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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. But they were interested to discover if they could use the social network to increase purchases via physical retail stores.

Brands 130
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When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

Buffer Social

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brands 82
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Social selling: What it is and 10 expert-level tips for success

Sprout Social

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 133
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How to Hire a Social Media Manager: Our Exact Process and Job Description

Buffer Social

At Buffer, we ultimately decided we wanted a candidate who is skilled at organic Twitter, who has specific experience in our industry, and who is strong in community management (but not necessarily customer support, since we have resources for that). What do you think is the future of organic social media? (In

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10 advanced social media copywriting best practices

Sprout Social

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. For example, take an article that resonates with your audience and break it down in several different social posts.

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The Social Media Manager’s Daily, Weekly, Monthly Checklist

Buffer Social

When it comes to the amount of what to post, we’re grateful for the research and advice that others have put together on ideal frequency of all the social networks. Connect with your community At Buffer, we have a Discord community.

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Battling burnout as a social media manager

Sprout Social

We spoke to Leigh Morrison, the Senior Manager of Corporate Social Media at Red Hat, Inc. , She and her team are responsible for managing all the corporate social media handles. Given the complex nature Red Hat’s offerings, the customer and community feedback Red Hat receives on social media every day is invaluable.