Buzz Marketing for Technology

NOVEMBER 9, 2011

The classic product marketing approach to social media is treating it like just another broadcast media channel by posting press releases, sharing events, posting videos and expecting to see instant results like you get with other online media like banners, text links and search.

Social Media 198

Social Media Jive ROI Press Release 198

agora pulse

MARCH 25, 2020

Check your pinned posts on Twitter and Facebook as well as Facebook Group(s) to ensure they’re not tone-deaf. Strengthening and building your community is a great way to show your support. In the group, you can share resources and start conversations where members can collaborate to help each other and show support.

Social Media 199

Social Media Social Media Management Issues Team 199

SocialFish

JANUARY 11, 2011

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. Facebook Groups And Facebook Pages – Everything You Need To Know. Community Management Resources.

Postrank 170

Postrank Handbook Case Study Press Release 170

Ari Herzog

NOVEMBER 12, 2012

Press releases and corporate write-ups across the web talk about the company’s production of electronics for Redbox , NASA , Nokia , and Ford — to name a tiny few consumer brands you may recognize. Its Twitter biography is explicit that I am the community manager. My Connection to Flextronics. How You Can Help Me.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Sherrilynne Starkie

FEBRUARY 1, 2014

The Government of Canada’s announced that it’s retiring the traditional format; surely this means the press release is finally dead. Instead, Canadian government communicators are using a more digital-friendly format that’s shorter, snappier and is designed for use in social channels. Wikipedia). How to fire your PR agency.

Press Release 295

Press Release Wikipedia Skills Blogger 295

Small Business Mavericks

APRIL 27, 2011

Meetup allows you to create groups on any topic. You pick a location, start a group, and start congregating. Just like any group you start in the real world, there’s ongoing work involved. But Meetup does allow you to promote your group in a very affordable way. About Us What’s a Maverick? It’s called Meetup.

Marketing 150

Marketing Case Study Press Release Groups 150

Proactive Report

JUNE 18, 2021

So, it was a great opportunity for the attendees to get advice from a group of PR experts. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. There are usually industry groups you can network with. Alignable has local groups you can connect with.

Small Business 85

Small Business Tips Fashion Groups 85

Later

JUNE 18, 2020

According to the press release: “Live has helped creators and businesses stay connected to their followers and bring people together. So it’s a way for followers to show their support to creators while building a sense of VIP community. And now this feature is coming to Instagram! How Do Instagram Live Badges Work?

Badge 87

Badge Instagram Class Press Release 87

Webbiquity SMM

DECEMBER 12, 2012

Susan Gunelius outlines five social networking features unique to Google+, including circles (which enable you to “separate your customers from your colleagues and online influencers from your business partners”) and hangouts (which can be “used for things like small-group webinars, question and answer sessions, and more”).

Google 216

Google Tips Bookmarklet SEO 216

Laurel Papworth

JULY 23, 2018

This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours). Needs a comprehensive strategy across multiple social media platforms rather than just running a Facebook Page and LinkedIn group. Suitable for Public Relations and Community Managers.

Training 40

Training Social Media Press Release Exercises 40

Small Business Mavericks

FEBRUARY 8, 2011

And, the Huff-Post press release states that $300 million of that will be cash. She will head up the Huffington Post Media Group, which will consist of all Huffington Post and AOL content. About Us What’s a Maverick? Everyone is speculating about whether or not AOL made a good buy. Arianna is the clear winner here.

Press Release 79

Press Release Case Study Small Business Adwords 79

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. Badges will begin testing next month with a small group of creators and businesses. . Facebook Shops. Instagram Shop. Badges on Instagram Live. Enter: Live Shopping!

Features 109

Features Instagram Badge Influencer 109

Laurel Papworth

NOVEMBER 3, 2014

A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on. Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December.

Social Media 69

Social Media Press Release Class Course 69

Mindjumpers

JUNE 8, 2011

E.g. it’s almost a safe bet that events like the #Oscars or #SXSW will have a large group of people following the hashtag before, during and after the given event. Not necessarily because you have to share an actual press release here, but rather since it can take form of a great news source. Develop social news backgrounders.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Webbiquity SMM

MARCH 13, 2019

A little while ago, we added a button on our blog that points to our ” Marketing Mavens ” LinkedIn group. When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Buffer Social

MARCH 30, 2022

There are several ways members can find community within Bamby Collective: Through a private Facebook group where users can reach out to one another in confidence, at virtual events that take place every Monday including movie nights, and during its monthly book club via zoom. Rather, her focus was to help her community.

Small Business 72

Small Business Instagram Press Release Communities 72

Techipedia: Tamar Weinberg

JANUARY 15, 2013

.” - About Facebook statement accompanying company’s press release. Facebook isn’t just a social networking site; it is a way of staying on touch with people around the world, a place to bring people together and building communities, and a tool for sharing information.

Press Release 192

Press Release Airlines Skills Retail 192

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. If you are, then you need to know more about digital communication and so do your staff. Don’t miss this opportunity!

Course 66

Course Social Media Press Release Film 66

Hootsuite

APRIL 26, 2023

And a designated record set includes: “any item, collection, or grouping of information that includes protected health information.” In the press release for the latter case, OCR Director Melanie Fontes stated: “This latest enforcement action demonstrates the importance of following the law even when you are using social media.

