Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed.   Why this works : The carousel is visually appealing, and the information is presented in a concise, easy-to-understand format.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Webbiquity SMM

JANUARY 24, 2023

More TikTok campaigns Image credit: Solen Feyissa on Unsplash TikTok’s appeal stems from its short-form videos, which often mix entertainment with information in an easy-to-digest format. These small communities share interests and requirements, making them more inclined to purchase the items and services the microinfluencer vouches for.

Advertising 238

Advertising Social Media Strategy Authentication 238

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. Is your company considering content amplification on Facebook? Is your company considering content amplification on Facebook? You can use this valuable information to improve your content.

Advertising 230

Advertising Facebook How To Guidelines 230

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Keyhole.co

NOVEMBER 6, 2022

Looking for a tool that allows you to tap into your customers’ minds, gives key information on your brand, and turns raw data into actionable insights that inform your strategy and accelerate critical decision-making? Cons: Users reportedly find it difficult to backtrack and find previous stats and information. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

The Realtime Report

DECEMBER 2, 2022

Playsee , the fast-growing social media company that highlights neighborhood connections, today announced a major feature release. Playsee Boards is a neighborhood-centric feed that allows users to explore and start new conversations in the community, discover first-hand information about places and learn about local happenings.

Social Media 91

Social Media Apple Survey Feed 91

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. Facebook is a solid social media platform to focus your community-building efforts.

B2B 117

B2B Trends Social Media UGC 117

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Sherrilynne Starkie

DECEMBER 20, 2020

Today Owned Media includes digital content, and the central hub is usually the company website. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 195

Marketing Syndication Adwords News 195

Techipedia: Tamar Weinberg

JUNE 19, 2012

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. An effective support community relies on members to generate much of the support. It’s Worked Before.

Cost 135

Cost Communities Drupal Forums 135

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. What if a well-informed, trusted authority figure said you had to make difficult and enduring changes in the way you think and act? CEOs are supposedly the prime change agents for their companies, but theyre often as resistant to change as anyone -- and as prone to backsliding.

Company 279

Company Health Care Energy Groups 279

Buffer Social

JANUARY 3, 2023

Being professional on LinkedIn means being respectful to all members of the LinkedIn community. What shows up in my Feed on LinkedIn, and why? What shows up in my Feed on LinkedIn, and why? There are also companies you follow, sponsored content, and other posts that we believe you may be interested in.

LinkedIn 113

LinkedIn Team Hashtag Authentication 113

Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. Reviews from real users provide useful information for potential customers. Only four of these 12 recent posts on the Starbucks Instagram feed are brand marketing posts. What kinds of brand advocates are you looking to build your community with?

Social Media 122

Social Media UGC How To HootSuite 122

Convince & Convert

OCTOBER 22, 2021

Scroll through Facebook’s News Feed. What if your company could become a part of employees’ daily routines? What if there was a way for you to use this downtime to inform others and increase brand awareness? However, a vast majority spend less than an hour scrolling through their feeds. Grab a cup of coffee.

Survey 125

Survey How To Education Hotels 125

Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). Use these tips to inform your first go. Here’s how.

B2B 116

B2B Influencer Brands Marketing 116

Ignite Social Media

MARCH 16, 2021

However, all that seems set to change, as the company has announced a series of changes to the platform that are worth keeping an eye on. Communities. A Facebook Group is a community of users that all share a similar interest. Twitter has recently announced a similar concept called Communities. Stay Informed.

Features 171

Features Twitter Strategy Newsletter 171

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. Social networks are one of the main places where information is exchanged. Expand your network.

Tips 131

Tips Authentication LinkedIn Groups 131

Sprout Social

JANUARY 9, 2024

According to Salesforce’s State of the Connected Consumer report , 73% of consumers expect companies to understand their unique needs and expectations. The tools also need a layer of usability so that everyone (not just data analysts and IT team members) can get the information they need.

Social Media 122

Social Media Sentiment Data Team 122

Social Media Strategies Summit

AUGUST 15, 2023

Best of all, if you don’t have time to read a full blog post, Josie always includes some of the key learnings within the post itself: That way, you can pick up valuable takeaways without leaving your LinkedIn news feed. The scuttlebutt in the economics community this week about identifying toxic professionals stems from an online forum.

