Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. When I play a serious game, I’m trying to solve some kind of a business problem like managing a complex sale or developing a product-marketing plan.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Likeable

JULY 23, 2020

Resy did something similar as well—the company shared a collection of Black-owned restaurants (with specific city-by-city guides), as well as lists of Black food writers to follow and Black food publications to subscribe to. Pernod Ricard: Crowdsourcing App. The technology uses crowdsourcing to surface hateful speech at scale.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Sprout Social

DECEMBER 5, 2022

Social gives you the opportunity to get insightful feedback on your product or service all while building a community that can further amplify your digital marketing without having to spend large advertising budgets.”. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company.

Social Media 139

Social Media Crowdsourcing Privacy Comparison 139

Direct Marketing Observations

FEBRUARY 9, 2010

In just 10 years, our century-old mass-market media model has given way to a new structure dominated by the economics of one. Customers now take their opinions directly to the market. The contraction of mass-market media has brought plenty of pain. Today anyone can produce content and distribute to a potentially sizeable market.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Most media companies either have legacy systems in print or (I can’t believe I’m saying this) digital.

Crowdsourcing 132

Crowdsourcing Curata Mobile Content management systems 132

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Pretty nifty. David Armano. Samir Balwani.

Tools 277

Tools Tips Marketing Social Media 277

Waxing UnLyrical

JANUARY 3, 2013

Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. A large part of marketing is about gathering and analyzing information. The Field Agent app uses crowdsourcing to get various types of data from its business clients. Field Agent.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Sprout Social

MAY 2, 2024

But with over 67 million companies listed on LinkedIn, it’s more competitive than ever for businesses to stand out on the platform. We’ll also discuss the various factors LinkedIn’s algorithm takes into account when ranking company pages. Optimizing for search allows potential hires to find your company and job postings easily.

SEO 109

SEO LinkedIn Company Tips 109

Direct Marketing Observations

FEBRUARY 5, 2010

What we have here is the full circle of social media; crowdsourcing, participation, sharing and invaluable input from peers, consultants and practitioners of what works-all for the benefit of quick internal corporate adoption. 1) Create a Social Media case study of who is talking about your company both in good & bad ways.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

agora pulse

SEPTEMBER 21, 2017

Monday is a day when your fans will be business focused so try sharing a tip from an industry expert which solves a common problem or overcomes a challenge. The industry expert could even be YOU! If you are sharing company news to Facebook, then make sure it hits the spot for your audience. Share an expert tip. Ask a Question.

CSR 144

CSR Facebook Hashtag Crowdsourcing 144

Twist Image

DECEMBER 31, 2016

Coal Is Dying - Coal Country Doesn't Have To: Creating The Post-Coal Economy In Appalachia - Fast Company. "We Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. Everyone from NASA to private industry is trying to figure it out. crowdsource. crowdsource.

Crowdsourcing 55

Crowdsourcing Journal Skills Analytics 55

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. And to crowdsource sentiment on your brand. So, one of the best ways to get your products in front of potential customers is through Instagram influencer eCommerce marketing. Set up an affiliate marketing program with your chosen influencers.

Instagram 117

Instagram HootSuite UGC Influencer 117

Buffer Social

MARCH 27, 2017

How does someone with little-to-no marketing or social media experience go from a line cook to Director of Marketing for some of Silicon Valley’s most successful companies? It has led her to where she is today and allowed her to work on some of the most revolutionary projects in the industry. Transferable Skills.

Skills 40

Skills Social Media Management Marketing Crowdsourcing 40

Writtent Blog

JUNE 25, 2013

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. Quora is 2013’s answer to the crowdsourced question-and-answer forum.

Tools 91

Tools Content Blogger Curation 91

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. What are others in your industry doing in terms of CX strategy? Why you should have one. Know your competitors.

Template 77

Template Templates Strategy HootSuite 77

Atom Thought

JANUARY 22, 2009

NORTEL at one point in time commanded almost 33% of Canadian stock market value and boasted of a stock market value of over USD250b before filing for bankruptcy as we entered the year 2009. Owing to a lower valuation it also seems that NORTEL will be bought in pieces by several companies like Huwavi. That’s some good news!

Crowdsourcing 113

Crowdsourcing Open Source Microsoft Cost 113

Sprout Social

APRIL 7, 2020

Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations. Topic volume stayed at or near one million messages a day for much of February until the US stock markets declined and topic volume soared to 5-6 million messages a day. No signs of slowing down.

Brands 107

Brands Sentiment Conversation Hashtag 107

Later

MAY 8, 2019

Check out these popular tips, tricks, and industry-favorite features to help you create your own successful Instagram for fashion marketing strategy! . The Rise of Influencer Marketing For Fashion. Measuring the Results of Your Instagram Marketing Strategy. Table of Contents. How Fashion Brands are Using IGTV.

