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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Trend” can often feel like a four-letter word when it comes to social media, but it is critical that we keep an eye on the future.

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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

How are external trends and events going to affect your broader marketing strategy? We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Figuring that stuff out can be tough.

Marketing 240
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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss.

Feed 167
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Can Twitter Lists Really Improve Your Productivity? They Sure Can!

agora pulse

You’ve made your list on Twitter and are seeing good things come from it. But did you know how much a Twitter list can help your productivity? Are you seeing all the untapped potential of Twitter lists? Save Time by How You Use Twitter Lists. Pin your most important Twitter lists to save time.

List 107
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What vertical networks mean for the future of social media

Sprout Social

Would you rather give that presentation in front of a stadium of random people or a cozy conference room filled with fellow fanatics? Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. It’s simple, but it makes sense. it’s a new year.

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What is hashtagging and how to use it effectively

Sprout Social

The first hashtag debuted on Twitter in 2007 from a product designer named Chris Messina. “I Only hashtags allow similarly-interested folks to find each other—whether they’re on Twitter, Instagram, Pinterest, TikTok, Reddit or elsewhere. That’s where Messina was inspired to repurpose it on Twitter. What is hashtagging?

Hashtag 122
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Audience engagement: What it is and tips to improve it

Sprout Social

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. Online trends move quickly, and brands have to keep up with the evolving tastes of their target audience.