The Social Media Incubator

JULY 24, 2014

This week: Facebook added a new feature to bolster their news service, Weird Al Yankovic provides a great marketing case study, and Google is giving prominent search placement to users. Google to Reward Users of Google+, Hangouts, and YouTube Live. Facebook Gets a Fresh Look as News Service.

Marketing 179

Marketing Case Study YouTube News 179

Proactive Report

APRIL 16, 2019

Google recently revealed that every one in three Google searches has local intent. One of the best ways to do this is with a complete, verified, and optimized Google My Business listing. How Google My Business Attracts More Clients. They can also call and make an appointment if they’re searching on a mobile device.

Google 53

Google Review Mobile List 53

Small Business Mavericks

APRIL 10, 2011

I think the Google Latitude check-in offers service could grow more popular in the next year or two. Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. You’d be competing only with offers for 60 places. That’s not bad.

Small Business 156

Small Business Case Study Press Release Marketing 156

Buzz Marketing for Technology

JUNE 5, 2013

According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand. They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s similar to other video apps like Google Hangouts, but the big differentiator is that you don’t have to request to join a chat. Kik, a cross-platform mobile messaging app. Kik is a cross-platform mobile application used for instant messaging. Benefit from in-person social media strategy workshops and case studies.

Platform 271

Platform Social Media Influencer Trends 271

Convince & Convert

MAY 19, 2016

Offer them a case study ; 54 percent of marketers believe it is the most effective form of content marketing. Philips Color Kinetics shines a light on its products with a bright case study on how the company’s LED nodes for large installations beautified the entranceway to a new headquarters for DIRECTV. Feature Study.

Drupal 96

Drupal Content Case Study Statistics 96

Idaconcpts

JUNE 4, 2014

Just look at how often Google changes the rules and metrics for SEO! Because you want your website to scale easily to tablets and other mobile devices. Most people are still incredibly wary of mobile messaging. After all—knowing that we need a website and a social media presence is old news. Website Design. You know this.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Writtent Blog

MARCH 29, 2013

How to Prepare For the Upcoming Changes of Google Enhanced Campaigns. As mobile ads grow, small businesses are going to benefit sufficiently by switching your bids from computer to tablet users. Moreover, it’s possible to bid on those mobile users who are closer to your physical location.

Google 69

Google Content Flipboard Marketing 69

Small Business Mavericks

FEBRUARY 27, 2011

If you’ve been sleeping lately and haven’t heard about the new mobile “barcode&# device called QR Code , then allow me to be the first to give you a heads up. I think QR Codes represent the future of online marketing – at least, the future of mobile marketing. Is ‘Like’ The New Share?

Small Business 117

Small Business Case Study Press Release Mobile 117

Small Business Mavericks

MARCH 30, 2011

Mobile Search – Seriously, mobile phones have hit the market big time. Mobile search is big and I predict it will get bigger. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Catch the wave of these five trends right now.

Trends 156

Trends Case Study Press Release Marketing 156

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. Furthermore, half of all Google+ users are under 25 years old. (It’s not what you almost certainly think.). eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245

ProBlogger

APRIL 25, 2017

In this post, I will talk about three on-page optimizations, proven by case studies and SEO experiments, which will create an immediate impact on how well your site gets ranked on search engines – in particularly, Google. Example of Google showing a site’s breadcrumb navigation in its search result. Get mobile-optimized.

SEO 51

SEO Tips Case Study Mobile 51

Small Business Mavericks

MAY 9, 2011

In most cases, you can get better results from online marketing on a smaller budget than you can from traditional marketing. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Of course, your first consultation is free.

Small Business 150

Small Business Strategy Case Study Press Release 150

Convince & Convert

APRIL 19, 2014

They are perhaps best known as a provider of social sign-in, whereby you can register or sign-up just by clicking Facebook or Google or Twitter or Linkedin logos, and providing permission. But, they do a lot more than that, and they do it for some of the biggest companies in the world.

Data 159

Data Vimeo Badge Hubspot 159

Convince & Convert

JANUARY 27, 2015

Such is the case with Bhakti Chai , this month’s case study of marketing done well. One of Bhakti’s initiatives for 2015 is to tour in a mobile Tuk Tuk and sample their chai at different events across the nation. Bhakti is a nationally-loved chai tea company based out of Boulder, Colorado. Define your niche and own it.

Case Study 60

Case Study Marketing How To Influencer 60

Small Business Mavericks

MARCH 10, 2011

About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business.

Small Business 189

Small Business iPhone Marketing Case Study 189

Pixlee

FEBRUARY 2, 2018

Patrick Doyle’s tenure is a case study on how digital transformation leads to business value. Knowing the industry was moving to mobile, the brand took a mobile-first approach. By building world-class native and iOS mobile clients, with a powerfully responsive experience, the Domino’s business model fundamentally shifted.

Products 67

Products Class SMS Mobile 67

Twist Image

MAY 23, 2013

We ''re exposed to information, like we live in a world where more people have a mobile subscription than access to safe drinking water. We live in a world where Google ''s advertising revenue is greater than that of the entire print industry. There are not a lot of great case studies (or simply not enough of them).

