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PR needs to Focus on Conversations

Buzz Marketing for Technology

The impact of that can be felt in B2C as well as B2B Marketing. There are fewer numbers of print publications remaining and every company’s marketing department wants to garner more traditional press. PR becomes this amorphous blob that can move into many adjacent markets. Let me explain ….

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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

You can hire a Social Media Monitoring company who will not only use syndicated or subscription tools like Radian6 and employ a combination of techniques and report on what’s being said but will also formulate effective response strategies and implement reputation management techniques. Technorati. BlogPulse Conversation Tracker.

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The New Gig: VP of Marketing & Social Media @ Strategies 360

Jason Yormark

communications firm offering a full-team approach to marketing, government relations, business strategy, creative services and. interested in learning more about S360, you can visit our company. Share this on Technorati. 9 Great Social Media, Digital Marketing & Productivity Tools. Despite the. href="[link].

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11 Myths of Social Media Marketing

Webbiquity SMM

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

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Top Social Media and Marketing Books of 2010

Webbiquity SMM

In Defy Gravity: Propel Your Business to High-Velocity Growth , Rebel Brown shows business owners and executives how to shed the weight of legacy baggage, filter out the noise and focus on those opportunities which provide the best potential for profitable growth… Social Media Marketing by Liana “Li&# Evans.

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Word-of-Mouth Marketing: How It’s Connected With Social Media

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Last week I posted a brief on Focus.com, titled “Word-of-Mouth Marketing in the Social Media Age&#. But when do we talk about word-of-mouth marketing (WOM)?

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Website and Conversion Optimization in Hard Times

Freelance Social Media

Everyone knows that more often then not that marketing dollars are often the first to go, most of us also know that the companies that make smart use of their marketing dollars in economic downturns often can gain considerable market share. If you are currently converting at.5% That sounds pretty cost effective to me.