Convince & Convert

FEBRUARY 2, 2015

Tweetable Moments Content is the blood that flows through all organs of the company. Carlos_Abler Tweet This Carlos Abler was given the opportunity to jump in as the “content czar” at 3M after he had been working for the company as a contractor in 2010.

Company 60

Company Content Marketing B2B 60

Waxing UnLyrical

DECEMBER 21, 2018

You need to find your audiences and influencers and on which platforms they publish. The Master Course also gives a step by step review on how to find influencers doing a Boolean search, “Keywords Techniques for Data Discovery.” Traackr is another tool which can help you to find influencers.

Strategy 220

Strategy Analysis Collaboration Small Business 220

Socialmedia.biz

JUNE 8, 2018

You’ll have the chance to network with different partners and influencers. Some of the guest speakers scheduled to give presentations at the conference include filmmaker Zach King, Snapchat influencer Shaun McBride, Facebook expert Mari Smith, and content marketing specialist Robert Rose. Digital Marketing Innovation Summit .

Conference 79

Conference Eventful Social Media Microsoft 79

Pam Moore

SEPTEMBER 19, 2023

Whether you're rocking the digital waves, dancing with influencers, farming or hunting for new leads, or building a business empire, two mega-questions are knockin' at your door. Unfortunately they believe their primary focus is to “sell” which to them means talk about themselves, their product and company ALL THE TIME!

B2B 78

B2B Exercises Remix Team 78

Buffer Social

NOVEMBER 14, 2023

When I was building a social media audience for an e-commerce company I ran a few years ago, the go-to options for monetizing that audience never appealed to me. She’s a disability influencer and advocate with a goal of elevating disability pride. It felt like advertising or brand sponsorships would water down the content.

Communities 97

Communities Social Media Tips Education 97

Sprout Social

MAY 3, 2021

Brands and companies who are *just* reaching out to hire me and my Asian colleagues for speaking engagements and workshops next month for #APAHM …you’re late! APAHM was created to recognize the contributions and influence of Asian and Pacific Islanders to the history and culture of the United States.

Brands 122

Brands Education Communities Authentication 122

Waxing UnLyrical

JUNE 28, 2018

Every company, every organization, every person, needs to do a better job telling their story. That goes for agencies and companies, big brands and boutiques, nonprofits and associations — even government entities. and make the company itself the character. I’m often asked if storytelling is harder for B2B companies.

Chemicals 187

Chemicals Creative Commons Consultant Organization 187

Sprout Social

FEBRUARY 1, 2021

In 2018, we refreshed our company values and created a logo system to illustrate our culture, our aspirations and what we stand for as an organization. George: First, we held workshops with the members of each BRG. What insights did you learn from those workshops and how did they determine the direction of each logo? .

System 94

System Groups Groups Resources 94

Sprout Social

FEBRUARY 14, 2023

It’s a win-win-win, and the companies that capitalize on the opportunity are reaping the benefits. According to our research, engaged social media users already think it’s essential for employees to post about their company and vice versa. Takeaway : Tap a group of internal influencers to help your program take flight.

Authentication 93

Authentication Examples Class Team 93

Sprout Social

SEPTEMBER 2, 2022

According to the Sprout Social Index™, 26% of marketers say they have to push their company to raise awareness on social issues. Influencer Marketing 101 (Influencer Marketing Hub). Influencer marketing is a powerful engagement tool for marketing and PR teams alike. Level: Beginner – intermediate. Type: Course.

Training 118

Training Course Resources Social Media 118

Sprout Social

NOVEMBER 17, 2022

Sharing facts about issues your company cares about is an easy, effective way to present your brand values. Use creators and influencers in clever ways. But in order for these types of partnerships to be successful, you have to find the right influencers for your business and audience. View this post on Instagram.

Types 118

Types Instagram Brands Collaboration 118

Pam Moore

DECEMBER 5, 2017

Often times we are “that agency” brought in to help get the house in order, conduct an audit, build a strategic plan for implementation, help set priorities, implement a new program such as influencer marketing or simply to add some more positive turbo to your already successful program. Need some help with social media marketing?

