Oktopost

JUNE 6, 2023

Clare Cavanaugh reveals how to gamify advocacy to hit your goals and maintain advocate engagement Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Being a marketing professional in a regulated industry is already a challenging task. Claire then dives into her winning advocacy strategy.

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Engagement Apple How To Startup 118

Buffer Social

JULY 11, 2023

Five months after launching was the first time my creator startup hit four-figures in earnings. What I did have was years of startup experience, especially in marketing. I come from a marketing, accounting and finance background, focusing on making data-backed decisions. So how did I do it? Million impressions.

Startup 61

Startup Applications System Wiki 61

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? But consider that the average company juggles hundreds of apps at a time and is constantly churning through software. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 125

Marketing How To Software Team 125

Twenty4 Social

SEPTEMBER 3, 2020

Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online. However, if you want to be… Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online.

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Affiliate marketing Tips Marketing Startup 75

Idaconcpts

APRIL 30, 2015

If you have been following my blog for a while you know that during 2008 and 2009 I worked for a startup here in Honolulu, Hawaii. My time at this startup was amazing. Not only was I able to turn my MBA internship into a full-time position, but also I learned a lot about the startup world. business world. business world.

Startup 70

Startup Web 2.0 Skills Newsletter 70

Oktopost

MAY 26, 2020

It’s hard out there for fintech and finserv companies. They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now.

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Social Media Banking Marketing Mobile 141

Oktopost

OCTOBER 29, 2020

With a huge spike in video content across social media and no signs of it slowing down, producing engaging thought leadership videos have become the latest trend for B2B marketers. She’s guided video strategies and campaigns for companies such as Google Cloud, Cynet, Ourcrowd and Mixtiles. Want to Catch Another Episode?

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Video Social Media Engagement B2B 104

Pixlee

JULY 17, 2019

Emma Cookson is a partner at brandtech group You & Mr. Jones , a new group comprised of tech & tech-enabled companies that help startups and Fortune 500 brands harness the power of technology to do their marketing better, faster & cheaper. But, at the end of the day, the fundamentals are exactly the same.

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Startup Brands Marketing UGC 42

Koka Sexton

DECEMBER 7, 2020

We are going to talk about marketing strategy and execution for startups. So when you talk about marketing strategy and execution, there’s a lot that goes into it and I’m going to break it down as far as I can. Now, I believe that marketing is an art and a science that when businesses can go become predictable.

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Strategy Marketing Startup System 103

Socialmedia.biz

SEPTEMBER 19, 2016

Target audience: Businesses, brands, digital marketers, advertising agencies, PR pros, SEO specialists, entrepreneurs, educators, journalists, Web publishers. I used to do this a lot more often before launching a startup !). I’ll be attending “How to Go from 0 to 4 Million Users in 1 Year” next Tuesday.

Startup 60

Startup Brands Conference Eventful 60

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. No problem, right? The top-ranked listing in the SERPs get 55% of the clicks.

SEO 239

SEO Strategy Tips Marketing 239

Twist Image

APRIL 24, 2012

either way, we're now evaluating startups using the "b" word and that changes everything. Who will be the next startup to get that kind of deal going? Believe it or not, there is a laundry list of great, new companies who had very interesting valuations prior to the Instagram acquisition, but now they're looking prettier than ever.

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Startup Wikipedia Foursquare iPhone 99

Stay N' Alive

JULY 13, 2018

Deciding to launch a startup is a something that requires vision and a great deal of determination. It takes a combination of a good team, the right information, and resources to get a startup off of the ground. In addition to these things, if you want to see growth in your startup, it’s imperative that you learn to use technology.

Startup 40

Startup Tips Sentiment Compete 40

Jason Yormark

AUGUST 16, 2010

While a well thought out digital marketing plan is a given, I feel there are 3 key things a small business or start up can do today that can not only give them a real shot in the sales arm, but build customer loyalty and retention. Reputation/Review Sites – I find myself using Yelp more and more to make service based buying decisions.

Small Business 205

Small Business Startup Social Media Compete 205

Jason Yormark

AUGUST 16, 2010

While a well thought out digital marketing plan is a given, I feel there are 3 key things a small business or start up can do today that can not only give them a real shot in the sales arm, but build customer loyalty and retention. Reputation/Review Sites – I find myself using Yelp more and more to make service based buying decisions.

Small Business 205

Small Business Startup Social Media RSS 205

Pam Moore

JULY 9, 2018

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. I think often times marketers over complicate what should be simple.

Content 163

Content Training Marketing Industry 163

ProBlogger

JUNE 7, 2018

Here’s how she went from being a blogger to becoming a startup founder and CEO. And as content marketing became more and more of a must-have, I started getting a lot of inquiries from business owners and marketers who were frustrated with how to create great content. That’s basically how Writally was born.”.

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Case Study Startup Study Blogger 47

Buffer Social

JUNE 16, 2022

And with remote work on the rise, it’s more important than ever to understand how to use social media to connect with peers and mentors. In this article, we’ll be talking about different ways social media can impact our professional lives and how you can use that to your advantage to grow your career.

