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How to Create Content That’s Inspired by Your Community

Ignite Social Media

You can read all about it here , but the key takeaway is that as marketers, we really need to have a deep understanding of the people we’re trying to reach in order to create content that’s going to resonate with them—the stuff that makes them think, “Hey! people-first content. Get eyes and ears in the community! They get me!”—people-first

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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. “We’re That’s a massive chunk of their workload.

Content 130
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Three Keys to Creating Thumb-Stopping Social Media Content

Ignite Social Media

So, you want to create successful social media content? Social has its own rhythm, it has its own flow, its own look and feel, and audiences expect branded content to fit in, or else it’s going to feel inauthentic, forced, and not perform well. Before you decide what content to post on social media, you must have a strategy.

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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Beyond posting great content, social media is also a listening tool. How do you use social media to learn what your audience is interested in to inform the type of content you share? Image Source: U.S.

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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

The world of social media and content marketing is a fast-moving space. For our Content team, in particular, we’re four people spread out across three timezones. Enter our content calendar. we often get great feedback from our community and can make adjustments and improvements.

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The complete guide to create your employee advocacy content strategy

Sprout Social

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. Recruitment content.

Strategy 131
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#SproutChat Calendar: Upcoming Topics for October 2018

Sprout Social

We’ll cover things like data-driven storytelling, content amplification, and ways to better endure digital transformation. 10/3 – Crisis Communications for Social. The ability to uncover market-wide insights and tell a cohesive story can be a compelling tool for audience and content development. Happy Halloween!