Social Media 160

Social Media How To Social Media Management Training 160

Janet Fouts

OCTOBER 2, 2013

A company hires us to do influencer outreach and then has trouble with the way the blogger phases their review or post. That hurts the credibility of the influencer as well as the brand. Many brand marketers believe their goal in life is to write tasty copy that extolls the virtues of their products and nothing more.

Advertising 182

Advertising Content Marketing Press Release 182

Waxing UnLyrical

MAY 24, 2011

In the rush to measure the medium, software companies have released tools claiming to analyze influence and impact and measure “value,” even trying to assign value in $$ terms to a Facebook fan. As the industry has started to embrace more credible and meaningful metrics, social media has presented many more challenges.

Social Media 227

Social Media Metrics Flickr Industry 227

Waxing UnLyrical

MARCH 16, 2016

While many companies do provide their employees with opportunities to learn, grow and succeed, I firmly believe that each of us is responsible for our own learning that leads to growth and success. Many companies offer free webinars – and sometimes a dose of selling – to anyone who provides an email address. Sign up for webinars.

Skills 100

Skills Price Conference Meeting 100

Socialmedia.biz

SEPTEMBER 19, 2016

Vincent Dignan at his “Growth Hack Your Sales” workshop in San Francisco (photo by JD Lasica). Vincent conveyed these 10 rules of “personal branding,” which is less about personal branding and more about building a brand for your startup, small business or client’s company: No one cares about you.

Startup 60

Startup Brands Conference Eventful 60

Socialmedia.biz

SEPTEMBER 27, 2016

V iral marketer Vincent Dignan is on a 100-date world tour right now, teaching companies how to blow up their social channels. Kickstarter campaign to support workshop begins today. Don’t expect a traditional dull workshop. Meme that refuses to die comes to London as a marketing workshop. Register here.).

Meme 60

Meme Startup Eventful Hosting 60

Laurel Papworth

MARCH 21, 2018

Sometimes the best marketing is outbound PR ( Influencers talking to their audience instead of you purely building your own). I also am thinking of running short workshops on this for conferences and inhouse at companies. Comment calendars or AMAs (Ask me anything, also called Town Hall).

Types 49

Types Course Social Media Content 49

Later

JUNE 12, 2020

Twitter and Square CEO, Jack Dorsey was one of the first to announce that his companies will be honoring Juneteenth as a company holiday from now on, in efforts to help instill a sense of pride in his employees. Both Twitter and Square are making #Juneteenth (June 19th) a company holiday in the US, forevermore.

Social Media 106

Social Media Brands Creative Commons Education 106

Later

JULY 15, 2020

Tip #5: Partner with Influencers. And as you collect feedback, you can use it to influence your content strategy. Businesses and influencers alike can use Instagram as a tool for testing interest in new products or services, recognizing what your audience loves, and what they could do without. clarepaint. The result?

Instagram 78

Instagram UGC Travel Transportation 78

The Realtime Report

SEPTEMBER 25, 2019

There are a lot of classes and workshops that you can take to learn a little more about what it’s all about. Many companies need a social media influencer to bring views to their pages and build their brand. Some companies are taking that requirement off the list. Salesperson . Then this is the job for you.

Skills 87

Skills Project Data Banking 87

Pam Moore

JANUARY 4, 2017

I remember the early days of social media and watching the tweets fly by looking something like this… Free marketing with social media, join my workshop! They optimize their LinkedIn company profiles. So why would we think that marketers and business leaders would think any different when it comes to social media?

Social Media 167

Social Media Social Networking Training Instagram 167

Pam Moore

SEPTEMBER 23, 2019

Hiring the perfect keynote speaker, breakout speaker, emcee, or workshop trainer for your event or conference is not an easy task. I spent 15+ years working in corporate America before starting my own company 9 years ago. Learning how to actually achieve a positive return on your investment for the speaker is even more difficult!

Eventful 60

Eventful ROI How To Conference 60

Pam Moore

DECEMBER 22, 2019

Want more influencers who want to help you promote your brand? Give us a shout and let's get a custom workshop scheduled for your organization. It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want more leads? Want more sales?

Content 78

Content Marketing Template Templates 78

The Realtime Report

SEPTEMBER 25, 2019

There are a lot of classes and workshops that you can take to learn a little more about what it’s all about. Many companies need a social media influencer to bring views to their pages and build their brand. Some companies are taking that requirement off the list. Salesperson . Then this is the job for you.

