Sat.Dec 09, 2017 - Fri.Dec 15, 2017

Influencer Marketing – Weighing The Do’s and Don’ts

The Realtime Report

Influencer Marketing – Weighing The Do’s and Don’ts. Influencer marketing has become a go to digital marketing solution. However, influencer marketing has its pros and cons. Here are a few do’s and don’ts, so that you don’t make a mistake when it comes to influencer marketing. We’ll also explain the reasons behind each of these general guidelines. Do Your Homework Before You Partner With An Influencer.

How to Get More Instagram Comments Without Being Sleazy (or Desperate)

agora pulse

Everyone wants to get more Instagram comments. More engagement on your Instagram profile is almost always a good thing. More comments means that people are interacting with your content, giving you a chance to start a conversation with them while simultaneously building valuable social proof. Some people, though, go about trying to get those comments the wrong way. Just as people buy fake followers, some people use cheats and cheap tactics to try to get more comments. Tag a friend!”

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Organize and Optimize Your Content Marketing in 2018 with this Content Inventory Worksheet

Pam Moore

Is your content and digital platform ready for top business performance in 2018? Is your content ready to inspire, connect with and help your audience achieve their goals? Is the lack of compelling, relevant content keeping you up at night? If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks.

The 5 Best Social Media Campaigns for TV Shows

Meltwater

For avid TV show watchers, social media, a.k.a. the second screen, offers a binge-worthy avenue… Read More.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Machine Learning Applications To Give Your Startup A Competitive Edge

The Realtime Report

Machine Learning Applications To Give Your Startup A Competitive Edge. Google wants a chunk of the $2.7 billion healthcare market, and its banking on machine learning powered startups to achieve that end. Intended as a broader initiative to promote machine learning among startups, Google has organized Launchpad Studio , an accelerator engine that provides promising new companies with access to equity free support, mentors, community support and prototyping resources.

8 Tools Social Media Managers Use to Grow their Skills

Oktopost

Your company has a Facebook, LinkedIn, and Twitter channel to run, so they hired you as their social media manager… WRONG! The role of a social media manager is a lot more versatile and multi-faceted than you might think. Beyond writing engaging social posts, being a social media manager requires you to understand the company’s […]. Social Media Marketing Marketing Tools

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Best Social Campaigns of 2017

Meltwater

Whew! A lot has happened on social media in 2017! Where social media was once… Read More.

7 Small Business Social Media Strategies to focus on in 2018

Socially Sorted

2018 is almost here and a lot is changing when it comes to Small Business Social Media Strategies. What should you be focusing on? In this post I break down 7 strategies that will help to move the needle in your business with content and social media – some of them more. // Read More. The post 7 Small Business Social Media Strategies to focus on in 2018 appeared first on Socially Sorted. Facebook Instagram Pinterest Social Media Strategy small business social media

Demystifying the Technical Side of Social Media

Razor Social

Social media is now a key part of every marketing strategy. But in order to successfully leverage social channels to promote your business, you need to be more than just creative. There are many technical aspects that even non-techie marketers need to be aware of to get the most out of their social media efforts. And even if you have someone on your team dealing with the “technical stuff” you still need to understand everything what’s going on under the hood.

3 Innovative New Tools To Discover Promising Blog Topics

The Social Media Hat

Savvy bloggers know their audience, have researched their niche, and have a publishing schedule set out well in advance. With these tools, you can generate blog topic ideas and get ahead of the game as well

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

8 Ways Snapchat Is Keeping Instagram at Bay

Meltwater

While Instagram’s user base has ballooned to nearly 700 million monthly active users and of… Read More.

5 of The Best Ways to Network on Social Media and Grow Your Business

Rebekah Radice

If you’re an entrepreneur or small business owner, networking is a crucial part of your day. Especially since the days of making connections solely through conferences and other live events are long gone. Social media has made it easier than ever to connect with like-minded individuals, customers, and potential clients. But, it all still takes time. If you want to succeed at using social networking to grow your business, you need to be intentional in your outreach.

