Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. How does social media influence education?

Education 93

Education Social Media Tips HootSuite 93

Firebelly

OCTOBER 9, 2013

The Patient Protection and Affordable Care Act (aka Obamacare) health insurance exchanges have opened and social media is being used to both promote and debate the new law. Part of that marketing campaign is a social media push, designed to be cool and sexy. Read all about it below.

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Health Care Social Media Insurance Hashtag 155

Sprout Social

JUNE 7, 2022

For an outsized impact, let social media be the secret sauce that elevates your strategy from “good” to “great.” Social’s role in investor relations has blossomed over the past few years, making it a go-to channel for listing day communications. Social media doesn’t just move markets on its own.

Strategy 116

Strategy How To Hashtag Team 116

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Sprout Social

MARCH 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. Advantages of social media listening. Create a brand analysis.

Social Media 104

Social Media Sentiment Marketing Analysis 104

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. You post daily on social media. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track.

Report 52

Report Social Media Metrics How To 52

Sprout Social

MARCH 21, 2024

Review trending UK TikTok hashtags Trending hashtags highlight topics that resonate with UK audiences, giving you insight into which influencers are leading conversations that matter locally. uses specific London neighborhood hashtags to indicate location. Here are a few tips to help you discover the right creator.

Influencer 101

Influencer Brands Fashion Review 101

Hootsuite

MARCH 23, 2023

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. List social media goals for your next campaign. Brainstorm social media post ideas. Drafting email replies.

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Tools HootSuite Price Template 135

Social Media Strategies Summit

NOVEMBER 30, 2020

Typically, people on Instagram are engrossed in documenting and peacocking every aspect of their lives — and watching others do the same. They have witnessed marketing and promotional roles transitioning onto Instagram (as well as other social media channels); 70% of shoppers now turn to Instagram for product discovery.

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Products Instagram Brands How To 164

Devumi

DECEMBER 31, 2014

One of my big social media marketing prediction for 2015 is that this is the year video takes off even more! Read on for more of my social media marketing predictions for 2015. It’ll be full of examples so that you can see what your social media marketing plan should start including.

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YouTube Video Social Media Hashtag 87

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Metadata Flipboard Metrics 130

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Works in harmony with social commerce.

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UGC Content HootSuite Authentication 145

BeingOptimist

AUGUST 14, 2023

The document is quite important because it serves as the blueprint for how both parties will interact and protects each party’s interests. This document outlines the obligations, expectations and rights of both parties. This can be the inclusion of metrics like engagement red conversions or click-through rates.

Influencer 40

Influencer Tips Collaboration Guidelines 40

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. Naturally, they took to social media in droves to air their frustration and chastise Expedia Canada. Enter brand sentiment analysis!

Sentiment 52

Sentiment Analysis Brands How To 52

Hootsuite

OCTOBER 19, 2022

So this begs the question: is TikTok the new (social media) Amazon? Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. How to drive higher TikTok conversion rates for your business.

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HootSuite Trends Feed Feedly 92

Socialmedia.biz

JUNE 27, 2016

Your business probably already has a social media presence. Surely you’re using social media for marketing and branding purposes. Did you know that you can leverage social media to improve customer satisfaction and increase repeat business? Make sure your social media channels are doing just that.

Social Media 66

Social Media Geotagging Small Business Hashtag 66

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Here’s our full guide on how to bulk schedule social media posts using Hootsuite.

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HootSuite Features URL Template 140

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. AI-powered social listening tools, like Sprout, overcome this challenge by using technologies like NER. What are the business benefits of NER?

Brands 85

Brands Sentiment Analysis Marketing 85

Keyhole.co

MARCH 11, 2024

Beyond surface-level metrics like likes and comments, focus on deeper indicators of engagement such as share of voice, conversion rates, and page visits. Keyhole offers advanced features such as sentiment analysis, hashtag tracking, and competitive benchmarking. Below is an explanation of these metrics and their importance: 1.

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Template Templates Analytics LinkedIn 52

Social Media Strategery

OCTOBER 9, 2010

As most of you know, the topic of using social media and education is one that I’m very interested in – whether that means using social media in the classroom or teaching social media, I believe that there is a lot of opportunity to use technology to improve the ways the next generation learns.

