Sat.Apr 09, 2016 - Fri.Apr 15, 2016

Content Marketing Strategy? Think Like A Reporter

Webbiquity SMM

Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it.

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Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

Guest Post by Taral Patel. Let’s face it. Content is evolving and so are the ways in which people consume it. What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices.

Why Skipping LinkedIn is a Mistake For Association CEOs

SocialFish

This post originally appeared on Mizz Information. ———-. So my husband subscribes to CEO Update , the most expensive old-school publication ever, which I find entertaining specifically for its old-schoolness.

Clickbait: Information overload! How can brands cut-through all the noise?

Mindjumpers

You won’t believe the hidden message in this blog post! Or rather – there isn’t one, I just wanted you to click through and read this. But bear with me – I’m about to suggest something incredibly controversial – a never-heard-before admission by a social agency!*.

Brands 204

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Getting Big Data to Actually Work

Buzz Marketing for Technology

Most marketers I talk with today say they are drowning in data. But in reality data they really want sits in disparate systems throughout the organization. Or if their company has invested big money in a traditional data warehouse, the results have fallen short of expectations.

Data 165

More Trending

How Social Is YOUR organization?

SocialFish

It’s official – we’re launching ! Big things are happening!! But before we get into that, let’s think about a use case. Some trivia for you: our first book, Humanize , was originally set to be titled “The Social Organization.”

7 Pillars of Solid Influencer Marketing Programs

Waxing UnLyrical

As more and more brands jump on the influencer marketing bandwagon, how they structure influencer programs and communications is becoming increasingly important. Here are some guidelines. Make your ask as solid as possible before you go out with it. What exactly is it you want influencers to do?

Why Facebook Is Still the Hottest Social Network for Brands

Firebelly

Mobile users spend 30 minutes a day on Facebook. Read on to find out why this matters for your brand. This just in from Business Insider ‘s Matt Rosoff: “ When it comes to mobile social network usage, there’s Facebook, then there’s everybody else.

How Much It Costs to Publish on Top Media Websites like Forbes, Entrepreneur, and BuzzFeed.com

Bill Hartzer

One of the more difficult tasks for some SEOs who aren’t great content marketers is to generate great content and actually get that content published on top media websites. We’ve always known that you can, in fact buy your way onto these sites, but what does it cost?

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Decision Fatigue. Yep, it’s a thing.

Jason Yormark

Wifey: “What do you want for dinner?” ” Me: “I don’t know, whatever you want.” ” or. Me: “What do you want to watch?” ” Wifey: “Whatever. You decide.” ” The above are fairly common occurrences in our household, and I would imagine in many others. There’s been plenty of instances where we’d frustrate each other because neither of us could make a decision for such seemingly simple decisions.

Monday Roundup: Influencer Marketing

Waxing UnLyrical

If you’re not already leveraging the power of influencer marketing for your campaigns, you’re missing out.

23 Statistics That Show Why Customer Service Mostly Sucks

Convince & Convert

Customer service is being disrupted in the same ways that marketing has been disrupted: mobile, social, Millennial behavior shifts. We talk about marketing disruption A LOT. We talk about customer service disruption just a little.

F8 Recap: 3 Things You Need To Know About Facebook’s Next 10 Years – Guest Blog

Talkwalker SM

The following is a guest blog by founder and CEO of On Base Marketing Justin Lafferty who attended the Facebook F8 conference on April 12. Justin was formerly Editor of Adweek’s SocialTimes blog. Follow him on Twitter: @JLafferty21.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Taking Inspiration From Inspire

Unmetric

Creating brand content at the cadence that social media demands is no easy task. Each day, the social media beast needs to be fed and its hunger never gets satiated. Honestly, I have the utmost respect for the folks that do this day in and day out.

Google Showing Multiple Domains in SERPS for Site: Command

Bill Hartzer

Google is showing multiple domain names in its search results when the site: command is used if domains pointing to the main domain include the canonical tag. Let me explain by giving you an example. The screen capture above shows more than one domain for a site:billhartzer.com search.

Sites 121

7 Content Marketing Secrets to Increase Organic Traffic

Convince & Convert

Here’s a question for you: How effective is your content at driving traffic to your website ? If your answer is “not very,” then this is the post for you. Even if your content is performing well, there’s always room for improvement.

Talkwaker Image Recognition Wins Best Innovation Award

Talkwalker SM

Talkwalker Image Recognition is officially an award-winning technology ! Our proprietary service just won the Best Innovation Award at the 2016 Social Tools Summit in Boston.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Mobile app stats & growth trends you need to know (infographic)

Socialmedia.biz

Post by Andrew Gazdecki. CEO at Bizness Apps. F inancial forecasters expect the mobile app industry to double over the next four years. As the evidence has indicated for some time, the mobile industry is exploding with growth.

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Using Cloudflare or Other CDNs Won’t Help You Hide Your Link Network

Bill Hartzer

Robert Fisher recently asked a question over at Moz regarding the use of CDNs to potentially hide a link network. In the past, there has been (and currently is still) an issue regarding linking websites together that are hosted on the same Class C Blocks of IPs.

Class 113

Your Definitive Guide to Social Media Image Sizes

Convince & Convert

Social media platforms are always being updated, which means they’re constantly changing their profile and cover photo dimensions, layouts, and dimensions for uploaded images. It can be tough to keep track of.

F8 2016: It’s a Good Time to Be a Publisher on Facebook

Jon Loomer

Not every Facebook announcement is memorable. Some F8 events have left marketers disappointed, wanting more. But F8 2016 provided hit after hit after hit to help the publisher.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Looking into Facebook Audience Insights for Ad Targeting

Janet Fouts

Facebook supplies a free tool called Audience Insights we can use to learn more about our market without wasting money to narrow the field down to a reasonable size. Social Media Tools Facebook Facebook ads

Social Card Playing Online

The Realtime Report

Social Card Playing Online. Did you know being the second largest populated country, India is also the world’s third biggest Internet user nation?

How to Increase Your Content Visibility in Google Knowledge Graph

Convince & Convert

As a digital marketing expert, I inevitably find myself struggling to keep up with the happenings around the world. I’m always keen to grab more and more knowledge from everything I come across, but it can be difficult. I wonder about the enormity of the human mind.

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Instagram Updates as of April 2016

Jenn's Trends

The last couple months have been an overload of Instagram updates! It’s been awesome, frustrating, overwhelming, and exciting. And I promise you, the ride isn’t over yet… I can guarantee you we’ll see some more really big updates this year.

#MyPillStory & the Anti-Baby App: Why Pharma Can’t Afford to Ignore Women’s Health on Social

Talkwalker SM

Women’s health is a massive topic online. Surveys have shown that looking up health information is one of the main reasons why women use the internet.

How to Choose the Best Social Media Site for Your Business

Rebekah Radice

Does it feel like a new social network pops up almost daily? Feeling the pressure to be “everywhere” and running to keep up? If you’ve wondered which social media site is right for your business , it’s no surprise.

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What Happens When You Engage Fans With Facebook Live

Convince & Convert

Image via Unsplash. As an agricultural company, part of our editorial calendar is telling the story of our products—seeds—and the people—farmers—who use them.

Access Facebook Promoted Post Analytics with Unmetric

Unmetric

Three months into the new year, and we already know this is going to be the Year of Unmetric. We added a few amazing features just for you - and we already know you're going to love it. Here at Unmetric, we’re all marketing enthusiasts.