Facebook Analytics Funnels: Value of Reactions and Page Actions

Jon Loomer

Did you know that you can use Facebook Analytics Funnels to help uncover the value of an action on Facebook? You can, and it’s pretty amazing. You probably noticed that I’m on a big Facebook Analytics kick lately. Andrew wrote about 3 Benefits of Facebook Analytics a couple of weeks ago, and I wrote about Facebook Analytics, the Pixel, and Events. That, of course, coincided with a Facebook Analytics Master Class that happened last week (you can still sign up for the recordings).

3 ways your Grandma is better than you at social media marketing

Marketing to Serve

Is your Grandma, with no social media experience, a better social media marketer than you? I have found that some of our less technically minded relatives may in fact be using proven growth strategies better than ourselves. Don’t be fooled by the seemingly lack of confidence when typing on a touch screen, the most consistent social media marketer you know, may well be your Grandma. Let’s take a look at the strategies they are implementing, without even knowing it. Replying without fail.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

4 Strategies for Connecting With Schools on Social Media

Convince & Convert

For young students, there’s no forbidden door more enthralling than the one labeled “Teacher’s Lounge—Staff Only.” ” What’s going on in there? Wild parties? The truth is much more mundane than the fabrications of a nine-year-old’s mind. They’re likely to find teachers doing the same thing in their downtime that most working adults do: perusing Facebook, Instagram, and Twitter. The Social Side of Educators. Teachers are humans, too.

2018 strategy and plan?…nah…no time…

yMarketingMatters

Yes, it’s that wonderful (but quite stressful and very busy) time of the year again. It’s magical. There such a good holiday feeling in the air. Who has got the time to think about – let alone put together – a strategy and marketing plan for 2018??? We are all racing at a fast pace towards the end of the year, and so busy with Christmas and Hanukkah shopping, holiday parties… AND trying to close BUSINESS before the year end!

Ephemeral Marketing: How Brands Can Take Advantage of Short-Lived Content

Devumi

Marketers typically expect their content to be available for a long time after it is published. That is changing as short-lived content is gaining popularity. Read how to use this ephemeral marketing to bring more customers to your brand. Understanding how ephemeral content works Ephemeral content relies heavily on the concept of FOMO (fear of […]. The post Ephemeral Marketing: How Brands Can Take Advantage of Short-Lived Content appeared first on Devumi.

Our Favorite Agorapulse Social Media Hacks

agora pulse

In today’s busy, modern world, we’re constantly on the hunt for “hacks” to make our lives both better and easier. The same goes for online tools and services we work with everyday. That’s why we’ve come up with of tips, tricks, and hacks to use with Agorapulse. You can read the entire article — who am I to dissuade you? — or use the links below to jump to the section you’re interested in. Inbox. Saved replies. Ads comment management.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

3 Reasons to Engage Services of SEO Consultants, Third is the Secret

Social Media Marketing

In case you have an online business, odds are you've gone over words like "SEO," "SEO Marketing," and so on. In the event that you have, you're likely exploring your chances of making more out of your online business. Because, search engine optimization is fundamentally the best methodology for getting your website more than the typical visitors. Here are two or three reasons why you may require services of expert SEO consultants.

Top 10 Digital Marketing Conferences of 2018 (Part 1)

Pixlee

We wanted to present the top 10 must-attend Digital Marketing conferences of 2018, but there are simply too many to list. If you’re looking to expand your knowledge of digital marketing, learn from the best in the industry, see the latest innovative technology up close and personal, and of course network, here are 10 conferences worth checking out in the first half of 2018. Part 2 will follow, stay tuned. Digital Marketing Innovation Summit. DigiMarketing. February 27-28. New York, NY.

Most Popular Apps 2017, Social Media Still Very Popular

Devumi

Mobile apps still remain as one of the most popular digital products in 2017. Apple has revealed their most popular apps 2017 list for this year. Most popular apps 2017 Based on the number of downloads from the Apple Apps Store and overall popularity, the top 20 apps for 2017 were: Bitmoji YouTube Instagram Google […]. The post Most Popular Apps 2017, Social Media Still Very Popular appeared first on Devumi.

