Convince & Convert

FEBRUARY 10, 2015

The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Thus, the trend pendulum (the trendulum?) It was the best of times.

Communities 60

Communities Real Estate Forums Loyalty 60

Sprout Social

MAY 24, 2022

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. I truly believe it will surpass email, and physical mail,” says Raven Gill , Social Media Manager at Communicators Group.

Social Media 124

Social Media Marketing Social Media Management Issues 124

Techipedia: Tamar Weinberg

APRIL 7, 2014

Social networking gives sponsors and clinical trial coordinators the ability to target a vast group of e-patients. 3)Target Specific Patient Groups. When looking to reach potential patients, coordinators need to take into account just how unique and diverse a group of people in a given demographic can be. Google Analytics.

Research 194

Research Pharmaceuticals Social Media Tools 194

Buzz Marketing for Technology

JULY 2, 2008

Facebook Vs. MySpace (and LinkedIn). LinkedIn Company Profiles | March 20, 2008. Demo of LinkedIn Status and other communication features. SAP Groups on Linkedin June 2008. Company Info. Community Guidelines. QuickList ( 0 ). Site: Home. What is LinkedIn? Rate: 1 ratings Sign in to rate. Views: 288.

OpenSocial 276

OpenSocial YouTube LinkedIn MySpace 276

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Consider the value of hiring a community manager.

Social Media 232

Social Media Press Release Marketing Widget 232

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. to increase visibility in the online community. Imagine a time when email was not the primary form of communication within businesses! Who has time for this? Real Estate.

Industry 231

Industry Real Estate Social Media Travel 231

Webbiquity SMM

NOVEMBER 2, 2010

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Social Networking (Facebook, MySpace, LinkedIn, etc.).

Review 153

Review Social Media Marketing Handbook 153

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. surveys, focus groups, test marketing) often spend millions to locate their target markets. What are your goals?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. operations for the company (and a recruiter himself), weeds out people who blame others. buy a link » SUBSCRIBE TO CIO.

Company 122

Company How To Case Study Mobile 122

Techipedia: Tamar Weinberg

SEPTEMBER 13, 2011

Remember, you’re not on Facebook, Google+, or MySpace here – this is a social network for business professionals. Also, the groups on Linkedin are not like your average Facebook group. Groups are great for networking and learning new things. Only interact in a professional manner with other users.

LinkedIn 234

LinkedIn Tips Statistics Groups 234

Techipedia: Tamar Weinberg

APRIL 28, 2010

I was a Facebook purist in its former form and I liked having access to select group of exclusive folks knowing that these were trusted people and that only certain groups of individuals were allowed to have access. I HAVE to respond on behalf of the company, even though I’m not at all affiliated with the company anymore.

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Don’t use a Facebook Group. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

APRIL 1, 2010

For example, Tamar Weinberg is the community manager for Mashable, and she has written for Lifehacker.com and other mega blogs. Join other communities When you’re first starting off, or even if you already have a large platform, you should participate in communities that already exist. Photos by Shutterstock.

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. When you have a group of people submitting their work, there is an awareness that it isn’t just one idea that will work, so the result is a higher quality of work.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Kikolani

FEBRUARY 18, 2013

Social media is very much here, but as those at MySpace can tell you, it’s not always here to stay. After all, stumbling around through social media doesn’t reflect well on you or your company, it actually makes you look a bit foolish. Be Active in the Community. This is a guest post by Uttoran Sen. Follow Your Target Market.

Trends 142

Trends Social Media Tumblr Campaign 142

Techipedia: Tamar Weinberg

JUNE 23, 2010

Still, it puts Facebook ahead of MySpace. A regularly updated Fan Page brings greater awareness Community Page : What if you love something but you have no direct affiliation with the product/service, can’t find the official page, and worse, discover the page doesn’t even exist? Heck, most of you get it.

Facebook 268

Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

JULY 2, 2010

But over the past few months, the Facebook community has become a huge success and is continuing to flourish, and my classmates are slowly beginning to join the network. or the desire to establish a new group. That desire to invest in the community and to address the community is proving to be extremely effective.

Facebook 111

Facebook Web 2.0 MySpace API 111

Social Media Strategery

MARCH 3, 2011

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. note: Neither my company or I have any financial interest in Inigral or the Schools App - I am writing this solely from the perspective of an SMCEDU Advisory Board member].

Education 130

Education Class Groups Groups 130

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

Social Media 278

Social Media Strategy Yahoo Communities 278

Buzz Marketing for Technology

JUNE 25, 2008

From building business to getting a straight answer, social networking sites offer up a wide-ranging community. And special-interest groups on another social networking site called Ning are good places to look for people with specialized technical skills, such as programming using relatively obscure languages like Ruby, he adds.

Small Business 100

Small Business Plaxo Real Estate MySpace 100

Buzz Marketing for Technology

NOVEMBER 10, 2008

Billy Ray Cyrus – tapped into a whole group of country music fans. They harnessed blogs and message boards – “be very careful if you are trying to sell them – must be a very genuine conversation” Went to breast cancer blog sites – tried to give relevant information and how they can join in National Breast Cancer Awareness day.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

Social Media 100

Social Media Paid Search URL SMS 100

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales).

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Convince & Convert

SEPTEMBER 8, 2010

MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). MySpace used to be Janet, and now it’s LaToya – at best. MySpace used to be Janet, and now it’s LaToya – at best. But back to MySpace.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# It is an open community of creative and passionate people.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 12, 2010

Calls to Action Have Benefits For starters, leveraging your primary site and email communications is by far the easiest way to reach your existing consumer base, since they are the ones that typically spend the most time visiting your site and reading the emails you send them. It’s much appreciated. It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. 10 Creative Contests Powered by Social Media (Mashable): You can use social media to do many things: build community, make business decisions, and more.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 28, 2010

To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Video 236

Video Flash Mob YouTube MySpace 236

Firebelly

FEBRUARY 26, 2010

The 10 Social Media Metrics Your Company Should Monitor By Nick ONeill While companies are starting to adopt Social Media for online marketing campaigns, and even letting employees participate, the question of ROI (Return on Investment) arises, along with doubts about what metrics to measure. But now what?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. Companies didn’t seem to understand where she was, who she was, or what she wanted. It’s on JaneNation.

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? Companies are trying to stay top-of-mind among their prior customers, and incentivize those customers directly or indirectly to spread the word to their friends and associates. Will they click on it to visit your offer/website/landing page?

Social Media 137

Social Media Strategy Social CRM Consultant 137

Convince & Convert

JULY 5, 2010

Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Thomas for five days.

Community building 116

Community building Social CRM Consultant Posterous 116

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Reply Deb Ng August 19, 2010 at 8:55 am Jenn Fowler (@jennfowler) and I joked the other day about starting a support group for our spouses and other social media widows and widowers. Thanks Deb!

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

JULY 7, 2010

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. People are flocking to sites like Twitter and Facebook and other communities because they are online communities where they can learn from and hang out with their peers. Broadcasting works better as a billboard.

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163