Why Doesn’t Your Company Have a Social Media Voice Document?

SocialFish

Pretend I’ve just waxed bombastically about the ubiquity of social media and the importance of getting everybody in the company on board. People in your organization are going to be connected to social somehow. A Social Media ‘Voice’ document.

Q4 Social Media Updates

Ignite Social Media

Catch up on the latest news from the social media world in with our Q4 social media updates. . Q4 Social Media Updates. Admins of business profiles can now categorize their own page with hashtags in order to monitor relevant posts coming from their audience and others within their industry. Most notably, businesses can now share public documents via LinkedIn. Want to say in the loop on all things social ?

Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis

Convince & Convert

The worst time to start planning for a social media crisis is when you’re in the middle of one. Pre-crisis planning is key to successful social media crisis mitigation. It’s hard to deal with a social media crisis you can’t find. Who is listening to social?

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Social Media Roundup: March Madness

Ignite Social Media

This is especially true for the world of social media, which blows up with every upset and great play. Doubling down on last year’s “ Pie Tops ” campaign, Pizza Hut has shared a hype video documenting their latest innovation in the shoe industry. Pizza Hut is offering a limited number for sale this year, as well as giving away 50 via social influencers and activations. Wendy’s is never one to shy from a little social media attention, and March Madness is no different.

What Social Media Measurement Tool Does My Business Need?

agora pulse

Do you ever wonder how to best measure your social media efforts? There are numerous tactics like creating a social media calendar , but at the end of the day, if you can’t narrow down your “why,” there’s not much reason to invest time in social media for business.

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Social Media is the Back Channel for Teen Angst

Direct Marketing Observations

First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. My concerns with the wild west mentality of middle school and high school social media usage are fivefold.

Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity SMM

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.”

How Social Media Can Make You Healthier

SocialFish

Now with the rise of social media sites like Facebook, Twitter , YouTube and other social media players, people are more equipped than ever when it comes to finding and maintaining the perfect fitness plans to meet their individual needs. Niche Social Networks.

Obamacare And Social Media: 5 Must-Reads

Firebelly

The Patient Protection and Affordable Care Act (aka Obamacare) health insurance exchanges have opened and social media is being used to both promote and debate the new law. Part of that marketing campaign is a social media push, designed to be cool and sexy.

What a Real-Life Social Media Style Guide Looks Like (and How to Make Your Own)

Buffer Social

What do all of your favorite social media accounts have in common? To ensure this consistency, they’re probably following a social media style guide. A social media style guide is your map to guide how your brand appears on social media.

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Advanced Social Media Course – August Sydney 2015

Laurel Papworth

Shares Looking for an advanced social media course in Sydney ? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites?

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Why Can’t Social Media Tools Post Directly to Instagram?

agora pulse

Social media tools like Agorapulse work because social media platforms (like Instagram) have APIs (application programming interfaces). In this instance, the Instagram API tells Agorapulse how many likes a particular user’s hashtags received over a 30 day period.

How to Run a Smart Social Media Takeover

Hootsuite

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. This guide will cover how your brand can benefit from a social media takeover.

How to effectively use social media for real estate

Sprout Social

While businesses of all shapes and sizes can benefit from a smart social presence, the importance of social media for real estate really can’t be overstated. 47% of real estate businesses note that social media results in the highest quality leads versus other sources.

AJ&Smart Has Generated More Than €2 Million in Sales from Social Media: Here’s How

Buffer Social

Product design and innovation studio AJ&Smart has generated more than €2million from clients who first discovered it on social media. Ninety percent of AJ&Smart’s new clients now come from social media referrals, replacing word-of-mouth as the #1 source of new business.

Association Social Media: International Reading Association

SocialFish

———— Next up in our interview series, Jayme Gravell, social media strategist at the International Reading Association (IRA). The social media strategist is part of the recently merged marketing and communications team.

Social Media Marketing Predictions 2015: YouTube Kills the Video Star

Devumi

One of my big social media marketing prediction for 2015 is that this is the year video takes off even more! Read on for more of my social media marketing predictions for 2015. Now you’re a social media marketer. Hashtags were made specifically for this.

6 Newfangled Social Media Tools Worth Discovering

Convince & Convert

Tweet I’m not really sure how all of these guys are going to make a living, but there sure as hell is no shortage of innovation in social media. As always, however, a new batch of raw recruits have shown up to take the place of the fallen in the infantry of social media tools.

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Social Media and Electronic Discovery: A New Nightmare

SocialFish

A CSI webinar, Social Media & New Communications Risks in the Enterprise: Mitigating Data Loss Dangers , identified electronic discovery (e-discovery) as another social media risk to be considered. Unique Nature of Social Media. Social Media E-Discovery.

