Sprout Social

NOVEMBER 28, 2022

Clothing company Rawson used this format to better understand customer preferences. Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. And with infinite ways to use them, they always feel fresh.

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Instagram Engagement Brands Avatar 127

Hootsuite

FEBRUARY 24, 2023

Hootsuite analytics allow you to watch hundreds of metrics, see how you’re performing against competitors, and track your team’s performance in the Hootsuite dashboard. When you’re ready to report on your results, you can edit almost every aspect of your reports — pick and choose your metrics, add logos, and customize visuals.

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HootSuite Social Media Management Tumblr Hashtag 83

Sprout Social

JANUARY 19, 2022

Setting goals and deciding which metrics you’ll use is key to knowing if you’ve succeeded, making real-time changes and improving future launches. According to research conducted by The Harris Poll on behalf of Sprout Social , more than 75% of consumers expect a response in less than 24 hours when they reach out to a company on social media.

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Products Social Media FAQ Sentiment 136

Sprout Social

FEBRUARY 29, 2024

Artificial intelligence in marketing With marketing , AI transforms how businesses interact with their customers in several ways, offering tangible benefits that directly impact a company’s bottom line. Media buying Companies like Volkswagen utilize AI to optimize their advertising strategies.

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Patterns Sentiment Analysis Proposal 121

Sprout Social

MAY 23, 2023

Think: experimenting with new content formats or digging deeper into performance metrics. According to our 2023 State of Social Media report , 51% of business leaders say they use social media data and insights to inform their company’s business strategy. And that can help you battle social media burnout.

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Team Social Media Management Skills Trends 135

Convince & Convert

DECEMBER 19, 2011

most companies completely ignore the power of an inherently useful video, perfectly executed. Recently, global biosciences company Life Technologies (not a business category typically known for its cutting edge YouTube stylings) launched the quintessential useful video that has the best utilization of video annotations I’ve ever seen.

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Video FAQ Foursquare Marketing 127

Hootsuite

JUNE 27, 2022

The company embraced its newfound audience, changing its motto from “Chat for Gamers” to “Chat for Communities and Friends” in May 2020 to reflect its more inclusive direction. Insights allows you to view stats like server growth and member retention to channel-specific analytics and engagement metrics. Who uses Discord now?

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Template Templates Eventful Hosting 98

Hootsuite

APRIL 20, 2020

Key metrics to track on Nextdoor. These are the metrics you should track. In many ways, recommendations are the most important metric for businesses on Nextdoor. This metric tells you how many neighbourhoods can see your business. On top of that, crowned companies receive one free Local Deal ad. Click Submit order.

How To 145

How To Metrics Reputation HootSuite 145

Likeable

MARCH 31, 2021

It’s a very important (yet, as mentioned above, underutilized) part of audience research, giving brands the opportunity to track, analyze, and take action to respond to relevant conversations happening on social media—even when the company is not specifically tagged or mentioned. Competitive Analysis.

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Strategy Brands Influencer Analysis 106

Hootsuite

JULY 15, 2021

Customer service metrics enable companies to track their support efforts in an on-demand, multi-platform world. Customers expect to receive support wherever they look for it, from a company’s website to its Twitter account. To keep up, it’s crucial to track the customer service metrics that matter.

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Metrics Survey FAQ Issues 138

Hootsuite

APRIL 3, 2023

Almost half (48%) of consumers say they read comments on brand social media channels to learn more about the company. Identify trends to improve your FAQ or product descriptions. Even if this type of engagement doesn’t “add anything” to your metrics and reports, it can be some of the most effective social media work you do all year.

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

JUNE 13, 2023

In 2021, the company incorporated the Smart Inbox and Publishing add-ons. Loren says there are many moving parts in B2B software companies, but our platform helps nurture a more connected experience. I really struggled with pinpointing key performance indicators (KPIs) and health metrics for the team.

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Atlassian ROI Social Media Collaboration 102

Hootsuite

AUGUST 2, 2022

This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. Make sure you evaluate their FAQ page and whether or not they use quality chatbots. Consider common customer experience metrics like: Net Promoter Score. Structure this like a traditional SWOT analysis. Know your competitors.

