice to create content for your website in order to boost web traffic and increase your domain authority.

Meme 153

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content

Buffer Social

In speaking with thousands of marketers and businesses over the past several years, we’ve learned that marketing has an incredible potential to impact people’s lives.

Skills 101

5 of the Best University Social Feeds

Meltwater

It's no secret that social media has become younger generations' primary form of communication. From communicating with friends and family to keeping up with the latest news, social platforms serve… Read More >>>.

Feed 93

How to Run YouTube Ad Campaigns That Convert

agora pulse

Video advertising is dominating on multiple social media platforms. Given that video is a natural medium for storytelling, it allows businesses to convey not only a message but a feeling faster, and more organically than even still images.

How to Create Amazing Videos for Instagram Stories +10 Free Templates to Use

Socially Sorted

Want to create amazing videos for Instagram Stories? In this post we share how you can get started with videos for Instagram Stories including different types of Instagram Story formats to create. And we have 10 Awesome Templates for you to use right now – start. // Read More.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Are You Listening? The 20 Best Social Media Monitoring Tools

Buffer Social

How do you know if your customers (and potential customers) are talking about you on social media? If they tagged your social media profile in their posts, you could check your notifications. If they didn’t, maybe you could search on each social media platform every time you want to find out.

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Young Users Are Leaving Facebook, Where Are They Going?

Ignite Social Media

In 2017, eMarketer predicted decreases in Facebook users in the under 25 age range. Recently, new information was released showing that the decline was much greater than they had initially projected.

The Ins-And-Outs of LinkedIn Influence

Meltwater

LinkedIn has a reputation as a digital Rolodex, a.k.a. the place where you connect with coworkers or industry colleagues. If you were on the platform a decade ago, you might… Read More >>>.

Facebook Ad Bid Strategies: Lowest Cost and Target Cost

Jon Loomer

Advertisers often complain about cost stability and an inability to scale. There are Facebook ad bid strategies that may improve these results. Are you not getting the cost per event that you’d like? Are you having trouble maintaining a stable cost when raising your budget?

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A World Gone Social

Learn how companies must adapt to survive.

Social Trust Factor: 10 Tips to Establish Trust and Credibility for Your Brand

Pam Moore

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. They launch their business or new product with huge dreams to seriously rock the online world.

Three Tips to Keeping a Strong, Healthy Brand Voice on Social Media

Ignite Social Media

It’s easy to get caught up in social media. It’s everywhere around us, especially us marketers, and is a crucial part to our brands’ success, how we consume news, and even part of our social lives. It moves 300 miles a minute every day and it’s easy to get caught up in what’s cool, trendy, and new.

What it took for me to find a job in 2018 – #HireKoka complete

Koka Sexton

Life takes us on some interesting journeys when we are not expecting it. If you would have asked me just a year ago if I would be out looking for a job in 2018, I would have laughed. I was with a fun company meeting with companies around the world that wanted to leverage my insights and strategies.

Pressing for progress: A comparison between International Women’s Day 2017 and 2018

Audiense

March 8th marked International Women’s Day and this year it felt bigger than ever. People around the world were asked to pledge that they would #pressforprogress. In the office, we recognised the day by celebrating the amazing achievements of the women at Audiense. These are the Audiense women!

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Solve for “X” but, take your brand to why

Kikolani

Standing out in today’s digital space means making a real connection with your audience, allowing them to fall in branded The post Solve for “X” but, take your brand to why appeared first on Kikolani. Blogging Business Marketing Strategy

Social Media Report Card: Did You Pass Q1?

Ignite Social Media

We’re officially into the swing of 2018 and with the first quarter winding down, it’s time to evaluate how your social media strategy is working. . There is no better way to start than to compare last year’s efforts to this year’s efforts.

Six Links Worthy Of Your Attention #403

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

Want To Use Instagram for Business? Buy This Book!

The Social Media Hat

If you’re interested in seeing real value from Instagram for your business, pick up a copy of Jenn Herman’s book, Instagram for Business for dummies, today

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Facebook Course in Sydney 2018 – Workshop With Laurel Papworth

Laurel Papworth

Just a quick note to say that there are a couple of spots left for the 2 Day Facebook Intensive Course in Sydney CBD in a few weeks. One person transferred to a later course and another one, well TBH I’m not sure what they are doing LOL. We’ll figure it out.

Social Media Spring Cleaning

Ignite Social Media

With the first day of spring right around the corner and the end of Q1 approaching it is a great time to do some ‘spring cleaning’ of your social channels and tactics.

Denise Lee Yohn Fuses Branding And Culture - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #608 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #609 - Host: Mitch Joel. She has become the go-to person when it comes to creating brands that truly work. Denise Lee Yohn is not slowing down.

From an Owl to a Unicorn – The #HireKoka Conclusion.

Koka Sexton

I’m joining the teams at Slack.com. How it happened. Nov 30, 2017 I wasn’t looking for a job. I had just got back from a solid trip to London and Paris meeting with companies, speaking at a couple events and meeting with the media for work.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

A LinkedIn Advertising Guide For the LinkedIn Ads Platform

Devumi

LinkedIn ads are incredibly useful tools which increase the number of customers attracted to your brand. Many of those using ads strategically on LinkedIn have been both successful and profitable.

Where is Gen Z Spending Time on Social Media?

Ignite Social Media

Many marketers are now looking beyond millennials and at the next generation of up and coming buyers. There has been a lot of coverage about how younger generations are leaving Facebook and spending time elsewhere.

How To Successfully Land Speaking Bureau Representation

Twist Image

What does it take to get paid to speak? What does it take to get a speaking bureau to represent you? In 2006, I signed on with a professional speaking bureau and talent agency. I have been with that talent bureau ever since (almost 12 years and going strong). Along the way I have also added on a second bureau (based on where I live) to help in additional geographic regions (9 years with two separate agencies).

238: How to Get More Traffic by Updating Your Archives

ProBlogger

How Updating Your Archives Can Drive More Traffic to Your Blog. In today’s episode I want to talk about a trend I’ve noticed among many experienced bloggers – tending to their archives. Many experienced bloggers are slowing down on new content, while increasing traffic to to their blog by revising posts they’ve already written. Individual blog posts tend to get the most traffic on your site, which means there’s gold in them thar archives.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.