Top 10 Powerful Moments That Shaped Social Media History Over the Last 20 Years

Buffer Social

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. News and Trends Social Media Marketin

Struggling to Find That Stat? Research Tips for Social Media Marketers

Hootsuite

Great social media research skills can help boost your reputation as an expert in your field. In this guide, you’ll learn seven effective ways to conduct social media research for professional, accurate content. Social media research tips and best practices.

6 ways social media can improve customer service

Socialmedia.biz

Your business probably already has a social media presence. Surely you’re using social media for marketing and branding purposes. Did you know that you can leverage social media to improve customer satisfaction and increase repeat business?

The Social Media ProBook

Social Media Marketing

They were responsible for The Social Media Playbook , the Blog Tree , and a little cartoon about hashtags. While the first ebook was focused on tools to help you master social media, this one is more personality-based. Related link : Eloqua's Social ProBook --.

How POTUS and XJapan Dominated Social Media at SXSW

Convince & Convert

Broken down by film, music, and interactive, it logically was the crowd discussing technology and media that made the most noise over the first half of the festival. Social Media StrategyTotal Mentions. Over the last week, SXSW has generated hundreds of thousands of mentions.

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50 Shortcuts to Create Visual Content for Social Media

Socially Sorted

In this post I share 50 shortcuts to Visual Content Creation for Social Media including tools, strategies and apps that work to save you HOURS of time every month. . Let’s take a look at the tips and tools: 50 ShortCuts for You to Create Visual Content for Social Media Marketing.

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SMCEDU: Changing Higher Education Through Social Media

Social Media Strategery

You can follow the conversation surrounding social media and higher education under the #SMCEDU hashtag. The mission has three parts: Bringing about awareness of social media and its impact on both personal, professional, and civic engagement to educational communities.

This Week in Social Media – 6/12/2013

Social Media Marketing

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. PwC has the outlook for traditional media through 2017. What''s prompting users to spend more time on social sites in Australia ? A downloadable document is also available.

5 Under-the-Radar Social Media Studies to Make You A Smarter Marketer

Buffer Social

We are very grateful for all the research that has been done on social media. Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers.

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The ultimate social media listening guide for marketers

Sprout Social

You’ve heard the talk about social media listening but now you want to know how to put it to use. To review what social media listening is and how it’s different from monitoring, check out our thorough listening guide here. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Advantages of social media listening. Use social listening to see what others are discussing.

How Two Brands Generate Hundreds of Thousands in Revenue on Social Media, Big News from Twitter, New LinkedIn Ad Formats, and More!

Buffer Social

Looking to catch up on the latest social media news, but short on time? Join 18,000+ weekly listeners for the Buffer podcast, The Science of Social Media , where we bring you the latest and greatest in social media marketing news, updates, stories, insights, and actionable takeaways.

The “Getting Started with Government 2.0” Guide | Social Media.

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media The “Getting Started with Government 2.0” is about more than just social media. Guide | Social Media Strategery [.]

How to Create a Consistent Brand Voice on Social Media

Sprout Social

Every time your company releases an advertisement, launches a website, speaks at a conference or posts on social media, you release your brand voice. According to the Sprout Social Q1 2016 Index , brands received 118% more messages on Instagram content from Q2 to Q4 2015.

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How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement.

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The complete guide to social media for musicians

Sprout Social

And if you’re laser-focused on building up your SoundCloud or Bandcamp presence, you might want to consider expanding your horizons to social platforms. For the sake of building up a base or rabid followers and getting discovered by new ones, understanding the in’s and out’s of social media for musicians is a matter of “when,” not “if.” ” Why social media marketing for musicians matters so much.

Social Pros Podcast – Super Bowl Social Media Command Center

Convince & Convert

This is Episode 1 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Taulbee Jackson , CEO of Raidious , the social and content agency that built and is managing the Super Bowl Social Media Command Center.

9 top social media scheduling tools to save time in 2019

Sprout Social

What do marketers want from social media in 2019? That’s where today’s suite of social media scheduling tools can save the day. The more of your social strategy you put on autopilot, the more time you have to connect with your followers in real time. Picking the right social media scheduling tools for your business. Make no mistake: not all social media scheduling tools are created equal. Sprout Social.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

There have also been doctors that have used social networking tools, like Twitter, during surgery. Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts.

10 Ways to Support Charity Through Social Media

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 10 Ways to Support Charity Through Social Media Written on July 14, 2009 by Justin Levy in charity , mashable , social media 3 Comments - Leave a comment!

Instagram and the news

Sherrilynne Starkie

Social media tools are transforming the way photographers, journalists and everyday users are documenting news around the world. But it’s the social nature of Instagram that has had the most personal impact, according to Guttenfelder. Facebook and hashtags at long last.

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Learning via the Social Media Game

Bare Feet Studios

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Social Network. Social Bookmarks.