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The difference between an audience and a community in new media

Akamai Marketing

Creative Commons Photo by Daehyun Park. Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Guess what?

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12 of the Best Free Stock Video Websites for Great Footage

Hootsuite

Videvo offers thousands of free stock video footage as well as motion graphics, music and sound effects created by their community of users. Clips with a Creative Commons 3.0 However, you can also buy credits that will allow you to use footage without attribution. It’s all shot by a videographer named Joel Holland.

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Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

“The goal is to talk to and through people and to build a community where the value of belonging is measured in how people feel and what they can do differently as a result of your engagement.” ” So not only do we have to be creative, but we also must prove our value – each and every time.

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Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

Photo by Andres Rueda on Flickr, licensed under Creative Commons For those of you who don’t know what CRM stands for, it’s Customer Relationship Management and it’s a term often used by software vendors like SalesForce.com to describe their products. And the sad part is that their clients are buying it.

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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Future survey topics to explore include additional probing on communications research and measurement as well as strategy and the effects of technology on corporate communications and PR – especially distinguishing between free tools and those which require additional buy-in or budget approval. Creative Commons CC0.

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50+ Social Media Comics And Cartoons For Use Your Presentations

SocMed Sean

” You can find the specifics of my Creative Commons usage license in the right sidebar on any page on my blog, and as long as you make that attribution, I permit anyone to use the comics, even for commercial purposes. Do You Really Need Those Gadgets? Do You Even Know What Your Klout Score Means?

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#measurePR Recaps: March-May 2018

Waxing UnLyrical

On how nonprofit marketers can get buy-in from management to use a paid ad strategy: A4: Provide data that supports the need. Image: Siora Photography via Unsplash, Creative Commons CC0. Let your data explain the need! Show your donors why spending funding on ads is necessary. See you next time!

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