Education 123

Education Social Media Project Study 123

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

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Tools Sentiment Hubspot Price 84

Sprout Social

MARCH 20, 2017

Instagram’s native tools can help you scratch the surface, but true social media marketers have to benchmark, reconfigure and improve campaigns or Instagram strategies with the data. Comments show the willingness of users to interact with your brand, start a conversation or share your content through a mention.

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Analytics Data Instagram Hashtag 104

Sprout Social

NOVEMBER 11, 2016

The internet and social media has connected strangers far and wide by allowing us to engage in quick or in-depth conversations. Make sure that your connecting the digital world with the physical world by incorporating your brand attributes and an event hashtag throughout your space. Create Buzz With These Best Practices.

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Eventful ROI Hashtag Resources 83

Laurel Papworth

MARCH 21, 2014

Social Media vs Slactivism? ROI of social media in Not for profit and charity space. Charities and Not For Profits regularly trash social media as slactivism – slack activists that would rather click Like or Share or Retweet than “do something” Like give the charity MONEY. Slactivism.

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Questions ROI Campaign Hashtag 99

Convince & Convert

MARCH 22, 2016

From March 11 to March 13, Obama dominated SXSW conversation on Twitter, with the top five most popular tweets either coming from the President, or discussing him: Furthermore, President Obama held the two top spots among SXSW influencers: POTUS aside, who else was dominating SXSW Interactive talk?

Film 60

Film Social Media Meme Hashtag 60

Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Respond to comments, acknowledge compliments, and participate in conversations related to your niche. Getting featured in media or news Up your PR game and try to get featured in media or news. Connect with your audience.

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Instagram Badge Authentication How To 59

Sprout Social

APRIL 6, 2023

Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. According to a survey , 64% of the most successful companies have a documented content strategy, which includes a content calendar.

Content 82

Content Collaboration Project Template 82

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. What matters most is sticking to a social media content calendar that’s reasonable long-term. The platform’s status as a search engine is well-documented, especially as more and more videos pop up in Google results.

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YouTube Engagement Metrics Analytics 100

Sprout Social

JANUARY 3, 2017

Check out the topics for January and join in on the conversation on Twitter. Simply follow the hashtag every Wednesday from 2—3 p.m. January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. This week’s #SproutChat will focus on Sprout Social’s CRM features.

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Upcoming Social CRM Tourism Travel 63

Justin Levy

JULY 14, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 10 Ways to Support Charity Through Social Media Written on July 14, 2009 by Justin Levy in charity , mashable , social media 3 Comments - Leave a comment!

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Social Media MySpace Widget Flickr 100

Sprout Social

NOVEMBER 23, 2022

And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. People trust who they know—a friend’s recommendation is the top reason people buy on social media. And for sales, think about increasing leads and lead conversion.

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LinkedIn Tips Curation Training 115

Sprout Social

OCTOBER 25, 2016

Every time your company releases an advertisement, launches a website, speaks at a conference or posts on social media, you release your brand voice. This means companies have to rely on building a brand voice on platforms like social media to get more people aware of their product or service. Maintaining Consistency.

Social Media 40

Social Media Brands How To Instagram 40

Bare Feet Studios

JULY 25, 2011

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. Hash tag conversations.

Social Media 79

Social Media Ustream Wiki Content management systems 79

Sprout Social

FEBRUARY 23, 2022

How does Instagram shopping fit into your social media strategy ? When done right, social shopping represents a totally different experience than traditional ecommerce. Food for thought: social media for retail is all about having an omnichannel presence. Social proof. Discoverability. Source: BH Cosmetics.

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Instagram How To UGC Real Estate 130

Sprout Social

MARCH 17, 2020

During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news. Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact.

Features 101

Features Brands Library Team 101

Social Media Marketing

OCTOBER 12, 2010

If you're even remotely familiar with Twitter, you know what a hashtag is. And if you're inventing one, it's a great place to document what it means so that others can discover it. Hashtags can be a very helpful way of discovering content that you wouldn't normally see. There's a directory there. Feel free to read about it here.

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Meme Hashtag Directory Hosting 144

Sprout Social

FEBRUARY 5, 2019

As noted in our guide to 2019’s social media trends , the need for conversational commerce is growing. With over half of consumers seeking customer service through social media, today’s social bots can address such concerns around-the-clock. Why, though? In other words, they are a bot. Domino’s Pizza.

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Examples Strategy Marketing Discount 110