Marketing 240

Marketing Education Forums LinkedIn 240

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. However, many advocacy initiatives are informal side projects. Share educational resources that will inform, engage and spark conversation. Behind-the-scenes/company culture content.

Strategy 131

Strategy Content Curation Press Release 131

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis. It means you must be doing something right.

Social Media 153

Social Media Video Feed Feedly 153

The Realtime Report

FEBRUARY 17, 2022

Community Building. To accomplish so, you’ll need to cultivate and build a community of followers and lovers that goes beyond simply seeing and commenting on your content, as well as connecting with it in various ways. Another way to establish a sense of community among followers is to respond to queries posted as comments.

Brands 91

Brands How To Hashtag Influencer 91

Ignite Social Media

APRIL 21, 2020

Include important details in a pinned comment – Pin important information such as links in the comments for easy access. Going live on Instagram has a different feel to the live streams of its parent company. For more requirements, click here. Instagram Live. Here are some tips for success to get you started.

Social Media 149

Social Media Notification Instagram Hosting 149

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? It should mirror your company ethos and identity.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. Imagine the boost these community-centric Groups give to your LinkedIn marketing. This creates a robust community within LinkedIn. Or, you can enter a specific group name, an industry, a company name or consumer group.

Groups 128

Groups Groups LinkedIn Microsoft 128

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. Who they are: Headquartered out of Nova Scotia, Dash Hudson is a social entertainment marketing software company. Dash Hudson. meccabeauty.

Case Study 112

Case Study Marketing Directory Retail 112

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community.

Groups 111

Groups Groups Communities Organization 111

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. If you’re part of the black community, you should be focusing on the latter, as it’s less competitive and will yield results for you faster. They’ll get your posts deleted or simply won’t appear in people’s feeds. What is social media SEO?

SEO 157

SEO Social Media Strategy Hashtag 157

Sprout Social

OCTOBER 11, 2022

With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. In this guide, we will define social media moderation and how to leverage it to communicate during global movements. Social and world events impact your presence and community. What is social media moderation?

Eventful 112

Eventful Social Media How To Sports 112

Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Brand Marketing Opportunities: Instagram Story Ads – just as you would run a promoted post in the feed, you can do the same in Instagram Stories. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Oktopost

FEBRUARY 3, 2020

And since Instagram can seem especially daunting for a B2B company (because, let’s face it, a photo of a product or service is boring), we’ve put together a few starter tips that can have a major impact on your Instagram effectiveness. Once you have crafted your ideal audience profile, you can start exploring your Instagram community.

B2B 124

B2B Instagram Hashtag Meme 124

Hootsuite

NOVEMBER 28, 2022

But Reddit isn’t the best place for every company. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. Subscribing to subreddits to stay informed about their favorite topics. What is Reddit?

Reddit 101

Reddit Brands Meme Forums 101

Sprout Social

AUGUST 26, 2021

While it’s possible to conduct market research natively on social platforms, tools like Sprout Social enable you to collect and analyze information from all of your brand’s social accounts in one centralized platform. How to find this information: When customers want you to know something, they won’t hesitate to tag or mention your brand.

Research 143

Research Social Media Airlines Marketing 143

Sprout Social

FEBRUARY 8, 2023

Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. The people who attend those are all on social—and they’re interested in seeing that information in their feeds. No one knows that feeling better than trucking companies. Godspeed Spook.

Industry 86

Industry Social Media B2B Resources 86

Sprout Social

OCTOBER 5, 2021

Posting a Tweet that gives a vague indication that your company is committed to “doing the work” isn’t going to cut it. Patagonia is revered as one of the best companies that mixes business with activism and it’s easy to see why by looking at their social feeds. Consumers are quick to see right through hollow brand activism.

Brands 108

Brands Marketing Apparel Issues 108

Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Petersburg College says, “The interactions between people and brands are way more informal now. Or a company recognizing an employee who has been with them for 30 years? A case for accessibility and inclusion.

Social Media 128

Social Media Marketing Social Media Management Issues 128

Sprout Social

DECEMBER 5, 2022

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140