Fashion 83

Fashion Instagram Influencer UGC 83

The Way of the Web

AUGUST 30, 2012

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Kikolani

SEPTEMBER 17, 2013

In celebration of the launch of my first premium training course on how to promote your content , I asked some of the top blogging, content marketing, and online marketing experts to answer one important question. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast.

Tips 168

Tips Influencer Blogger LinkedIn 168

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Crowdsource for answers, tips, and suggestions from your audience. Show your followers that you care about their opinion by asking them for feedback about your company or business. Give an inside look at your company.

Engagement 97

Engagement Twitter Hashtag Travel 97

Atom Thought

JANUARY 5, 2009

According to a recent report (Oct, 2008) by CyberSource (a leading payment & risk management services company), a record USD4B were lost due to online scams by online retailers in 2008. Share your negative database with your competition and make a Global Industry Negative Database : Block these cards across the Industry.

Retail 100

Retail Banking Crowdsourcing System 100

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Waffle about “this is the way this industry works&# and “who are YOU anyway&# (I think he knows now ) - only a minor acknowledgment that the whole thing was holus bolus mine and definitely no apology.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Crowdsource for answers, tips, and suggestions from your audience. Show your followers that you care about their opinion by asking them for feedback about your company or business. Give an inside look at your company.

Engagement 60

Engagement Twitter Hashtag Travel 60

The Way of the Web

MARCH 7, 2011

By using a branded VC model, they’re able to get in and out of various industries and fields relatively quickly and painlessly, whilst the overall company values remain. The prime example could be the branded venture capitalism of Virgin. And they can experiment with space flight, for example, without fear.

Crowdsourcing 33

Crowdsourcing Collaboration Wikipedia Comparison 33

The Way of the Web

DECEMBER 15, 2011

The access to information and entertainment has had a massive effect on media and entertainment industries, whether through legitimate ways to access content or piracy. And we’ve also seen new tools and changes in collaboration, business practices, marketing, freelancing, crowdsourcing and much more.

Trends 46

Trends Virtual World Cost Applications 46

Techipedia: Tamar Weinberg

JULY 29, 2010

Tagged as: audacity of free , authors , book , chris brogan , free , Marketing , social media { 3 trackbacks } VIP Access: The VIPerchill Business Plan August 4, 2010 at 4:12 am Could Consultants Offer Incentive-Based Pricing? Better yet, let’s just chat at an upcoming industry event instead of scheduling a dedicated meeting.

Products 267

Products Consultant Price Social Media 267

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Cindy Bates. Cindy_Bates. SMB and Distribution.

Twitter 260

Twitter Bazaarvoice B2B Microsoft 260

Buffer Social

SEPTEMBER 8, 2016

They browse communities where stories are gathered and upvoted — crowdsourced curation, more or less. If you’re in the marketing space, newsletters like Teachable’s MakeChange and sites like Inbound.org are curation gold. Currently I follow 25 total blogs on writing and marketing. Newsletters. Caitlin Dewey.

Curation 40

Curation Influencer Content Newsletter 40

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. What can we take away from this fun and creative campaign?

Crowdsourcing 157

Crowdsourcing Campaign Case Study Team 157

Sprout Social

APRIL 17, 2017

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. If you’ve been hesitant or confused about incorporating hashtags into your social media marketing strategy , we’re going to break down everything you need to know to get on board.

Hashtag 108

Hashtag Analytics Fashion Campaign 108

Hootsuite

AUGUST 27, 2019

Great digital marketing provides viewers and readers with valuable, engaging content. Farmer’s Market!) By letting your followers in on what goes on behind the scenes, you help them emotionally invest themselves in your company. Conduct an interview with an industry leader. Discard if greens are sad and wilty.

Instagram 111

Instagram Engagement Hashtag Delicious 111

Buffer Social

JUNE 24, 2019

When you think of chatbot marketing, what comes to mind? But reality is that there are marketing teams and support teams and sales teams making serious progress with their chatbot strategies. 10 Tips for Your Chatbot Marketing Strategy. Here is a list of 10 lessons for anyone about to get into chatbot marketing — like us.

Strategy 73

Strategy Marketing Survey Newsletter 73

Convince & Convert

JULY 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Not only Eric’s company Argyle Social, but our friends at Infusionsoft. Jay: Thank you very much, glad to back. Jay: I like it, I like it.

Airlines 115

Airlines Sentiment Hotels ROI 115

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60

Sprout Social

SEPTEMBER 27, 2016

To be successful with social media marketing , you need to create and share content your target audience resonates with. That might get you an occasional win, but being more strategic will help you better understand your audience and give you insight to improve your social media marketing efforts. Just ask them.

How To 40

How To Analytics Social Networking Crowdsourcing 40