Social Media 93

Social Media Health Care Tips Policies 93

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. Badges will begin testing next month with a small group of creators and businesses. . Facebook Shops. Instagram Shop. Badges on Instagram Live. Enter: Live Shopping!

Features 82

Features Instagram Badge Influencer 82

Laurel Papworth

JULY 2, 2013

This 3 Day Social Media course in Sydney is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours ). Laurel manages massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Nine Steps of a Social Media Strategy.

Course 102

Course Social Media Press Release Class 102

Social Media Strategery

DECEMBER 7, 2011

Chartered in 1947, PRSA is the world’s largest and foremost organization of public relations professionals and boasts a community of more than 21,000 members across the U.S. I can no longer be the man behind the curtain, ghostwriting messages and press releases while I hide behind my brand or organization.

Press Release 125

Press Release How To Organization Collaboration 125

Bill Hartzer

SEPTEMBER 22, 2010

The same goes for industry trade groups. Corporations should assist promote trade groups and associations to which they belong. Likewise, it’s useful if the trade group or association lists its member companies, providing links to the company Web sites. Subscribe to the comments for this post? Share this on del.icio.us.

Press Release 112

Press Release RSS Blogger Airlines 112

Twist Image

APRIL 9, 2014

All over the world, junior brand and community managers are building PowerPoint decks with charts, graphs and quotes from this article in an effort to demonstrate both how "in the know" they are, and how antiquated the upper echelons of the marketing and communications are. communications department. press release.

Questions 102

Questions Content Press Release Findability 102

Danny WhatMough

MAY 30, 2014

At a time when a tweet can go viral quicker than the time it takes to put a press release together, the role of reputation management in social strategies is more important and yet more challenging than ever before. It seems that hardly a week goes by without another social media gaffe or crisis for brands.

Social Media 78

Social Media Press Release Reputation Exercises 78

Convince & Convert

JUNE 1, 2011

Guest post by Stacey Acevero , social media community manager at Vocus and PRWeb. Go beyond writing a press release , a blog or posting company content into social streams. Being a valued member of the community is key to a long-term, successful social strategy. Make Sure to Make Friends.

Social Media 138

Social Media Vocus Press Release Forums 138

Oktopost

SEPTEMBER 24, 2019

Even when your company is engaged in good corporate citizenship in the real world, acting with integrity, and giving back to the community, it’s not going to count for much until people start talking about it on the internet. Foster a culture of openness with your customers, workers, and community. Engage Respectfully.

Reputation 83

Reputation Press Release Airlines Construction 83

Small Business Mavericks

APRIL 3, 2011

PETA, the very visible animal rights group, has pulled its websites from GoDaddy as have several other animal rights groups and even many people who are not associated with animal rights. About Us What’s a Maverick? So here’s the question: Would any amount of reputation management help GoDaddy at this point?

Small Business 105

Small Business Reputation Marketing Case Study 105

Laurel Papworth

JUNE 7, 2016

This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours). Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. 5 step Social Media campaigns.

Course 40

Course Training Social Media Press Release 40

Mindjumpers

DECEMBER 3, 2010

However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age. It’s a simple question but when looking at it, you’ll quickly discover it is all but easy, depends on many factors and requires a good deal of psychological insights.

Content 213

Content Social Bookmarking Press Release Research 213

Proactive Report

AUGUST 8, 2013

In present day context, these graphs define our personal, family, or business communities on social networking websites – Jeremiah Owyang , Industry Analyst, The Altimeter Group. They need to create and nurture a loyal, supportive community of fans and followers so that the social graph becomes an asset.

Social Graph 58

Social Graph Press Release Loyalty Fashion 58

Koka Sexton

MARCH 19, 2012

Setup a profile on Twitter and push out feeds, leadgen content and press releases. The social business is larger than setting up social collaboration tools into your CRM so you can post updates to a group of employees. Understanding how your community is consuming and more importantly sharing that content is skill level two.

Press Release 96

Press Release Skills Yammer Social Networking 96

Webbiquity SMM

MAY 10, 2011

A blog post isn’t the place to publish a press release, but when apropos, it is a perfectly reasonable place to link to one. Highlight your company’s community involvement. An IT services firm donated the time of several of its developers to local non-profit groups for a weekend.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Laurel Papworth

FEBRUARY 26, 2012

Well actually, they didn’t have computers or the internet or a Platform, but still it was everyone gets a shot at running the community for a year each. Not just the Icelandic Constitution on Facebook but also fixing park benches as a group on FixMyStreets. We don’t live in a linear world anymore. Who needs councils?

Crowdsourcing 103

Crowdsourcing Collaboration Press Release Issues 103

Laurel Papworth

APRIL 29, 2012

The courses are a mix of lecture, group challenges and computer based exercises (if you have laptops/computer ). Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Nine Steps of a Social Media Strategy.

Class 85

Class Training Social Media Case Study 85

Webbiquity SMM

NOVEMBER 2, 2010

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product.

Review 152

Review Social Media Marketing Handbook 152

Twist Image

JANUARY 30, 2015

Over the past few months, we decided that it would be in our best interest to join a group within the WPP network that had similar goals, skills, culture and entrepreneurial spirit. How does this affect you and the Six Pixels of Separation community? You can read the full press release here: Introducing Mirum: A Modern Global Company.

Press Release 40

Press Release Meeting Review Course 40