April, 2022

Looking to take a break from LinkedIn? Here are some great ways to do it

SocMed Sean

Are you on LinkedIn but are starting to feel like you need to take a break from it – or get away from it altogether? LinkedIn is a popolar social media site that's distinct from the many others online.

WhatsApp Announces 'Communities' to Enhance Group Chats in the App

Social Media Today

Communities will facilitate broader connection with like-minded people, and include a range of new engagement features

Groups 167
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Social Media Copyright and Fair Use Rules to Know

Ignite Social Media

Photo by Giammarco on Unsplash. It’s so easy to grab music, sounds or images on social media and reuse them. TikTok even encourages it. So is it ok for brands to do the same things individuals can do? The short answer is no.

Most Social Media Ads Reach Only 5% Of Their Target Audience

The Realtime Report

Most Social Media Ads Reach Only. 5% Of Their Target Audience. Understanding the target audience and knowing who your desirable user is, is key to successful marketing campaigns. Are marketers effective in identifying and choosing target audiences when creating their Facebook and Instagram ads?

CPM 145

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

10 Government Agencies Killing it on TikTok

Social Media Strategies Summit

TikTok might not be the first channel that springs to mind regarding government social media. The video platform’s most popular content categories include topics like entertainment, dance, and pranks – not necessarily the sort of thing you’d expect a government agency to be posting.

More Trending

How do I deactivate or delete my Twitter account in 2022?

SocMed Sean

Are you constantly checking Twitter to the point where it is getting in the way of other things? Do you feel like you need a break from the constant scrolling?

Instagram Updates Reels Editing Tools to Make it Easier to Re-Order and Edit Clips

Social Media Today

The new editing options will make it easier to create more engaging Reels clips

Tools 170

How 4 Wellness Brands Use Instagram to Build Community for Women

Ignite Social Media

The brands that get it, get it. In the marketing industry we often hear the phrase “consumer-first” marketing, which is an approach that businesses use to keep their customers top of mind and at the center of everything they do. But what happens when traditional marketing and social media collide?

Email Marketing vs. SMS: Which to choose for business in 2022?

The Realtime Report

Email Marketing vs. SMS: Which to choose for business in 2022? Marketers rushed to move on to subsequent technological developments from radio to the Internet. Companies can enter the market exclusively through electronic media or use a combination of marketing tools to reach a wide target audience.

SMS 141

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

CEO of TopRanks & B2B Marketing Influencer Lee Odden tackles influencer marketing. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary.

B2B 122

How to Manage a Social Media Crisis

Webbiquity SMM

Guest post by Baidhurya Mani. A social media crisis is like a wildfire: one mistake can quickly get out of control. When your business commits a critical error on social media, you risk losing not just followers, but also current and prospective future customers. Image credit: Tima Miroshnichenko.

Eight Common Facebook Issues And Steps To Resolve Them

SocMed Sean

Most of the time, Facebook works just fine. But, as popular as the social media platform is, there can be issues from time to time. Here’s how you can quickly fix some of the most common Facebook bugs. Facebook Messenger Keeps Displaying a Notification of a New Message, But There Isn’t One.

Issues 200

New Report Highlights That Instagram Hashtags Don't Significantly Increase Post Engagement

Social Media Today

Adding hashtags to Instagram posts doesn't influence post distribution, according to this new study

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Content Marketing Tips For Building Brand Credibility

Social Media Strategies Summit

Creating and publishing next-level content is one of the best ways to invest in your brand. And, if you take a glance at people’s internet usage habits, you’ll find out just why. In 2021, the average person spent 6 hours and 58 minutes online.

Short Links on TikTok: Tips Marketers Need to Know

The Realtime Report

Short Links on TikTok: Tips Marketers Need to Know. Desiree Johnson. TikTok has taken social media by storm and shows no signs of slowing down.

Report 145

Crucial Skills for Today’s Workplace

Janet Fouts

It’s not news to anyone that we are confronted with an array of challenges in today’s workplace.

Skills 123

Attn Elon Musk: The Right to Free Speech Does Not Mean a Right of AI Algorithm Amplification

David Meerman Scott

Elon Musk is reportedly in advanced talks to buy Twitter. Unfortunately, his vision of an unfettered town square with few restrictions on what people can say is an impossible utopia.

Buy 114

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How Do I Deactivate My TikTok Account in 2022?

SocMed Sean

Using TikTok can be addictive, and the network’s algorithm knows just how to keep you watching. For these reasons, many people consider deactivating their TikTok accounts.

YouTube Launches New 'Search Insights' for All Creators

Social Media Today

The new Search Insights tab will provide data on what people are searching for in the app, and on your channel specifically

9 Strategies For Creating an Effective Social Media Content Calendar

Social Media Strategies Summit

Are you tired of winging it when publishing social media content? A social media content calendar is the need of the hour to ensure that your content is published consistently and on time.

5 Smart Ways You Can Use Audience Data to Own the Twitter Marketing Game

Audiense

For many, it seems impossible to get a lot of engagement on branded Twitter accounts. Audience Intelligence

Data 111

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

5 Ways to Use Social Listening for Competitive Analysis

Oktopost

B2B, despite what many believe, moves at a fast pace. You have to be able to monitor and understand what your competition is doing to stay one step ahead. In such a fast-paced environment, you need to do more than ever to differentiate your brand from the rest of the field.

Reasons to Be Concerned About the Trend Toward Meta Automation

Jon Loomer

If the announcements related to Meta Advantage products are any indication, the future of Meta advertising is more automation and less control. Over and over again, we’re seeing fewer options, locked-in defaults, and a required trust that the preferred settings will get you results.

Trends 138

Ready To Take A Pinterest Break? Here Are Some Options For Doing It.

SocMed Sean

Have you found that you need a break from Pinterest? You’re in good company. Since its launch in 2010, millions of users have found Pinterest to be entertaining and useful. You can use Pinterest to find and collect images and videos of the things you find online in just about any subject.

Google Adds New Visual and Text Search Options to Enhance Product Discovery

Social Media Today

The new options provide more ways to browse and shop in Google Search

10 Brilliant Examples of Brands Using Livestream Shopping

Social Media Strategies Summit

Livestream shopping is an e-commerce marketing strategy that sees a host — often a celebrity or an influencer — promote products via a live video stream. Also called live shopping , it’s essentially the 21st-century answer to home shopping channels.

Beyond the catwalk: How brands are using influencers to steal the show during Fashion Week

Audiense

Whether you’re a dedicated fashionista or a strict follower of goblincore , as the Devil Wear Prada taught us, fashion is everywhere. The fashion industry has been busy over the last couple of months, with the A/W 2022 lines being showcased in New York, London, Milan and Paris. Audience Intelligenc

6 Ways Small Businesses Are Celebrating Earth Day

Buffer Marketing

Earth Day is one of the (many) days when businesses can create or reaffirm a commitment to practicing sustainability. Business owners must take time out to create awareness, especially when climate action is more important than ever.

Haily Moulton on the Recipe for B2B TikTok Success

Oktopost

Haily Moulton , Social Growth Marketer at Biteable goes Behind the Post. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or Youtube. Episode Summary. TikTok has absolutely exploded on the social scene over the past few years—and B2B marketers are beginning to test the waters.

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