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#189: 3 Wins (and a Few Misses) From My Live Events

Amy Porterfield

Biggest Takeaways You Don’t Want to Miss: This year I made a big decision to open up what is typically a B-School bonus event, and do two one-day live events for ALL of my students. There is something incredible about holding live events—the connections with your audience, the relationships you build, the amazing team building. […]. The post #189: 3 Wins (and a Few Misses) From My Live Events appeared first on Amy Porterfield | Online Marketing Expert.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Four Ways to Develop Amazing Social Media Content

Ignite Social Media

Are you envious of all the beautiful social media content filling your newsfeed and thinking, “How can I create amazing social media content for my brand?” Then you’ve stumbled across the right blog post. First off, know that you’re not alone! 55% of marketers report a lack of resources for quality content production across the industry.

5 Hashtag Campaigns that Crushed It in 2017 

Pixlee

Creating a successful social media hashtag campaign takes equal parts creativity, risk, and luck. This year saw its share of social media campaign winners and losers, but here we’ll focus on brands who successfully created engaging hashtag campaigns with the added bonus of boosting brand awareness. Adidas – #ORIGINALis. Adidas started 2017 with an eye toward becoming more entrenched in the hip-hop fashion industry.

SoundCloud Stats Cards: Attract More Fans With Your Impressive Stats

Devumi

One of the most effective ways to attract more listeners on Soundcloud is by showcasing how popular your tracks are. Now, the site is making that effort easier with its new SoundCloud Stats cards. Show off your SoundCloud stats The new feature lets creators download a snapshot of their tracks’ performance via the SoundCloud Pulse […]. The post SoundCloud Stats Cards: Attract More Fans With Your Impressive Stats appeared first on Devumi.

5 of The Best Ways to Network on Social Media and Grow Your Business

Rebekah Radice

If you’re an entrepreneur or small business owner, networking is a crucial part of your day. Especially since the days of making connections solely through conferences and other live events are long gone. Social media has made it easier than ever to connect with like-minded individuals, customers, and potential clients. But, it all still takes time. If you want to succeed at using social networking to grow your business, you need to be intentional in your outreach.

220: What You Should Include in Your Email Newsletters

ProBlogger

What You Should Include in Your Email Newsletters (and Answers to 4 FAQs About Email). Do you email your blog readers regularly? Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t sent one in months. You might think it’s optional – something you can do once you’ve finished everything else on your to-do list.

Nasty SMS Spam – turn off Facebook Mobile Messages #australia #socialmedia

Laurel Papworth

How to stop those annoying spammy messages on your mobile cellphone from Facebook Messenger Text service. Took me a while to figure out what was going on. SMS messages but no telephone number? Just asking me to click on a dodgy link? Every. Single. Anyway two steps. I went to [link] and turned off Text Messages. It looks like this. Then I hopped over to [link] and muck around there. I think these settings stop any chance of SMS from randoms… oh wait! I can’t stop text messaging.

SMS 58

LinkedIn Top Voices 2017: The People To Look Up To For Budding Influencers

Devumi

If you are trying to build yourself as an influencer, knowing who to look up to and emulate will help in achieving that goal. LinkedIn gives a hand in your search with the reveal of its Top Voices for 2017. The most important influencers of the year For its choice of this year’s top influencers, […]. The post LinkedIn Top Voices 2017: The People To Look Up To For Budding Influencers appeared first on Devumi.

The Value of Social Intelligence Reporting Platforms for Agencies

Digimind

A case study on how social media reporting dashboards improve service offerings, generate new business, and increase customer loyalty. Analysis Build Strategy Insight Driven Marketing Social Media Listening

How to Use Numbers Effectively in Your Blog Posts

ProBlogger

You’re a blogger, so hopefully you feel confident working with words. But words alone aren’t enough. Even if you haven’t been blogging for long (or are yet to start), you’ve probably noticed numbers coming up a lot in other people’s posts. You often find numbers in post titles such as: How I Made over $500,000 with the Amazon Affiliate Program (ProBlogger). Marketing Doesn’t Have to Be Sleazy: 5 Real-World Examples (Copyblogger).

Do We Blame The Algorithms When Advertising Goes Wrong?

Twist Image

When things go wrong in advertising, it looks like brands are throwing the algorithms under the bus. And you thought it was just the agencies who took the brunt of the damage when mistakes are made? It is not. Look no further than Internet Radio to see how this is unfolding.