Social Media 118

Social Media How To LinkedIn Authentication 118

Rebekah Radice

JANUARY 18, 2016

Looking to visually market your business on Facebook? Here’s how to make a Facebook cover that creatively markets your business! Make a Facebook Cover that Markets Your Business. Rather than posting a random picture, reinforce your brand by choosing a photograph, style and theme that best represents your company.

Facebook 114

Facebook How To Marketing Upcoming 114

Razor Social

SEPTEMBER 11, 2019

Are you struggling with marketing productivity? If you are a digital marketer, then you must often feel like a juggler. . I know that we all spend hours of our working days logging in and out of different tools that help us manage, track, and analyze our marketing efforts. But, guess what? Editorial Calendar Tool.

Products 77

Products Marketing How To Project 77

Direct Marketing Observations

OCTOBER 7, 2010

Both companies had traffic and users, and both applications were free, but the problem was, they could not figure out how to make a living off of a social utility. Sure we’ve had a ton of companies that have gone belly up , but what does it mean today? So why did they both decide to shut the doors? No revenues.

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Company Social Media Microsoft Web 2.0 183

Pam Moore

DECEMBER 2, 2020

· Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? ” How can you leverage the technology to achieve your business goals. If yes, you are not alone.

Social Media 78

Social Media Marketing Small Business Training 78

Pam Moore

DECEMBER 2, 2020

Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? ” How can you leverage the technology to achieve your business goals. If yes, you are not alone.

Social Media 78

Social Media Marketing Small Business Training 78

Buffer Social

JANUARY 5, 2022

And yet, I find many small business owners aren’t quite sure how to foster real communities or don’t believe they can if they don’t have the money to really do it successfully. Here’s my advice for doing it right. Again, this doesn’t have to be complex.

Communities 90

Communities How To Newsletter Small Business 90

Pixlee

SEPTEMBER 29, 2020

The digital era has brought about a significant shift in how successful companies promote themselves. With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. Attending company events, social gatherings, and demonstrations.

Engagement 90

Engagement How To Metrics Loyalty 90

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media.

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Sentiment Analysis Brands How To 52

Waxing UnLyrical

MARCH 30, 2015

So if your marketing feels as if it might be in a rut (already!), Here are some ideas on “buzz marketing” (I know, I know). 6 Buzz Phrases Marketers Should Take Seriously in 2015. Winning the Marketing Battle Between Help and Hype. Launch Day: Generating Initial Buzz for Your Startup. What about you?

Marketing 100

Marketing Startup Consultant Flickr 100

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Executive communications can benefit both of these elements, your comms strategy as a whole and can even boost employee morale and company visibility. and how to get started.

Strategy 86

Strategy How To Training ROI 86

The Realtime Report

JANUARY 17, 2020

So, you’re looking to start your own business to be your own boss, but do you know everything there is about creating a startup? As most business owners will say, it’s not easy managing a company. The components of a business plan include: Executive summary : Overview of your company, its mission statement, and basic information.

Startup 113

Startup Small Business Overview Research 113

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

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B2B Marketing Mobile CPM 279

The Social Media Incubator

DECEMBER 19, 2012

It is used to be that companies that invested in a marketing plan at all only had to craft their marketing plan for a brick and mortar world. Even after the advent of the Internet, many companies didn’t integrate an online marketing plan. Every company is different.

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Press Release Marketing Startup Small Business 127

Keyhole.co

SEPTEMBER 18, 2020

Learning how to get verified on Twitter will get you closer to building a credible brand online. Why It’s Important To Become Twitter Verified Steps You Need To Take To Become Twitter Verified How To Maximize Your Chances At Becoming Twitter Verified. Before we tell you how to get Twitter verified, let’s look at….

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Twitter Badge How To Authentication 97

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

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LinkedIn Tips Skills URL 113

The Realtime Report

AUGUST 5, 2018

How to Fund a Start-Up Business. Not every cost will come in the initial phase, after all, and having money available to pay for unexpected costs or reinvest later on is a critical part of managing a successful company. Venture capitalists , on the other hand, have a pooled source of money to fund startups.

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How To Proposal Cost Project 79

Oktopost

MARCH 18, 2021

Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. He marries his large, public-company experience with that from high-growth startup environments.

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B2B Apple How To Microsoft 62

Convince & Convert

NOVEMBER 18, 2014

So that said, what kind of trending triggers can your startup use to connect to your audience? Any trending triggers you use should be highly relevant to current news , as well as your startup’s values, and should ideally be used within three days of the news content breaking. Topical/Industry News.

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Trends Content How To News 161

Oktopost

APRIL 28, 2021

Tackling the above and more, noted creator of company culture, speaker and sales expert Derek Grant of Salesloft delivers a hearty serving of perspective on the modern-day sales leader. He shares what it takes to build a stellar company culture and how to lead with visibility. ExactTarget acquisition. Like What You Heard?

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B2B Startup Apple Team 94