Case Study 97

Case Study Advertising Mobile Industry 97

Oktopost

JULY 15, 2020

Those conversion rates carry over to paid ads, too, with another HubSpot study showing LinkedIn ads converting at 6.1% , more than double the rate of comparable Google ads. LinkedIn’s cost per click is higher, but the conversion rate makes it a much better value for B2B marketers—and the numbers and case studies bear this out.

B2B 148

B2B LinkedIn Tips Marketing 148

Kikolani

APRIL 26, 2011

Case studies are definitely popular! Make It Mobile. Make it easy for people to view your blog on their mobile phones as smartphones increases the connectivity to the Internet. Give that product a genuine and honest review ; use it and tell your blog audience what you think about the product. Keep It Simple. Video Blog.

Tips 165

Tips Blogger Case Study StumbleUpon 165

Waxing UnLyrical

APRIL 15, 2015

Lots of case studies and lots of stories of success and failure. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Here are the working assumptions we’re beginning with for our website and mobile app. First, the back story.

Communities 100

Communities Travel Metadata Content management systems 100

Convince & Convert

FEBRUARY 17, 2013

It unveils a new marketing approach for the age of information overload and mobility, and I need your help making it a smash hit. I am BURSTING with excitement to get the book in the hands of sharp, creative people, and it’s coming your way soon. It’s called Youtility: Why Smart Marketing is About Help Not Hype.

Strategy 152

Strategy Marketing Hubspot Case Study 152

Small Business Mavericks

FEBRUARY 6, 2011

When it came to communications, 64% preferred promotional e-mails compared to 25% traditional snail mail, 8% social media, and 5% for mobile phone. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Firebelly

SEPTEMBER 2, 2010

You’ll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Pixlee

DECEMBER 15, 2017

With sessions that include case studies, workshops and collaborative sessions that focus on real challenges and future technology innovations, and one-to-one meetings with industry peers, the summit provides a wealth of insight. @CMIContent. March 20-22. Las Vegas, NV. Social Media Week Los Angeles. June 12-14. Los Angeles, CA.

Conference 40

Conference Marketing Case Study Banking 40

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right.

Paid Search 135

Paid Search Reputation SMS Conference 135

Razor Social

OCTOBER 11, 2017

I go to my Google Analytics account and look for older blog posts that are still generating lots of traffic. Fixing these type of issues makes Google happy and helps your content perform better as a result! Make sure you have a good social sharing plugin installed on your website that works well on both desktop and mobile.

Tools 111

Tools Tips Content Marketing 111

Hootsuite

MARCH 16, 2020

Apple and Google Play users have downloaded the TikTok app over 1.5 Once you have finished creating your ad, you can use TikTok’s ad preview tool to see how your ad will look on mobile devices. While home to only a dozen case studies, they highlight some of the most successful advertising campaigns on the platform so far. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

Small Business Mavericks

FEBRUARY 21, 2011

These might include: Your website Twitter LinkedIn Social bookmarking HubPage or Squidoo Lens Facebook advertising Online display advertising Your blog Mobile phone apps The list could go on, I’m sure. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks?

Small Business 79

Small Business Hubpages Facebook Case Study 79

Buzz Marketing for Technology

JUNE 27, 2008

Six Techniques to Get More from the Web than Google Will Tell You. Find out why a new study picks Googles Messaging Security over competitors. Salesforce for Google Apps Webcast. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Mobile Security.

Company 122

Company How To Case Study Mobile 122

Writtent Blog

JULY 5, 2013

Learn why mobile matters more than ever, why it’s unsafe to assume that older consumers aren’t social, and why Google+ is less of a dark horse than you think. Succeed with Video Content Marketing: 5 Tips and a Case Study. It’s just smart to include video and other visuals in your content marketing strategy.

Strategy 75

Strategy Video Content Marketing 75

Pam Moore

MARCH 31, 2017

100% mobile responsive system provides a seamless experience across mobile devices, tablets, smartphones and desktop computers. It is not a “show up and throw up” of 50 random video tutorials that leave the student more confused than they were before they wasted the $50, $149 or $2000 on the course and over promised results.

Training 165

Training Social Media Brands Small Business 165

Bill Hartzer

JUNE 24, 2009

Zuberance , a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn “word of mouth&# into actual sales. Post on Google Buzz.

B2B 102

B2B How To Technorati Case Study 102

Pam Moore

AUGUST 17, 2020

” LinkedIn is our #1 top driver of traffic (second only to Google organic) to our blogs, websites, podcast, videos, email subscriptions, and so much more than I can discuss on this blog post. Case studies and examples of how I use LinkedIn to get massive organic reach on my content, videos, podcasts and more that generate leads.

LinkedIn 78

LinkedIn Tips Brands Training 78

Writtent Blog

APRIL 5, 2013

Lead nurturing, mobile leads and creating the right messages for the right people are all keys to success – find out more on how to do it! Case Study: How Aurélien Amacker Escaped the Cubicle to Find Success in Content Marketing. Aurélien Amacker. Ten Tips For Journalists To Get Picked Up By Google News.

News 80

News Team Content Marketing 80

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Four Your Information.

Social Media 132

Social Media Retail Education Airlines 132

Harp Interactive

OCTOBER 9, 2009

Build conversation maps for your customers using Technorati.com , Google Blogsearch, Summize, and FriendFeed. Collect case studies of social media success. Turn your blog into a mobile blog site with Mofuse. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw.

Social Media 232

Social Media Press Release Marketing Widget 232