Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

APRIL 22, 2010

A real time search engine allows you to scour all of this data to see what’s being said right now about any given topic. A real time search engine should not be used for the majority of your searches. Also, if you want to find a new website – for shopping or to play video games – a traditional search engine is the way to go.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Laurel Papworth

SEPTEMBER 21, 2010

Digg has changed it’s social networking strategy from spotlighting key influencers who “digg&# a lot of articles to collect followers (crowd gatherers) to news from your friends. The Digg Situation. The new Digg looks, therefore, like a mix of Facebook, Twitter, and RSS. Strangers become friends.

Influencer 85

Influencer Digg Social Networking Communities 85

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MAY 12, 2010

Granted, this is an extreme example, but it’s based on the cumulative scenarios I’ve faced when dealing with agency clients in recent years, I think that it’s based on some sort of deep-rooted psychological misgiving. Leveraging email communications to encourage social engagement and following?

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Digg 113

Digg Communities MySpace YouTube 113

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. Just like it’s not uncommon for someone to click the “Digg&# button on Digg without ever visiting the site.

Aggregator 151

Aggregator Content Digg Posterous 151

Twist Image

JANUARY 8, 2011

Answers can be voted up and down (ala Digg ) and you have the ability to follow the individuals and topics that are of interest to you. Here's a great example: Someone asked: What do people at Twitter think of Facebook? Imagine the ability to really ask serious and honest questions of your consumers and community members.

Questions 111

Questions Foursquare Digg Journal 111

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Brands 236

Brands Handbook MySpace Construction 236

Bill Hartzer

AUGUST 24, 2010

Examples of this consist of acknowledging personal details for example birthdays or providing warm introductions to likeminded friends and colleagues. Chris Brogan: Building Communities. “Businesses can’t afford to ignore the rise of social media marketing.&#. Track and Measure Your Social Media Advertising Efforts.

Social Media 128

Social Media Social Bookmarking Construction Technorati 128

The Marketing Blog

AUGUST 5, 2008

19 am Recruiting Lessons from Google Jump to Comments How does Google manage to be different everytime Their recruitment advertisement in today’s Times of India Ascent is another example that ! 1 search-engine company has positioned itself as a startup in this job-advertisement. Books on my Plate August 6, 2008.3:19

Google 113

Google Startup Web 2.0 FeedBurner 113

ProBlogger

OCTOBER 28, 2021

The SEO(bsessed) – I went through a phase where I became obsessed by Search Engine Optimization. They hear about the masses of traffic that a site like Digg or StumbleUpon can send and they write post after post specifically with the hope of getting on the front page of social bookmarking sites. Five Types of Obsessed Bloggers.

Blogger 32

Blogger How To Digg SEO 32

ProBlogger

OCTOBER 28, 2021

The SEO(bsessed) – I went through a phase where I became obsessed by Search Engine Optimization. They hear about the masses of traffic that a site like Digg or StumbleUpon can send and they write post after post specifically with the hope of getting on the front page of social bookmarking sites. Five Types of Obsessed Bloggers.

Blogger 31

Blogger How To Digg SEO 31

ProBlogger

OCTOBER 28, 2021

The SEO(bsessed) – I went through a phase where I became obsessed by Search Engine Optimization. They hear about the masses of traffic that a site like Digg or StumbleUpon can send and they write post after post specifically with the hope of getting on the front page of social bookmarking sites. Five Types of Obsessed Bloggers.

Blogger 31

Blogger How To Digg SEO 31

Techipedia: Tamar Weinberg

MARCH 4, 2008

What amazes me is that Andrew, with no idea of where this was headed, took the initiative to build an extremely successful community. It’s important to me to be an actual member of the Quizlet community, not just some executive looking down at a bunch of growth statistics. They’re Quizlet’s biggest asset.

Digg 103

Digg MySpace Reddit Yahoo 103

Firebelly

JUNE 24, 2010

  Ning, for example, announced last monththat it will be phasing out its free users, and Grou.ps Before jumping in to a starting a social community, start off with a good alternative like Facebook Pages. Of course, there are a few drawbacks to consider beforeyou launch a social network around your brand. Would it work for yours?

Social Networking 121

Social Networking MySpace Paid Search SMS 121

Techipedia: Tamar Weinberg

JANUARY 25, 2008

and obviously more recently sites such as Digg. Digg: Newsworthy, Informational, and Funny Chris also mentions that he has used Digg as a news source. Twenty-two minutes after it hit the front page, it sat at 2099 Diggs. Seven minutes after that, it had 2661 Diggs. How do you get your news?

