Sprout Social

FEBRUARY 15, 2024

Curate the visuals so they signal the brand’s identity to your target audience without them ever seeing a logo or brand name. Use attention-grabbing content tailored for specific groups of your audience. Influencers have a dedicated social following of people who trust and value their opinion. million followers.

Engagement 100

Engagement Tips Loyalty Metrics 100

Ignite Social Media

NOVEMBER 5, 2020

Sara, Community Manager. Meghan, Director, Community Management. That and a group of other social media professionals on Twitter help me feel sane. I keep my personal Instagram highly curated like the glossy magazines I read, so it is all cooking, books, and interior design content…for the most part. Purge often.

Social Media 175

Social Media Tips Curation Feed 175

Sprout Social

APRIL 18, 2022

Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. — Twitter Communities (@HiCommunities) January 5, 2022.

Social Media 99

Social Media Film Exercises Social Networking 99

Twenty4 Social

OCTOBER 28, 2020

The Power of Marketing Entrepreneur Community Private group · Growing members Join Our Incredible Group Here are some benefits you’ll get from getting this group: • Help with your personal brand • Video Coaching Calls / Livestreams • First look at off. . < --Please join the Facebook Group .

Influencer 52

Influencer Course Curation Instagram 52

Sprout Social

FEBRUARY 14, 2023

While the path to a perfectly curated feed is paved with good intentions, there’s bound to be some trial and error along the way. It even helped earn them the 2021 PR News Digital + Social Award for Best Use of LinkedIn (Community Engagement). Takeaway : Tap a group of internal influencers to help your program take flight.

Authentication 89

Authentication Examples Class Team 89

Pixlee

DECEMBER 13, 2021

Brands are defined more by their community than by who they say they are. The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns. A strong brand has an active community of consumers. What Defines an Ecommerce Brand in 2022?

Strategy 52

Strategy UGC Brands Apparel 52

Later

JULY 8, 2021

Like other social media platforms, LinkedIn is used for sharing and creating content, connecting with other users, and growing a community. Global life and style brand Kate Spade , for example, uses LinkedIn to reach a targeted audience of professional women and build a community around the brand’s values and products.

LinkedIn 85

LinkedIn How To URL Skills 85

Waxing UnLyrical

JUNE 21, 2013

I tend to use HS for day-to-day activity, Buffer for curation (I’ve written extensively about Buffer before, as well as other tools I use and recommend), and TweetGrid for Twitter chats. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Twitter 246

Twitter How To HootSuite Curation 246

Sprout Social

JANUARY 12, 2023

With a mission to “eliminate clothing waste in order to benefit people and the planet,” it should come as no surprise their values similarly focus on sustainability and community. We did this by sending an open invitation to the entire company and then whittling it down to a working group of 15 individuals. Refine and communicate.

Brands 125

Brands How To Authentication Exercises 125

Buffer Social

OCTOBER 23, 2023

Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions. Community Fact Checks Requirement Community fact checks on Twitter/X now r equire source inclusion , promoting more transparent information validation.

News 71

News Social Media Airlines Collaboration 71

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. According to fitness influencer @charleeatkins : “Badges in Instagram couldn’t have come at a better time for fitness creators like me. Facebook Shops. Instagram Shop.

Features 109

Features Instagram Badge Influencer 109

Sprout Social

APRIL 4, 2023

In fact, there are several groups of individuals who can be advocates for your brand, including employees and partners. What they say or post about you can improve brand awareness and influence buying decisions. Influencers Influencers make great brand advocates because of their large audiences. It increases trust.

Brands 124

Brands ROI UGC Authentication 124

Laurel Papworth

SEPTEMBER 21, 2010

When it comes to social media and the influencer who wins – those you know but aren’t experts or those you don’t know who are? Digg has changed it’s social networking strategy from spotlighting key influencers who “digg&# a lot of articles to collect followers (crowd gatherers) to news from your friends.

Influencer 85

Influencer Digg Social Networking Communities 85

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? It’s like having your niche club, similar to Discord or Facebook Groups, but on Twitter. So, let’s jump in and explore what makes Twitter tick for businesses.

Strategy 52

Strategy Twitter Tips Marketing 52

Later

FEBRUARY 14, 2020

You can have full control over which posts influencers can tag you as a paid partner and gain real-time insights into how posts are performing — making your influencer partnerships more efficient, transparent, and trackable. Especially if they’re a micro-influencer trying to expand their business portfolio. .

Instagram 60

Instagram Tools Brands Content 60

Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. Businesses who successfully transform customers into brand advocates manage to set up their own personal group of cheerleaders.

Brands 52

Brands UGC How To Apparel 52

Later

APRIL 9, 2020

With over 1 billion active users on Instagram, partnering with influencer affiliates could help you reach a huge and highly profitable audience. Affiliate marketing is a system that allows influencers to promote a brand’s products or services and earn a commission from the clicks or sales they generate. In short, it’s a smart move!

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

Oktopost

JUNE 12, 2024

Despite the risk of being called out for “rainbow washing” (when companies signal support for the LGBTQ+ community without actually doing the work that helps members of the community), only 22% of companies are even considering changing their Pride strategy this year. Showcase LGBTQ+ stories and voices.

Examples 24

Examples Social Media Microsoft Authentication 24

Convince & Convert

OCTOBER 22, 2021

” The best way to do this is by not only communicating but also demonstrating the benefits of sharing company content on social. . Collect and share testimonials from sales representatives who have seen an increase in revenue by sharing curated content. Leverage this highly engaged focus group for feedback.