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Template Templates Strategy HootSuite 77

Hootsuite

SEPTEMBER 14, 2023

Durex was one of the first companies to use social media intelligence to identify the needs of the LGBTQIA+ community — a market they had previously largely overlooked. Social media intelligence FAQs What is an example of social media intelligence? Ability to track conversations across multiple languages.

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Social Media Sentiment HootSuite Analysis 102

Hootsuite

OCTOBER 11, 2022

Create a positive environment, be respectful in all communications (even DMs), don’t post inappropriate content or promote violence, and—especially important for companies—ensure you own the copyright (or have permission) for everything you post. Instagram shadowban FAQ. Don’t act like a bot. Be consistent.

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Instagram Guidelines Hashtag HootSuite 117

BeingOptimist

MAY 17, 2023

Advanced Analytics and Data Insights AI-powered auto-dialers collect and analyze vast amounts of data, offering valuable insights into campaign performance, call metrics, conversion rates, and customer behavior. FAQs Q1: How does AI improve call quality in auto-dialing campaigns?

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Campaign Sentiment Privacy Analysis 75

Hootsuite

SEPTEMBER 22, 2022

Of course, you already understand the importance of tracking key metrics for success. So what are the important metrics to measure? As with social media metrics, analytics show you how your chatbot is performing. The 9 most important chatbot metrics to track. This metric reveals how much demand there is for your chatbot.

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Metrics Analytics FAQ Conversation 106

Hootsuite

OCTOBER 31, 2022

You can publicly share sticker replies as new Stories, which is perfect for Q&As or FAQs. As a company, B Corporation is all about values. Glossier’s social team sourced answers from company executives and skincare experts, adding credibility and transparency to their responses. Save responses to a FAQ highlight.

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Questions Instagram FAQ Marketing 29

Writtent Blog

OCTOBER 28, 2013

While the lines between personal and business blogging have become increasingly blurred in recent years as companies leverage independant content creators’ audiences for brand sponsorships, there’s still plenty to learn. image credit: Luna Metrics. Your Competitors’ FAQs.

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Meme Reddit FAQ Conference 93

Writtent Blog

APRIL 1, 2013

As consumers increasingly use major search engines to discover brands, companies who provide high-quality information are able to capture interest, and business. If you don’t know their primary FAQ about your product or service, make time to sit down with your sales and customer service teams to learn. Step #13: Embrace Metrics.

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Brands Content B2B Wireless 108

Rebekah Radice

MAY 2, 2016

At Post Planner, our Facebook objectives support our company goals. The easiest way to do this is to think of customer FAQ questions. Select Your Success Metrics. If you don’t know what you want out of Facebook, you have no business setting up a Page and throwing out content. Yours should too. Measure Facebook Results.

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Facebook Marketing eBook GPS 113

Rebekah Radice

JANUARY 22, 2019

BONUS 2: As you’re working through all of these questions, your answers won’t just show up in your videos, but also in your About page, social media bios , and company marketing collateral. Profit, revenue, and metric focused. Strong company culture. How did you start your company? Tremendous work ethic.

Video 135

Video Social Media Engagement How To 135

Oktopost

JULY 12, 2022

If you’re involved in client relations for a B2B or SaaS company, you’ve probably heard the terms “customer support” and “customer success.” For example, knowledge bases and FAQ sections provide answers to common questions while removing the need for a human agent. For example, many B2B companies offer extended onboarding sessions.

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B2B FAQ Knowledge Base Skills 13

Sprout Social

AUGUST 22, 2022

YouTube’s powerful search capabilities have made it the world’s second-largest search engine —of course, having Google as your parent company never hurts. Search YouTube comments to find ones you haven’t responded to yet, identify which commenters have the most subscribers and use FAQs to inspire new content. Search YouTube comments.

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YouTube Features Engagement Hashtag 73

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization? New YouTube video that goes viral.

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Social Media Strategy Statistics Metrics 117

Hootsuite

MAY 4, 2020

For instance, InstaRocket’s FAQ: How do I know if you guys are legit? It makes sense that a company that pulled in $9 billion in ad revenue in 2019 has the resources to make bots effectively useless. The days of skyrocketing vanity metrics are over. Meanwhile, the providers themselves aren’t that convincing.