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Idaconcpts

AUGUST 18, 2010

It’s called Twitter search and it is essentially a search engine giving results taken from every tweet sent. Take iPhone coupons questions, for example. Join Online Shopping Communities. Just search for your keyword, with a question mark following it and you’ll receive relevant results. You can search for ‘ iPhone coupons ? ’

Questions 137

Questions Social Media iPhone Applications 137

Techipedia: Tamar Weinberg

JULY 15, 2010

Maybe you’ve set up a blog to run AdSense and earn money from the search engines. That doesn’t mean they can’t be search engine friendly too. A peppering of keywords here and there will help your blog be more visible to search engines. What’s a good example of this? Your blog has to be excellent.

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

As an example, I followed two major news aggregators for awhile, but the updates were just too frequent for my needs. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Adam Sherk

APRIL 26, 2010

So I thought I’d take a look at some early examples of Facebook Open Graph integration on news sites. Consider the impact that Facebook Open Graph protocol integration will have on your existing on-site community features and social functionality. You can jump to the end for the Takeaways ).

News 149

News Module Widget Facebook 149

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

One great example this year has been Blame Drew’s Cancer. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Accelerated by MaxCDN Content Delivery Network.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

The Marketing Blog

AUGUST 3, 2010

If you are still evaluating the platform and are trying to estimate the possible returns, here are a few tips which you would want to consider: It doesn’t work for all – Business & Stakeholder Introspection Creating a campaign on Facebook & nurturing an online community requires a lot of time and effort.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Here are seven video examples that have become viral phenomenons in their own right. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Video 236

Video Flash Mob YouTube MySpace 236

Adam Sherk

JUNE 5, 2009

Vanessa Fox did an extensive write-up for Search Engine Land which covers the changes in detail. Previously, sponsored links in JavaScript such as those in the example above could not be read by crawlers and thus were in compliance with Google’s guidelines. What Horrible Things Did Time Magazine Do in 1964?

Publishing 100

Publishing Google NoFollow Guidelines 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Just do it while giving back to the community as well. Have you read The New Community Rules ? Some advice I give to my Social Media students is to be careful following the example of some large brands who are relatively new to Social Media but seem to be successful. Want to self promote? Engage in dialogue.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Take my own situation as an example. For example, when I first started making money online, I was 16 years old. I get the same e-mails, only they are about getting a #1 ranking in Google Reply Ian February 2, 2010 at 10:59 am This post is a prime example of how to be a true social media expert. The first is personal.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us No need for the traditional media to be the conduit of communication. If so, how?

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. It should definitely be assumed that if someone uses his Facebook account for both, for example, that there will be a mixture of comments that may not necessarily be personal. Call me Victoria from the example above.

Activities 216

Activities Social Media Policies Social Networking 216

Saying It Social

JUNE 22, 2010

For example, when a user checks-in to a certain location more than anyone else they earn the “Mayor&# badge; more and more restaurants are beginning to reward the Mayor of their location with specials such as a free entree or not having to wait for a table on a busy evening. Does your business implement Foursquare deals?

Foursquare 137

Foursquare Badge Privacy Social Networking 137

The Marketing Blog

APRIL 18, 2008

Dictionary – Part I Customer Service: Contrasting Examples April 19, 2008.3:05 Share this: StumbleUpon Digg Reddit 6 Comments Filed under Web-News Tags: bangalore airport , legspinner , shane warne 6 Comments daksh April 29, 2008 at 6:40 am yeah pure luck arun. Home About In the Media Revisiting the Web 2.0 Reply Trak.in

Web 2.0 127

Web 2.0 Startup FeedBurner Open Source 127

Techipedia: Tamar Weinberg

MARCH 4, 2010

Twitter, he says, “became my way of talking with a community of people.&# More importantly, they’ve created a go-to place or space for community. Roger Smith Hotel also teaches us another thing: you should take advantage of your market by giving them opportunities exclusive to their communications channel. izmantot soci?los

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JANUARY 12, 2010

For example, one of my Friendster aliases is Times Square. I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). December 20, 2007 at 12:28 pm toodoo » ?????

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

The Marketing Blog

NOVEMBER 10, 2007

15 am CNG Auto-Rickshaw Jump to Comments CNG Auto – Delhi’s lifeline after Buses… There is still an opportunity for makemytrip and portals to advertise on the Auto Share this: StumbleUpon Digg Reddit 3 Comments Filed under Innovative Marketing 3 Comments Grace Hazelwood May 30, 2008 at 9:04 pm Claire whoa looks like a fun trip!

Web 2.0 100

Web 2.0 Startup FeedBurner Open Source 100

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? And as most would have guessed, the mighty engines prevailed as the superior source of traffic.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

APRIL 10, 2008

As an example, let’s take a look at Robert Scoble’s FriendFeed (click the image for a larger view): In this screenshot, Robert utilized both Google Reader and Twitter, and the comments spread to his feed where an ongoing discussion ensued. This way if I go to digg/reddit/SU before Friend Feed, I don’t see duplicates.

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103