Survey 126

Survey How To Education Hotels 126

Pam Moore

MAY 27, 2016

Facebook presents tremendous opportunity to nurture relationships, establish and grow community, increase brand awareness and even your business bottom line. It will also help you build relationships and connect with influencer in your community and network who are helping you learn and grow. Facebook is no different.

Facebook 113

Facebook Marketing Groups Groups 113

Pixlee

SEPTEMBER 21, 2020

Yoga apparel and activewear brand KiraGrace collaborated with Pixlee to create a gallery of shoppable UGC on their site to drive online sales, but more so to showcase the diverse individuals in the brand’s community. The brand also curated items they wanted to surround each of their customer pictures with. in November.

UGC 56

UGC Brands Apparel Content 56

Likeable

JUNE 23, 2021

Platform preference and reason for use is bound to shift between these groups. However, the millennial age group currently ranges from 25 years old all the way up to 40—so there are certainly differences within the group. Instead of following celebrities and keeping an eye on influencers, Gen Xers take a more practical approach.

Platform 66

Platform Statistics Survey Instagram 66

Likeable

DECEMBER 17, 2019

This approach relies heavily on the algorithm making some educated guesses when it comes to content, and A-list influencers being able to maintain mass appeal in an increasingly atomized ( and somewhat hostile ) social space. Here’s how we see this happening: Hyper-specific groups and feeds. The age of the micro influencer.

Trends 57

Trends Social Media Influencer Feed 57

Sprout Social

DECEMBER 14, 2022

Phygital marketing combines digital and physical tactics to curate unique experiences for consumers. The campaign also leans on creator marketing, tapping Brooke Monk , Mathieu Simoneau and virtual influencer Miquela. This isn’t an all-encompassing list, but they’re the most common.

Industry 105

Industry Examples Real Estate Brands 105

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. According to fitness influencer @charleeatkins : “Badges in Instagram couldn’t have come at a better time for fitness creators like me. Facebook Shops. Instagram Shop.

Features 82

Features Instagram Badge Influencer 82

Writtent Blog

MARCH 7, 2014

Let the community know by sharing the content you came up with on Facebook, Twitter, LinkedIn, and Google+. Draw up a list of influencers and the top performers in your industry. To find influencers on Google+: CircleCount. To find influencers on Twitter: Followerwonk. To find influencers on Twitter: Followerwonk.

Syndication 95

Syndication Content Marketing Alltop 95

Pixlee

AUGUST 23, 2018

Today’s consumers rely heavily on social media and tapping into their community when it comes to brand loyalty and their purchase decisions. The question is how to bring the authentic community experience from social media into your stores. “UGC They absolutely love it!

Retail 41

Retail UGC Apparel Social Media 41

Buffer Social

JULY 24, 2023

But how does this curation work? User interactions : Who your audience follows and engages with can influence the content they see. You want to be recognizable as part of the TikTok community but also offer something fresh and unique. Why is it so accurate? That is all thanks to TikTok’s powerful recommendation algorithm.

How To 75

How To Film Collaboration Hashtag 75

Oktopost

OCTOBER 23, 2019

The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Marketers are always looking for new ways to engage and depending on your audience a well-curated Spotify playlist may be something to add to your repertoire.

Marketing 110

Marketing YouTube Overview Instagram 110

Sprout Social

MAY 7, 2019

This limits the full potential that social media marketers have to tell data-driven stories, collaborate with other teams, influence strategy and be crucial drivers of real business growth. While a beautifully curated feed helps draw eyes, social media marketers also need to engage with their followers to form relationships that convert.

Social Media 109

Social Media Marketing Upcoming Team 109

Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. They create pockets of communities where like-minded people share information and seek advice. Locations of communities online & offline. Uncover Content Ideas.

Alterian 127

Alterian SM2 Social Networking Aggregator 127

Sprout Social

FEBRUARY 1, 2024

Batching is a time management tactic that groups similar tasks together as a way to work on them more quickly and decrease potential distractions. eClincher’s Facebook publishing features include: Digital asset library Content curation tools Hashtag management Multi-platform publishing Team collaboration Pricing: Starting at $65/month.

Publishing 93

Publishing Tools Brands Facebook 93

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. Share your case studies in industry LinkedIn and Facebook Groups. Discover influencers for your clients. .

Social Media 106

Social Media Strategy Case Study RFP 106

Later

FEBRUARY 16, 2021

With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips. — they regularly post across multiple platforms and have built a thriving community as a result. It’s also a great place to grow a community who loves your brand.

Small Business 85

Small Business Social Media Strategy UGC 85

Convince & Convert

FEBRUARY 16, 2015

Brian’s focus is on the media group side, working with a lot of enterprise and mid-market technology brands. Brian not only produces his own content, but curates other people’s content that he agrees with or finds value in. One trend Brian is excited to see is brands truly connecting with their communities.

Apple 60

Apple Curation B2B Influencer 60

Pixlee

OCTOBER 19, 2017

I am honored to join this outstanding group of leaders from amazing companies like Xerox, Oracle, Toyota, and Uber, in joining forces with the Ad Council. As a marketing technology company, we are committed to doing our part to amplify important messages and give communities a broader platform.

Curation 41

Curation Campaign Analysis Influencer 41

Talkwalker SM

SEPTEMBER 6, 2016

The “coffee community” on social is vibrant and engaged with great potential for brands – the challenge was to tap into the tastes and preferences of this group to understand how to present their new brand identity. What they discovered was that two key elements were driving engagement in coffee lover communities.

Engagement 60

Engagement Case Study UGC Analysis 60