Skills 70

Skills Project Data Banking 70

Later

SEPTEMBER 15, 2020

Working with brands as an influencer isn’t always easy — especially in light of the impact of COVID-19 on influencer marketing. What Should be Included in Your Influencer Agreement Contract. How to Avoid Influencer Scams. What to Ask Before Working with a Brand. How to Negotiate with a Brand.

Brands 57

Brands Influencer Collaboration Instagram 57

Later

FEBRUARY 16, 2021

Watch Later’s free goal setting workshop which will help you make those social goals a reality! Instagram is also known for its huge community of social media influencers. Partnering with creators or influencers to create sponsored posts can be a great way to reach relevant audiences and potential new customers.

Small Business 85

Small Business Social Media Strategy UGC 85

Laurel Papworth

SEPTEMBER 13, 2011

Follow Training Influencers e.g. @JaneBozarth and follow those curated on her social media and training lists. One person finding a social training object e.g. a video and passing it to others. Social Training Objects – make them likeable, favouritable, bookmarkable, embeddable, transferrable. All the ables.

Training 75

Training Social Media Yammer Company 75

Pixlee

FEBRUARY 19, 2018

Attendees at Digital Summit are influencing the future of their company’s digital marketing and strategic success. They are the movers and shakers across the digital marketing spectrum, and come from a wide variety of companies and organizations. The Summit includes 45+ in-depth sessions & workshops. Denver, CO.

Conference 41

Conference Marketing B2B Class 41

Keyhole.co

OCTOBER 20, 2023

Earlier, this blue badge was reserved for celebrities, public figures, or global companies. Hold an event, workshop, or social initiative, and invite local news outlets to cover it. Here, you can track every important Instagram KPI, hashtag, and influencer campaign. However, it’s not the case anymore.

Instagram 59

Instagram Badge Authentication How To 59

ProBlogger

MAY 3, 2023

Consider collaborating with other bloggers or influencers in your niche to cross-promote each other’s content and reach new audiences. Just as Star Wars has partnered with various brands for product collaborations, you can seek out partnerships with companies in your niche. Another avenue for monetization is affiliate marketing.

Collaboration 37

Collaboration Blogger Apparel Guidelines 37

Buffer Social

MARCH 9, 2017

These conferences, ranging from one day to a week, promise talks from top social media experts, workshops on the latest social media strategies , networking opportunities with fellow marketers, and more. The first two days will be filled with more than 40 hands-on workshops, and the final day will be a conference. The Social Shake-Up.

Conference 103

Conference Social Media Price Forums 103

Pam Moore

JULY 9, 2018

I can remember the advice from one of my favorite CMOs at an enterprise software company I worked at for 7.5 Give us a shout and let's get a custom workshop scheduled for your organization. I spent 15 years working in corporate America marketing in mostly enterprise brands as well as some technology startups.

Content 163

Content Training Marketing Industry 163

Buzz Marketing for Technology

JULY 14, 2008

Company Profile. Workshops & Seminars. Last week I ran a half day workshop to get a group thinking about their knowledge strategy. Heres an approach using Patterson et als Influencer model. The Influencer model suggests 6 sources of influence to draw on. learning , vital+behaviour , influencer.

Diagrams 100

Diagrams URL Technorati Exercises 100

Diva Marketing Blog

MARCH 20, 2012

Do you remember Tom Peters’ innovative Fast Company article The Brand Called You ? then you both leveraged the credibility, visibilty and goodwill of each to create a an earned halo effect that supports and aligns your values and the company's brand promise? . His idea was employees were more than cogs in a corporate wheel.

Brands 102

Brands Cost Training Social Networking 102

Laurel Papworth

AUGUST 5, 2012

This is a very practical workshop. . Overview of customers and companies on Facebook, plenty of case studies. Learn how to add Business Apps, Use marketing Intelligence tools, Advertising, and make sure your Facebook is Optimised (FBO) for your customers newsfeed. Session Details. Are you customers on Facebook? Please pass on!

Class 75

Class Facebook Course Foursquare 75

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. While I am based in Sydney, many of my workshops take place interstate or overseas.

Class 85

Class Training Social Media Case Study 85