Instagram 140

Instagram HootSuite Software Comments 140

agora pulse

APRIL 22, 2020

Those metrics are the ones you’re going to work at increasing with your ads. ” Q: If a company wants to release a product, what should their ad strategy look like? The goal of AdsReport is to make your job as a social media manager easier, giving you access to all your metrics in one place. And if you don’t have videos?

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FAQ Advertising Facebook Compete 99

Convince & Convert

JUNE 17, 2010

This is a metric I devised to help me determine the efficiency of the time I spend on Twitter. But, the number of followers you’ve accumulated is a metric that everyone looks at (admit it), and it’s at least a decent barometer of how well you’ve cultivated Twitter. Over the past 30 days, it was approximately 10%.

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Twitter Metrics Social CRM Consultant 126

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? Companies are trying to stay top-of-mind among their prior customers, and incentivize those customers directly or indirectly to spread the word to their friends and associates. Will they click on it to visit your offer/website/landing page?

Social Media 137

Social Media Strategy Social CRM Consultant 137

Social Media Network Marketing

MARCH 6, 2015

TSU , pronounced Sue, has had a solid backing from venture capital company Sancus Capital Prive who invested $7 million. While the company itself keeps 10% of the total revenue it earns from the display advertisements. 50 Cent and NBA star Carmelo Anthony even jumped onto the social networking platform and so has the public.

Social Media 50

Social Media Facebook Social Networking FAQ 50

Social Media Network Marketing

JANUARY 17, 2015

TSU , pronounced Sue, has had a solid backing from venture capital company Sancus Capital Prive who invested $7 million. While the company itself keeps 10% of the total revenue it earns from the display advertisements. 50 Cent and NBA star Carmelo Anthony even jumped onto the social networking platform and so has the public.

Social Media 50

Social Media Facebook Social Networking FAQ 50

Kikolani

SEPTEMBER 19, 2012

Well, today I want to help guide you through the raft of marketing, advertising and self-promotion and help you be better informed, based on 5 key metrics and let you in on a dirty little secret – you’re already doing it, you just don’t know it yet. A FAQ to reference. The Cloud’s Already Here. A support forum.

Privacy 130

Privacy Exercises Data WordPress 130

Hootsuite

SEPTEMBER 14, 2023

That means crafting and scheduling posts, advertising, and analyzing metrics to enhance brand awareness on social platforms. Bonus: Save time and download 20 free, customizable Instagram DM templates for your brand , including greetings, partnership requests, FAQ responses, replies to complaints, and more.

Communities 95

Communities Social Media Management HootSuite Skills 95

Convince & Convert

MAY 20, 2010

Which pattern matches your social media success metrics? The first is the experimental, dip the toe in the water approach whereby a company begins a modest collection of initiatives to get familiar with the morays and methods of social media. You’re done with the success metrics conversation. Number of Twitter followers.

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Metrics Social Media eBook Social CRM 117

Hootsuite

APRIL 17, 2023

That’s what we measure our success with metrics like reach and impressions. Both of these important social media metrics track how much your content has been viewed, so you can understand your social media growth — but they don’t do it in exactly the same way. YouTube YouTube Analytics doesn’t offer a Reach metric.

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HootSuite Metrics Analytics Instagram 145

Convince & Convert

MAY 27, 2010

In that spirit, here are some interesting updates from companies and tools I’ve written about previously here at Convince & Convert. This was an item requested by approximately 125% of Swix’ customers, and the company was finally able to pull it off. These are exciting times at Bulb HQ!

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Consultant Metrics Social Media Social CRM 123

Convince & Convert

JULY 14, 2010

I believe I have tried almost every type of measurement and metric to alter the mindset of CEOs and leaders. I now take the organization’s current strategic plan, CEO’s vision, mission statement and make those the metrics of a social media strategy. Why ignore it? Leaders may believe that if they don’t play, they cannot lose.

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Social Media Strategy Metrics Organization 136