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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me?

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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Yes, we have removed the opt-in wall and you can enroll in Social Profit Factor right now!

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

With this intel on hand, you are empowered to respond to reputational risks before they become a full-blown crisis, and expand the breadth of your corporate communications strategy. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. Twitter is arguably the most flexible and capable social network for B2B marketers.

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Effectively Recruiting Top Performing Employees through Social Media

SocMed Sean

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Eric also holds a Bachelor’s of Science from the University of Wisconsin-Madison.

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How to create a Buffer account – step by step guide

Koka Sexton

Buffer is a software application for the web and mobile, designed to manage accounts in social networks, by providing the means for a user to schedule posts to Twitter , Facebook , Instagram, Instagram Stories, Pinterest, and LinkedIn, as well as analyze their results and engage with their community.

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9+ Ideas for Your Next LinkedIn Carousel (+Examples)

Buffer Social

It creates a sense of community and shows that the company values its employees. For example, you could create a carousel that walks users through setting up a specific software or tool. Klaviyo has built a thriving community where users and partners can learn, grow, and share tips on enhancing their ecommerce businesses.

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